Text content (OCR)
MACWORLD
May 1986 $3.95 The Macintosh"Magazine
Canada $4.95
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Faster and
Smarter
New Mac
HES software
organizes
& your files for
iy | fast access
ae
i
Three Powerful
Data Managers
On-Line Network
of the Future
Cut Keystrokes
with Macros i
Expert Systems for
the Macintosh Now! .
05
'08530
|
a u
Borland’s SideKick and PhoneLink
the world, and double your
SideKick, The Macintosh Office Manager, now supports MacPlus (128K)
and Finder 5.1 for the same low price—$99.95. An upgrade is available
from Borland for $19.95. The upgrade is FREE if you purchased SideKick
after 12/15/85. For more information, call (408) 438-8400.
Sean past Neto Fn Tt Dah si Tab ang Tato gts ib Tats un Tato
clear your desk, connect youto tieny
«i compliments as
productivity for only $99.95 | auser- ment
see SideKick, I
| know I want it.
i Jean-Louis Gassée, VP,
Gidexicx® The Macintosh” Office iter iran
Manager,” gets rid of antiques like
desktop phone directories, calculators, SideKick is the
calendars, notepads, clocks, adding ae — first product for
machines, and similar clutter. Sweeps f pe ag the Mac that
all that off your desk and into your af begins to make
Mac. You can now bring true desktop mise
organization, information manage- a aE
ment, and telecommunications to OL an €.
your Mac and do all that while
you're running other programs.
What PhonelLink” does foryou bulletin board while using D Gives you a credit card file [|
In true multi-tasking style, other applications. (You need that tracks entries, balances, a
PhoneLink automatically dials & modem for this feature.) and limits. a
for you even while your G Lets you tap into a full- G Arms you with a report i
modem is in use on some featured financial and generator that prints out your Rush me SideKick and PhoneLink at i
other task, like sending or scientific calculator that will mailing lists, calendar, or 95 |
receiving a file. This one let you print out a paper tape phone directory. e |
cubic-inch piece of hardware — of your work. Tells you the time with a To order by phone :
plugs into your Mac’s sound Offers you a print spooler sweep-hand analog clock. or for a dealer nearest you, 5
port and will dial all your that prints any text file while © Gives you instant on-line call (800) 255-8008 7
phone numbers a ee you run other programs. “Help” with one mouse click, in CA call (800) 742-1133
can install your Phonel Shows you an instant ie
a few seconds, and take extra gatendar- by day, week, or Get both SideKick, The ' a H
pleasure in the fact that it month—which you can also intosh Office aoe X CA and MAres. add sales tax $___ gp
didn’t cost you anything print out PhoneLink for only $99.95 ‘Amount Enclosed i_g
because it came free with Your Reminds you of important SideKick for the Mac is an Payment: VISA MC Bank Orat Check
new SideKick. ve Por electronic leap that projects Credit Card Exp Date !
dates/times/appointments a
Fi Pn you and your Mac into the
What SideKick does for you —_ with a, “things-to-do” file. real world. But you're getting cod#{|Litititis a
G Gives you a full-screen G Alerts you to engagements rch more than that. You're [Ltliittii
Galnehand inion with aconvenientlarm © gering Sidekick, youre | sont AETDNOE Tre
Processor that, lets you Jot ae getting PhoneLink, and you're
down notes, create andedit © @ ‘Tells you what you're getting our legendary 6Oday gj
files, and/or be used in. spending in telephone ‘Shipping Address:
money-back guarantee.**
SideKick is not copy-
protected. It will clear your
conjunction with programs charges by calculating the
like MacWrite or MacPaint. cost of every call to whatever
ci.
B Provides you with a area, code or time zone. deak and do es for your Troe Zip:
telecommunications program I Keeps you aware of roductivity—and do all that oo
that sends and receives data. business and travel expenses. ae only aoe eed tues lhrusneate aa
from any on-line network or rat, payable in US dalars drawn on @ US bank.
YES, if within 60 days of purchase this product
does not perform in accordance with our claims,
nse flour customer service eparment and we wit
BORLAND 22s"
SCOTTS VALLEY, CA 95066
INTERNATIONAL — (408)438-8400 TELEX 172373
Ue bo ipron
deka trea sd Phonelin of Briand Inemationa Ine Mo Macniah leona to Ape Compute, no Mace a radamar of Apple
‘ompuierIn.Maclme and ManPent are puted y Apple mur, Ie. Oopyrght 1986 Brand Iniemaonal 10824
Circle 381 on reader service card
MACWORLD
May 1986
92
" 100
| On the Cover
Apple's long-awaited
Hierarchical File Sys- 108
tem lets you nest files
within files. See
“Order out of Chaos,”
page 92.
Faster gu
114
Getting Started
Order out of Chaos
Danny Goodman
A big plus with the new Macintosh: the
Hierarchical File System blazes a trail
toa civilized and flexible organization
of files within folders. Také a guided
tour with this.introduction.
Review
New Relations l
Jim Heid
Looking for a data manager that’s a
good match for complex tasks?
Consider three recent entries to the
relational database field: Singular
Software's Interlace, Eqtron’s
MacBase, and Blyth Software's
Omnis 3.
Cutting Keystrokes
Danny Goodman
Affinity Microsystems’ Tempo delivers
a printout—or performs about any
other procedure~at the touch of a
single key with macros, automated
sequences of keystrokes and mouse
moves.
State of the Art
Tools for Thinking
Tom Meramaa and Daniel Farber
The next wave of microcomputer
development is software that puts into
practice the principles of expert
systems. Neuron Data’s Nexpert brings
the technology to the Mac.
122
128
13
25
The Macintosh"Magazine
Hands On
Putting VideoWorks to Work > »
Erfert Nielson
Action speaks louder. Use Hayden a
VideoWorks to move your audience
with an animated business
presentation.
Community
The Telecom Link
Tom Moran
Apple Computer talks to its dealers via
AppleLink, a prototype of a truly user-
friendly network that may soon reach
the rest of us.
