Dobberpuhl wanted to design a enormously powerful chip, based on the PowerPC architecture, that used little power. When Apple decided to quit using the PowerPC chip in favor of Intel microprocessors, the conversations with P.A. Semi petered out.

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That hardly makes them the (or even a) PPC designer, Dana.

But still, if only...

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The Forbes blurb (usual waffle from a non-technical source, alas) doesn't, but the dual core, 2GHz 64-bit 13W SoC they did end up creating does. It's real hardware - with real products using those SoCs. ( and this has to be one of the coolest looking pieces of PPC hardware I've seen )

(And it's preferably called Power Architecture now.)

Dana