The thing is, to most people, needing a reinstall does = dead...for Macs it might be different, but as far as PCs go I've owned quite a few machines that I've gotten for cheap or free just because they required a reinstall, most people don't know how to do it themselves and quite frankly don't want to, and with the computer shops in town charging around $80/hour its usually worth it to ditch the machine and replace it.