Departments
Personal Computer Games
Come of Age
David Bunnell
Note Pad
Dean Gengle
Anetwork observer predicts that on-
line services won't catch on with the
public until the services become as
easy to use as MacPaint.
31 Graphic Details: Notes froma
Novice Publisher
“ée “Steven Levy
41 Letters
63 _ Macworld View
tware entrepreneurs in cahoots, a
at thes ms to take the cramming out of
. veterinary training, and other news
Ba __ and notes for the Macintosh
™ ; aN
nm Get Info —
Lon Poole
We Me ’s tutor answers questions
Eby about alarms, labels, XY graphs in
ee Excel, anew Imagewriter printing
oddity, and i Macintosh concerns.
137 Macware Reviews
ta =PC ca e. ‘Tangent Tech-
n board puts the IBM.
" cnspeaking ‘ms with Apple's
e i a
a you're
“elton sing step-by-step
pez tant helps you make
3 deci Ss ica
Database data. Shop-
ping for database
power? See the com:
parison table of six
relational databases
in “New Relations,”
page 98.
"= Fokker Triplane Flight Simulator
Experience the thrill of a World War I
dogfight as you fly the simulated skies.
= Hard Disk Util This handy utility
lets you run programs on a hard disk
without inserting master disks,
«Housekeeper Keep track of your
possessions with an easy-to-use home
inventory program,
= Mouse Exchange BBS With a Mac, a
modem, and Mouse Exchange, anyone
can set up a bulletin board system.
=4paint Prepare sketches for
MacPaint drawings with 4paint’s grid,
curved lines, and full-page layout.
Open Window
Edited by Jim Heid
MACWORLD
David Bunnell
Publisher
J. Kelley Younger
Executive Editor
Jerry Borrell
Editor
Jacqueline Poitier
Associate Publisher,
Artand Design
Editorial
Associate Editors: Daniel Farber,
Adrian Mello
Technical Editor: David Ushijima
litorial Manager:
Janet McCandless
Senior Copy E
Kathleen Christensen
Copy Editors: Nancy E, Dunn,
Joe Matazzoni
iditorial Assistant: Heidi Mitchell
Assistant to the Executive Editor:
Gina Vanlue
Editorial Secretar}
Contributing Editors:
Danny Goodman, Jim Hei
Steven Levy, Gordon McComb,
Lon Poole, Jeffrey S. Young
n Drapiza
Artand Design
Art Director; Bruce Charonnat
Designer: Dennis McLeod
Associate Art Director:
Christopher Burg
Design Associates: Leslie Barton,
Victoria Floyd
Design Consultant: Spiegelman
Design Associates, Inc.
Production
Director: Herbert Linden
Senior Production Managers:
Frances Mann, Lee R. Trevino
Editorial Production Manager:
Ellyn L. Hament
Production Editor: James Felici
Ad Traffic: Jayne Boyer
Telecommunicators: Mark |, Duran,
Susan M. Ford, Virginia Weir
4 May 1986
Display Advertising Supervisor:
Georgia George
Assistant: Otto Waldorf
Research
Associate Publisher/Director:
Cheryl Woodard
Manager: Gary L, Rocchio
Research Analyst: Ralph Ames
Assistant; Steven York
Corporate Development
Manager: Karen Wickre
Special Projects: Jeffrey 8. Glines
International: Karen Dowell
Administrative Assistant:
Gloria C. Sundin
Marketing and Advertising Sales
Associate Publisher/Director:
James E, Martin
Regional Advertising Manager!
No. California (San Francisco),
‘Texas: Penny Rigby (415/861-3861)
No. California (San Jose),
Northwest: Patricia Navone
(415/861-3861)
Midwest: Jeff Edman (312/827-4477)
‘ast: Linda Holbrook (617/879-0700)
Southeast: Judy Sutter
(404/394-0758)
Southern California/Southwest:
Michela O'Connor (213/201-5900)
Directory/Yo-Page Ads: Niki Stranz
Advertising Services Manager:
Ray Petsche
Assistant to the Director.
Loretta Giglione
Circulation
Director: Penny Ertelt
Director Single-Copy Sales
George Clark
Subscription Manager: Gi
Single-Copy Sales: Bill Cox
Fulfillment Coordinator:
Phil Semler
Egbert
Promotion Coordinator:
Doug Norde
Administration
Director: Janet McGinnis
Accounting; Pat Murphy
Facilities: Joseph Wollenweber
Personnel: Shelly Ginenthal
Technical: Nancy Canning
Assistant to the President:
Christina W. Spence
ad
Corporate
PC World Communications, Inc.
David Bunnell
Chairman
Bartlett R. Rhoades
President & CEO
Herbert Linden
Vice President
James E, Martin
Vice President
Jacqueline Poitier
Vice President
Cheryl Woodard
Vice President
Andrew Fluegelman
May 1986
Volume 3, Number 5
Macworld” (ISSN 0741-8647) is published monthly
by PC World Communications, Inc, 555 Del
San Francisco, CA 94107, Subscription r
$50 for 24 issue
Foreign onders must be prep
axiditional postage. Add $6 per year from Canada and
Mexicoyadd $12 per year for surface mail or $80 per
year for airmail from all other countries. For
for 12 issu andl $70 for 36 issues
din US. Funels with
subscriber service questions call toll free 800/525
(0643 (in Colorado 303/447-9330) o write
Subscriber Services, RO, Box 54529, Boulder, CO
80322-4529, To place new orders, call 800/972-3100
{in Nebraska 402/895.7284), Second-class postage
paid at San Francisco, POSTMASTER; Send address
changes 10 Macworld, PO. Box 54529, Boukler, CO
80325-4529.
Balitorial and business offices: 555 De Haro St, San
Francisco, CA 94107, 415/861-3861
Macworld is.a publication of PC World
‘Communications, Ine
Macworld isan independent journal, not affiliated
in any way with Apple Computer, ine
Apple isa registered trademark of Apple Computer,
Inc. Macintosh isa trademark licensed! to Apple
Computer, Ine. The following are trademarks of PC
World Communications, Ine: Note Pad, Macware
Reviews, Open Window, Macworld Gallery, Macware
News, Macworld View.
