Hi everyone,

After reading the complaints against the iPod shuffle, I thought I'd post my views about it and why the iPod shuffle is a justified product... for a particular target market.

You can read more here.

In summary, I believe that the iPod shuffle is target at people who enjoy a subset of their music library and want to listen to it in differing play orders to keep it interesting. And it's also targeted at trendy people, particularly women.