Quote:
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Originally posted by lemondrop: Advertising is the art of convincing people to spend money they don't have for something they don't need. If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them. -Will Rogers |
I'm not so sure I agree with the quote. As far as I can see, only the things we are meant to buy but don't need require advertising. Food (in general) doesn't need advertising (although specific brands or types do) because we truly need it. We don't have to have our awareness of food raised. We know we need food inately, as without it we would die. No matter how good a product you don't need is, though, without advertising pushing it, you'd never want it.
Aren't there any CEOs on this board, ready to come to the defense of corporations?