Prined in the United States of America.
Copyright ©1986 PC World Communications, inc.
All rights reserved,
READYSETGO: The 1-2-3
of Electronic Publishing.
Spreadsheets revolutionized number
crunching. READYSETGO is doing the
same for electronic publishing.
Its unique block design—a familiar
spreadsheet concept—puts the power
of professional document production
where it belongs: at your desk. If
you've ever produced a newsletter,
brochure, ad or manual you'll
appreciate the way READYSETGO reduces
the tedium of document production—
while saving you time and money.
= 2a
1 Entering copy and graphics.
After creating a text block, you
enter copy using READYSETGO's built-in
editor or by importing text from any
Macintosh™ program,
READYSETGO's powerful document
editor makes text input a breeze. A
self-contained desktop publisher,
READYSETGO features a wide selection
of professional typefaces, multiple font
sizes and variable line spacing. And you
may flow text over 40 page documents.
READYSETGO handles graphics just as
easily. Create a picture block and paste
in any image from the Scrapbook or
Clipboard. Advanced graphics editing
allows you to scale and crop graphics
to suit your document's layout.
2 Designing the document.
READYSETGO does not restrict
document design—you can change the
appearance or contents of the page at
any time. Block placement is flexible,
yet can be specified very precisely.
The ease of READYSETGO's what-if
design style inspires creativity. But you
don't have to be an art director to
achieve remarkable results. Artistic
decisions come to life instantly—and
the screen displays exactly what you'll
print out.
READYSETGO is not cluttered by scroll
bars, so you see more of your design.
An exclusive new feature lets you scroll
documents quickly—even diagonally.
as
3 Printing.
Once designed, you can print
your document using the LaserWriter™,
ImageWriter™, or any PostScript™
printer. For extra high resolution,
READYSETGO documents can be
produced on Allied’s Linotron® series
typesetters.
Now READYSETGO offers a
professional solution for all your
printing and publishing needs that’s as
easy as 1-2-3.
‘Development Corp READYSETGO and The Uma Pape Proce
A versatile document
editor supports all your
text and graphic needs;
variable typefaces and
fonts (on the same line),
infinitely variable
leading, multiple text
columns, left and right
justification, reverse-
outs, tabs, hairline
tules, boxes, shading,
scaling, cropping, etc.
Circle 2 on reader service card
New! Specifications Version 2.1
Editor
Typefaces: all Adobe fonts*
Point Sizes: 1-99
Document Size: 1-40 pages
Variable Tabs: 5 with full editing support"
Indents: paragraph, left
Scrolling: up, down, left, right, diagonally; by
page or article/block”
Text Flow: reflow, vacuum
Line Spacing: 1, 1%, 2 or by any point size"
Blocks
Maximum: 100 (page); 1,000 (document)*
Frame Styles: square, oval or circle
Solid Block Shades: 4
Lines: solid, broken or hairlines
ler insert, delete, duplicate, move or
clear*
Placement Accuracy: 1/10,000"*
Graphics Scaling/Cropping: 1-999%*
Print Preview: single page or facing pages:
General
Copy Protection: none*
Output: LaserWriter, ImageWriter, Linotron 101/P
or 300 or any PostScript device*
System Requirements: 512K Macintosh,
Macintosh Plus
Price: $195.00
"Advanced feature
| To order ReavySerGo call (212) 989-6442, or
send a check for $200 (includes $5 shipping
and handling) to:
| Manhattan Graphics
| 163 Varick Street
l New York, NY 10013
i] Name
| Company
| Address
I city
a Stte______zp
OMastercard OVisa CiCheck
Charge card #
Expiration date
Signature
(NY residents please add 8.25% sales tax)
The Ultimate Page Processor.
sdemark of Ad Comp ater and Imager ar teams if Apple Compo, Ine Macintosh 4 adematk emi wo Apple Computer. 1:28 x tdemaek of
re rears of Manhattan Grapes Corp CckAet a eademark of TMsker Company
OverVUE. Best Database
of the Year.
Choosing a database manager is no easy task. It's by far the
most confusing and fiercely competitive field in Mac software.
But now your buying decision is crystal clear, because the editors
of MacUser and the readers of MACazine have both selected
OverVUE as the Best Database of the Year.
Said MacUser (Jan. 1986), in selecting OverVUE for its
Editors Choice Award: “OverVUE 2.0 is a deceiving program
in that the more you use it, the more you realize what it can do.
Power, speed and logical menus make this a dream database.”
When MACazine (Jan. 1986) bestowed OverVUE with its Readers’ Choice Award,
they wrote: “We selected OverVUE because of its ease of use, clairvoyance and statistical
capabilities. The fact that OverVUE was subsequently selected by our readers as Best Database
simply confirms our original assessment: the product is a jewel and the customer support
a bonus!”
OverVUE's clean sweep of these two prestigious awards only confirms what everyone
else has been saying all along:
Infoworld (July 8, 1985): ‘:. .it is Macintosh software done right.”
Icon Review (Fall 1985): “OverVUE 2.0 is our favorite database workhorse... . it simply
offers the best balance of power and ease-of-use available on the market today.”
Nibble Mac (Oct. 1985): “OverVUE is not only easy to set up, it’s the easiest for data
entry. Its tools for entering repetitive data minimizes typing time."
Online Today (electronic version — Nov. 1985): OverVUE 2.0 is a heavy-duty data
management tool... It does all the things a good relational database manager should.”
OverVUE's features and power make it the ultimate database choice. Clearly, users
and editors alike think OverVUE is something special. We think you will, too.
So visit your nearest software dealer and purchase your very own copy of OverVUE,
the Best Database of the Year.
Write for information concerning our
new Mail Management and Personal Finance
Templates.
Be
ProVUE Development cof. ~
202 2and Street Huntingtel Beach, CA 92648-714/969-2431
Circle 77 on reader service card
Macworld is a member of the CW
Communications/Inc. group, the
world’s largest publisher of com-
puter-related information. The
group publishes over 50 computer
publications in more than 20 ma-
jor countries. Nine million people
read one or more of the group's
publications each month. Mem-
bers of the group include Argen-
tina: Computerworld/Argentina;
Asia: Asian Computerworld; Aus-
: Computerworld Australia,
Australian PC World, Macworld;
Brazil: DataNews, PC Mundo;
China: China Computerworld,
China Computerworld Monthly;
Denmark: Computerworld/Dan-
mark, PC World, Run (Commo-
dore); Finland: Mikro; France: Le
Monde Informatique, Golden
(Apple), OPC (IBM), Theoreme,
Distributique; Germany: Com-
puterwoche, Infowelt, PC Welt,
Computer Business, Run; Italy:
Computerworld Italia, PC Maga-
zine; Japan: Computerworld
Japan; Mexico: Computerworld/
Mexico; Netherlands: Computer-
world Netherlands, PC World;
Norway: Computerworld Norge,
PC Mikrodata; Spain: Computer:
world/Espana, PC World, Com-
modore World; Sweden: Com-
puterSweden, MikroDatorn,
Svenska PC World; United King-
dom: Computer News, PC Busi-
ness World, Computer Busines
Venezuela: Computerworld Vene.
zuela; United States: Amiga
World, Computerworld, inCider,
InfoWorld, Macworld, Micro
Marketworld, PC World, Run, 73
Magazine, 80 Micro, Focus Pub-
lications, On Communications,
‘APUBUICATION OF )
© cw commarnacarions )
Maxell Corp. of America, 60 Oxford Drive, Moonachie, NJ 07074
maxell.
FLOPPY DISKS
* THE GOLD STANDARD.
66YOU GET MASS STORAGE.
PLUS LIGHTNING SPEED
» PLUS WORKING BACKUP
PLUS BOOTABILITY
PLUS RELIABILITY
PLUS TRANSPORTABILITY,
PLUS SECURITY
PLUS EXPANDABILITY...
“With its incredible speed, we're free to do other, more important
things with our time.”
“With identical copy backup, we're free from the hassles of
restoring data to the disk drive when we need it. It's always
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“With its unsurpassed reliability, we're free from worries about
head crashes and lost data.”
INTRODUCING THE EXPANDED, ,
MORE POWERFUL With its rugged, removable cartridges, we're free to work ina
BERNOULLI BOK FAMILY: MOSSES 8 Se
FOR THE MACINTOSH PLUG. Soe
These are the things that satisfied users of The Bernoulli Box have
been proclaiming for years. Now, with the changes Apple has built into the
Macintosh Plus, The Bernoulli Box delivers add-on performance never
before possible.
Speed no other mass storage device—inside, beside or underneath—
has ever achieved. Immediately usable, identical copy backup. Fast, simple
booting. And unparalleled versatility. The cartridges store and ship easily.
They can be locked up for security. And when you need to add capacity, you
add i ee cannes not Bu Ls
‘unbeatable combination of pluses. ee ach
a Bootability, Reliability.
es sinned Security. ‘And expandability. For more information on how to
your information, see your local dealer or call (800) 556-1234
; at. oa in California, call (800) 441-2345 ext. 215.
[-M=GA
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Ask Your Dealer About The Free Data Double-Up.
NEW BERNOULLI BOX"
THE MACINTOSH PLUS. 77
Circle 171 on reader service card
al il
mysterious
to me like you had
yourself a female visitor
Yast night, Perrg.
Entertaining a new
pee
fow have’
rere pga
a loose pile of junk nail
2 toothbrush:
2 flathead screuériver
or go (lng vera)
FRPiebs Lie sear soun contain!
pocket fluff
The vast yellow ships thunder across the sky, spreading waves of terror and
janic in their wake, The voice of the Vogon Captain slans across the country,
Hinsistine that the planmine charts and denolition orders have been available at
THE ST COMPUTER LINE
FROM ATARI.
IT'S ALREADY KNOWN
BY THE COMPANY IT KEEPS.
It’s only natural that the hottest new
computers in America are attracting the
hottest software companies in the business.
The library of innovative business,
education, entertainment, system manage-
ment, and integrated package software
for the 520ST™ and the new 1040ST™ is
already impressive, with literally dozens
of new programs being introduced
almost every week.
In fact, the software companies who
are committing their time, money, and
expertise to the ST are the same com-
panies who regularly show up on all
the software hit lists.
And it’s no wonder that the leading
software developers are excited by the
power and speed of the ST Computers.
Stoneware®, for example, checked
out the speed of the ST Disk Drive
in data base applications and flipped.
Instead of having to wait forever to
manipulate data, thousands of records
can be sorted in a fraction of the time
that it takes on other computers. And
instant responsiveness is the name of
the game, not waiting.
Sierra On-Line®, on the other hand,
took one look at our incredible high
speed, high resolution graphics and was
ecstatic. The result is a whole series of
games that are more realistic and lifelike
than ever before.
For their needs, Activision® focused on
the built-in MIDI ports for attaching syn-
thesizers and other musical instruments.
This enabled them to design the ultimate
program for playing and composing music.
The list goes on and on. But a designer
for Spinnaker® perhaps summed up the
capabilities of the 520ST and the new
1040ST best:
“T feel like a painter,” he said, “who at
last has a canvas large enough to let my
creativity run free.”
So if you're looking for a computer
system that combines the very best in
software with the very best in hardware
at the very best price . . . you're looking
for an ST from Atari.
A ATARI
Circle 370 on reader service card
It’s alive!
Next, there’s expandability. The Three to One Touch Board
makes an additional 384 K of ROM space available to you. Look
for popular software packages, resident in ROM, available from
he Human Touch comes to Macintosh.” It's called the Three
to One Touch Board,™ and in the ten minutes it takes your
dealer to install it, the Three to One Touch Board will revolu-
tionize your Apple Macintosh.
Start with Speed. By increasing the Macintosh’s 8 Mhz. process-
ing speed to 12.5 Mhz., the Three to One Touch Board more
than doubles your processing speed. This means that you will now
be able to load and operate up to eight programs using Apple's
Switcher™ in a fraction of the time it would otherwise take.
On to Memory. Through the addition of 1.5 megabytes of RAM,
the Three to One Touch Board actually quadruples your
Macintosh’s workload capability. The Three to One Touch Board
works just as well with your 128 K or 512 K Macintosh. By
making all data storage contiguous, your computer works a
whole lot harder because it works a whole lot more of the time.
Human Touch shortly.” Also, the Three to One Touch Board
contains expansion capabilities that allow access to the micro-
processor bus. The card cage and case adaptor will be available
from Human Touch soon.
Don't forget ease of installation. The Three to One Touch
Board opens the Macintosh architecture without the need to
solder, wire, or alter the inside of your Macintosh in any way.
Tell your dealer to give u: | for further information.
Finally, there's action. This is the only part of the Three to One
Touch Board program we've left up to you. Get on board . . .
when it comes to your Macintosh, the Three to One Touch Board
gives a whole new meaning to being alive.
One
TOUCH” BOARD
4
ace
Human Touch Computer Products Corporation * 401 Rt. 70 East * Suite 200 * Cherry Hill, NJ 08034 * 609-429-6300
* Software Developer: Please contact Human Touch Computer Products if you would like to participate.
Macintosh isa trademark licensed to Apple Computer, Ine
Switcher is.a trademark of Apple Computer; Inc
Circle 434 on reader service card
David Bunnell
Personal Computer
Games Come of Age
Anew genre of computer play mimics the real world,
exercising the mind and not just the mouse
Ultimately,
computer games will
change the way we
think about thinking.
Conventional wisdom in the personal com-
puter industry says that the potential of
home computers will not be realized until
some truly practical and desirable applica-
tion comes along. Electronic shopping and
control of household appliances are often
cited as the breakthroughs that will some-
day send hordes of new customers to the
computer stores,
But I believe that it will be entertain-
ment, not utility, that makes the home com-
puter a standard household item.
I'm not referring to multitasking,
RAM-resi ities, networking, ar-
icial intelligence, databases, or even cur-
sor keys that glow in the dark.
No, I'm thinking about something that
happens to have many more implications
for humanity's mental health: computer
games.
In the final analysis, computer games
will prove to be the deciding factor that
puts computers in every home. Fun—not
functionality—will be the key.
Ultimately, computer games will
change not only the way we view the
world—they will also change the way we
think about thinking.
How is that possible?
First of all, I'm not referring to the
goofy track ‘em, eat ‘em, shoot ‘em up
games played by the game pioneers of
olden days.
We've come a long way since then.
Most early games, you may recall,
grew out of video games—or, to be precise,
out of the mainframe computer game
called Adventure.
In Adventure you traveled along a
branching path, looking left and right, and
made decisions about which direction to
take. You also had to pick up certain ob-
jects along the way, such as a lantern and a
knife. Eventually, you crossed a stream and
came to a cave.
Waiting inside the cave was a dragon
you could slay only if you managed to light
the lantern and grasp the knife.
Adventure was the great-granddaddy
of today’s interactive adventure games f
personal computers. Computer games that
originated from video games like Donkey
Kong, Pong, and Breakout largely tested
your reflexes and your hand-eye
coordination.
One thing computer games didn’t do
was tax your brain. They were variations
on a theme, and after you played them for a
while, they became boring.
Because these games were so dull and
repetitive, most computer magazines and
computer enthusiasts wrote them off as ju-
james weren't seen as
particularly meaningful.
Until now.
With personal computers that are
more powerful and have more memory,
computer games have changed dramat-
ically, They are becoming exercises for the
mind.
I heard about this notion from Trip
Hawkins, president of Electronic Arts, a
company that specializes in home com-
puter games. ‘Trip spoke at a computer con-
ference recently about the brain’s Use It or
Lose It syndrome. He made the interesting
observation that from the seventies on,
physical exercise has been an important
part of people's lives. More and more
people today jog, swim, use Nautilus
equipment, and engage in various other
physical activities.
(continues on page 16)
Macworld = 13
Only the Hayes Transet 1000
can get you out of this one.
| MEED MARKETING
DESPERATELY
PLAAI OAM!
- ay SY
gee
ut
7
Now your PC can do three
things at once instead of making
you wait while it does one thing
at once.
We call it triple tasking
It means you can work with
your PC while the Transet 1000
receives your electronic mail
and runs your printer for you
simultaneously.
Three jobs at once. No waiting.
When you're away from your
desk, or at night while your PC
is turned off, Transet 1000 serves
as an electronic mailbox.
Because it has its own indepen-
dent 128K or 512K memory.
To get the messages that come
in through the night, you can
call them up on your PC. Access
them through a remote modem
if you’re away from the office.
(©1986 Hayes Microcomputer Products. Ine
Or even have them waiting for that Transet 1000 can make your
you in hard copy. :
By now it’s dawning on you tive as it is now. Which is no
PC about three times as produc-
small statement.
You've also figured out it’s
more than just a print buffer.
More than just a communica-
tions buffer. And probably costs
alot. Right?
Wrong!
It costs only $399* for the
128K model which stores up to
90 pages. And only $549* for the
512K version with up to 360
pages of storage.
For more information and
specifications, contact your
authorized Hayes dealer, Or
Hayes directly at (404) 441-1617.
Hayes Microcomputer Prod-
Say yes to the future with Hayes. ucts, Inc., P.O. Box 105203,
*Manufaceurereentineted reall peice Atlanta, Georgia 30348.
Circle 257 on reader service card
Meet The Perfect
Companion For
Dinner At Eight:
~
w
SILVER PALATE
CO-L LECT LON
If you enjoyed browsing
through recipes from America
Seam finest restaurants, you'll love
spending time with The Silver
Palate Collection, cor
from the renowned Silver Palate
Cookbook® by Julee Rosso and
Sheila Lukins,
This e
Program c
everyday meal into a deliciously memorable occasion as y
speedsearch recipes from either collection, combine shop,
lists, and coordinate cooking times for everyihing from a single
serving to an claborate feast
Now both programs are available in a spec
from Rubicon Publishing. Call today for the
For more information, call 1-800-MAC.
6300 LaCalma Drive, Suite 100, Austin, Texas 78
The Silver Palate Collection isa trademark of Julee Rosso and Sheila Lukins
licensed to Rubicon Publishing. Dinner at Eight ia trademark of Rubicon Publishing
"The Silver Palate Cookbook copyright 1982 by Julce Rosso and Sheila Lukins.
RUBICO
PU Bl ToS NG:
David Bunnell
(continued from page 13)
But so far we're exercising just the
body and ignoring the mind.
Trip believes that soon we'll discover
it's equally important to exercise our gray
matter. With practice, we'll be sharper
mentally, have a better memory, and in
general prolong our intellectual alertness
as well as delay the mental effects of aging.
What health food is to the body, com-
puter game software will be to the mind.
In fact, personal computer games
could be the most engaging and beneficial
form of mind exercise. ‘Today, some people
do the Sunday New York Times crossword
puzzle, and some people play chess. These
are mental exercises, of course. But the
computer gives us the potential to enjoy a
much greater variety of mental exercises
with far more applications.
I've recently found two examples of
games that flex the brain. There are many
others, and there will be many more in the
future, but both these games are excellent
tools for developing awareness. They are
also extremely educational.
One is Mindscape's Balance of Power
for the Macintosh, and the other is Reality
Development's Business Simulator for the
TBM PC.
1 think that the theme of Business
Simulator reflects the fact that the IBM PC
is a business-oriented machine for the cor-
porate world, while the global quality of
Balance of Power is more in line with the
attitudes represented by Apple's Macintosh.
With Business Simulator you start
your own company. You're in the robotics
industry, you have $500,000 in seed money
and access to robotics technology—and
you're competing against Apple, Hewlett-
Packard, Tandy, and ‘Texas Instruments.
As you play the game, you need to
make all kinds of choices—like what your
prices should be, how many units you
should build up in inventory, and how
much you should spend on advertising,
After you've made the choices, you run the
program. It goes through an entire year’s
projections. Depending on your choices
and the preprogrammed decisions of the
other companies, the program determines
your market share and how successful
you'll be.
The game becomes more complex as
you go from one level to another. For ex-
ample, on a higher level you have to intro-
duce new products into the market.
There’s a pet robot, then a security robot, a
home robot, and other consumer prod-
ucts. You must decide how much money to
spend on R&D, You're concerned about re-
turn on equity, about raising venture cap-
ital and building new factories. And you
have to decide when to go public.
It’s really like a Harvard MBA course
ona disk,
Of course, the game is not real life,
but you do learn many valuable concepts
about doing business. As I became more
involved in playing it, | began to dream at
night about what kind of robots I was plan-
ning to build and what my fictional com-
pany was doing.
In fact, the game became so consum-
ing that I spent more free time thinking
about Business Simulator than | did about
my real job at PC World Communications.
In Balance of Power, you find your-
self playing the role of the United States or
the Soviet Union. The purpose is to create
a global strategy. The impact of your moves
can put the whole world in jeopardy, es-
pecially since you could easily cause a nu-
clear conflagration.
(continues on page 18)
NEON: TURN ON THE FULL POWER OF YOUR MACINTOSH.
THIS MESSAGE IS FOR BEGINNING PROGRAMMERS, TOO!
Hidden within your Mac is the programming power, flexibility,
and speed to match your imagination. Neon is your key to this
object-oriented world. Based on the same design philosophy as
the Mac itself, Neon lets you create and command objects —
program modules that you build, perfect, and add to your
personal collection of tools. In this Smalltalk-like environment,
you wield the power to quickly assemble and test ideas, tuning
as you go for maximum speed and efficiency. [1 Neon now
includes full floating point support. An integrated Neon A:
sembler is also available as an add-on product. (1 Neon is easy
to work with and comes with a comprehensive manual by
Danny Goodman. o Created by Kriya Systems, Inc. for the
development of our Typing Tutor III™ program, Neon is your
answer for professional software development. With Neon,
there are no licensing fees. Ever. For the Macintosh developer,
Neon is the best choice.
Tochoose, call 1-800-34-KRIYA (In Virginia, 703-430-8800) with Visa/MC. Or Write Kriya Systems, Inc.,
Six Export Drive, Sterling, VA 22170. Neon, $195; Neon Assembler, $50. Add $5 shipping for each.
[Neon and Typing Tutor Il are trademarks of Kriya Systems, Inc. Apple Macintosh isa trademark of Apple Computers, inc
16 May1986
Circle 246 on reader service card
PageMaker™, the remarkable
page layout software program,
brings the capability of a dedi-
cated publishing system to the
personal computer for the first
time. You can now produce high-
quality business communications
such as newsletters, data sheets
and price lists in your own office.
Combining PageMaker with a
Macintosh Computer and Laser-
‘PageMaker is a trademark of Aldus Corporation,
traditional way.” he says,
feed @ statt of tive or six. PageMaker
‘me one oF two
hours to do what
‘would normally take four orfive times as
tong.”
Writer creates a powerful desktop
publishing system. It so substan-
tially reduces the time and money
you spend on publications, the
system pays for itself in less than
one year. PageMaker eliminates
the need to spec, order, wait and
pay for type, illustrations and
photostats. It gives you the
ability to prepare and print your
publications within hours rather
than days or weeks.
It’s time you met your
PageMaker. For more informa-
tion, contact Aldus Corporation
at 1-800-824-4000, ext. 674.
LugeMaker
Aldus Corporation
616 First Avenue, Suite 400
Seattle, Washington 98104
Apple® is a trademark of Apple Computer, Inc. Macintosh TM is a trademark licensed to Apple Computer, Inc.
©1985, Aldus Corporation
Circle 306 on reader service card
David Bunnell
(continued from page 16)
Just as with Business Simulator, you
become completely involved, so when you
accidentally blow up the world, you actu-
ally feel depressed.
As a consequence, you are deter-
mined to be more careful when you start
up a new game. You come to appreciate the
implications of each action, and you learn
some of the complexities of international
diplomacy. The game has four levels—
Beginner, Intermediate, Expert, and finally,
Nightmare.
As you play, you make decisions about
whether you should support the use of
force in a particular country or attempt a
coup d’état and assume leadership. If so,
how will the other superpower respond to
your moves? What are the implications?
A decision that is a good strategy in
one case might prove to be disastrous in
another. The goal of the game is to gain
more prestige than your rival without blow-
ing up the world.
These two games are examples of how
the computer game has come of age. I
think that all computer users will pay more
attention to games from now on.
pec vee
Cyrillic
R CAl
To Onder NORMA
And I predict that games will usher in
anew era of fitness aimed at developing
and strengthening the mind—firming up
gray matter that has become flabby from
lack of strategic exercise.
There could be all kinds of Business
Simulators. In fact, just as the early
puter game Adventure came to us from
the mainframe world, today’s genre of so-
called reality software is also taken from
mainframe computing,
For some time now, programmers
have been developing business simulations
on mainframes for specific companies like
IBM and AT&T. So, for example, instead of
playing with a robotics company, I could
have a magazine publishing company. I
could program my personal computer with
all the characteristics of different computer
magazines, and in doing so I would be
creating a real-life simulation of my own
business. Eventually anyone could have a
custom-designed simulation.
This is where computer games are
heading. As personal computers continue
to gain memory and horsepower, you'll
see more levels of simulation that truly
relate to your life—both personally and
professionally.
It's been a long ume coming, but com-
puter games are no longer going to be con-
L(6
sidered an unimportant by-product of com-
puter technology—just something for kids
to do when they want to vegetate
electronically.
The games are going to be much more
serious than that. Two or three years from
now, computer games will be #he thing.
When you add CD ROM technology to
computer games, they're going to break
through all kinds of mental barriers. That
breakthrough will herald the golden age of
computing, the information renaissance.
Just think about it. Radio, television,
stereo—all these major advances in human
communications met popular acceptance
through the entertainment world.
It’s always entertainment first, educa-
tion second.
And with this new generation of com-
puter games, we will see the distinction
between entertainment and education dis-
appear completely.
They will become one and the same. 0
A mistake in the April column rewrote
Philippe Kabn’s life story; actually be
never worked at Xerox.
TimeWand'- Keeping track of time...
wiatieR
PAAR
ae. mo OO
oe oe
Tarra
Edit Scan Data
| nee
The Videx Time Wand™ js an intelligent yet
inexpensive bar code system for your business needs.
Small enough to fit easily into a shirt pocket and
weighing in at less than two ounces, TimeWand gives
a new dimension to the concept of fully portable bar
code readers.
Versatility is the hallmark of the TimeWand system.
With its built-in microprocessor, TimeWand puts the
power of a computer into the palm of your hand.
Power that lets you actually change how TimeWand
works. Whether you want to read different types of
bar codes or program the wand to read bar codes in a
certain order, TimeWand can accommodate your
needs.
Available in three different memory configurations,
TimeWand can store from 2,000 to 16,000 characters
in its internal memory. This means you can hold from
a few hundred to a few thousand bar codes in the
TimeWand before transferring the information to a
host computer system.
TimeWand time-stamps each bar code as it’s read.
This lets you know not only what the bar code says,
but when the code was read.
MMM ©6Six easy steps to time management! _iililillill
The TimeWand’s recharging/download station uses a
standard RS232C serial connector that allows you to
communicate with the wand through a variety of host
computer systems. Since the communication is
keyless, the scan information is sent quickly and error
free. Currently, software packages are available for
the IBM PC (and compatibles), Apple //, and Apple
Macintosh personal computers.
Put the power of TimeWand in your own hands...
and let it work for you.
TimeWand (2K version) - $198
Recharger - $149
TimeWand Manager Software (Macintosh) - $499
TimeWand Communications Software (IBM) - $299
1105 N.E. Circle Bivd., Corvallis, OR 97330
503-758-0521
Videx is a registered trademark and TimeWand is a trademark of Videx, Inc.
Circle 383 on reader service card
Microsoft Excel. For those whc
You may speak more softly now. formidable spreadsheet ever to run on a
For we are delivering into the hands of __ personal computer.
business, a very big stick. A spreadsheet which is in turn linked
Microsoft* Excel for the Macintosh*A with anextraordinary graphics program and
financial analysis tool of unprecedented —_a highly capable data filing application.
power. These already consider-
First and foremost able powers are magnified
Microsoft Excel geometrically by Macros.
is the most Which give Microsoft Excel
yppreciate the uses of power.
the capacity to learn your most complex stration of the powers of Microsoft Excel.
routines. And activate them with a single In the right hands, a potent weapon,
keystroke. indeed, in the cause of commerce.
Yet for all its ability, Microsoft Excel is We trust you will use it responsibly.
simple to learn, simple to use. No complex
commands to memorize. No classes to
take. The only thing complicated about °
Microsoft Excel is the problems it can solve. Microsoft Excel
See your Microsoft dealer for a demon- The rest are history.
You can upgrade to Microsoft Excel from Microsoft Multiplan® (Macintosh version) for a suggested retail price of just $200. See any participating Microsoft dealer.
For the name of the nearest one, call (800) 426-9400. In Washington State and Alaska, (206) 882-8088. In Canada, call (416) 673-7638.
‘The upgrade offer is good only in the United States and expires on 8/31/86.
The good news is that virtually all of you who follow these
things know that Microsoft® Word is by far the most capable word
processor you can run on a Macintosh”
The too bad news is that some of you think that means you're
not qualified for Word.
Well, you don’t need to be writing a novel to appreciate the
way Word accelerates all the repetitive activities of word processing.
In fact, if you've ever needed to combine information from old
files in a new one, or if you've ever had to shut down one file just
to look at another—then you're ripe for Word
Leave the windows open.
For people who've gotten used to the i
tedium of closing one job before they P
could open the next, Word's windows 2
are a real eye-opener. 1
Because this feature—an exclusive, [ate
we must add—lets you display four
Dont be overwhelmec
different Word documents on screen at one time. And leap rapidly
from one to another, cutting and pasting among them.
A real time saver, even if you're only composing a memo. If, say,
you needed to combine material from your three previous memos
into a fourth new one.
The training wheels aren’t welded on.
Some things are best done with mouse and menus. But once
you've worked with a Macintosh for a while, you'll want the option
to run commands from the keyboard as well. A faster way to order
up everything from opening and closing files and starting a new
file, to printing and saving, to changing font styles or page formats.
It's an option only Word gives you.
Avoid the risk of repeating yourself.
For everyone who hates to type the same thing twice, the Glossary
alone has been enough to convert them to Word. In the Glossary
you can store letterheads, standard disclaimers, the party line. Or
dy superiority,
mumbo jumbo. All can be instantly retrieved with a keystroke.
At the bottom of this ad you'll find trademark info and other
legal niceties. Perfect examples of things to keep in your Glossary.
Word won't hold you back.
If you need to do professional quality word processing on
the Macintosh, we're pleased to say your choices are limited. To
Microsoft Word.
A monopoly you will not mind. Because Word gives you every-
thing your literate heart could desire. Noteworthy being unlimited
manuscript length. Just keep writing 'till your disk runs out. Then
put in another disk.
Word also runs the most popular letter quality printers. As well
as the Apple® LaserWriter. For astonishing results.
In fact, you can astonish everyone you've ever known with Word's
exclusive mail merge feature. Which lets you match form letters
with address lists. Putting mass mailing in the reach of anyone
who seeks a vast audience.
THE NEW
You'll pick up Word fast.
We were smart enough to make Word supremely capable. We
weren't going to be dumb and make it hard
As the designers of more Macintosh applications than anyone
else, we give Word the benefit of our unmatched experience. Along
with a very comprehensive on-line Help feature. Making Word a
very quick study.
And if you should ever have a question you can’t work out on
your own, our telephone support people will walk you through it.
So before you process another paragraph, test scribe the program
from Microsoft. And never be at a loss for Word.
Microsoft Word
The High Performance Software™
For the name of your nearest
Microsoft dealer, call (800)
426-9400. In Washington
State and Alaska, (206)
882-8088. In Canada, call
(416) 6737638.
Free Memory
TheMax2..,
for 128K and 512K
TheMax2. With three times more
added memory than you get from
Apple for about the same price,
it’s like getting memory free.
Installation is so easy you can do
it yourself.
* Get contiguous memory
without changing ROMs. With
15 Mb contiguous, youre free to
handle all your favorite software,
even Switcher and Excel.
+ Add the new Apple ROMs
when youre ready, for 2 Mb of con-
tiguous memory, without boot
software.
¢ Plug in the new megabit chips
for 4Mb that can handle even
the largest programs.
* Recover easily if you crash—
MaxRAM saves your RAM disk
intact to get you going again fast.
* Get MaxRAM and MaxPrint
free—you'll have more free time.
Circle 337 on reader service card
Free Time
for all Macintosh users
Introducing MaxRAM™ and MaxPrint™
two productivity tools that are so useful
we include them free with every
Max expansion product.
Now, whether
you have
a 512K, ex-
panded mem-
ory, or hard
disk system,
you can have
them, too.
MaxRAM auto-
matically creates an adjustable RAM
disk at boot that runs 10 times faster
than a floppy disk. Best of all, it auto-
loads as easily as putting files into a
folder, both from hard disks and from
multiple floppies.
MaxPrint— the desk accessory that
lets you keep on working while you
print—even lets you change files
and applications. And it spools both
text and graphics easily Use it with
expanded memory or hard disk
systems — the perfect companion for
Apple's HD20.
Now, with MaxRAM and MaxPrint, your
only problem will be deciding what
to do with your free time.
Home Free
Just ask. We'll send you the product
of your choice to try for 15 days — free.
If all that speed and efficiency isn’t
right for you, feel free to return your
order for a full refund. Want more
information? In California, call (408)
773-9922. Outside California, call
(800) 862-2636
TheMaxPlus..
for the Macintosh Plus
TheMaxPlus turns your Mac-
intosh Plus into a2 Mb power-
house of memory— modular
memory to expand with your
growing memory needs.
* Install it yourself
in minutes. Just plug TheMaxPlus
into the Macintosh expansions
slots provided by Apple.
* Have more memory free
for handling your largest applica-
tions —2 Mb of linear, contiguous
memory that doesn’t require boot
software or ROM modifications.
* Feel free to expand—our
modular design lets you plug in
a full 4Mb when you need it, and
be ready for other MacMemory
plug-in products as well.
* Get more free time— free
MaxRAM and MaxPrint software
let you work 10 times faster than
with a floppy— even work and
print at the same time. Now you
can use your time to do more
than just wait.
MacMemory Inc.
473 Macara Ave, Sunnyvale, CA 94086
(800) 8-MAC-MEM
(408) 773-9922
Apple is a trademark of and Macintosh is a trademark licensed to Apple Computer Inc. TheMax. MaxRAM and MaxPrint are trademarks of MacMemorv Inc.
Note Pad: Dean Gengle
Network Static
Until information services are as
easy to use as MacPaint, the people who use them
will remain a minority.
In spite of
these caveats, I still
recommend having
a modem.
In personal computing the term networks
refers to the various aspects of telecom-
munications. Networks are touted in full-
spread ads in computer magazines, on mo-
dem packages, and in books and breathless
articles about the emerging network na-
tion. Networks include information ser-
vices, common carriers that link personal
computers to those utilities, small-scale
bulletin boards, conferencing systems, vid-
eotex and teletext systems, and, of course,
local area networks in the office.
None of these networks lives up to the
hyperbolic promises of the last few years.
The promises have come mostly from two
camps: people whose business is directly
related to networks and telecommunica-
tions enthusiasts who are to networks what
hobbyists were to the first personal com-
puters—brothers and sisters, under the
skin, to CBers and stamp collectors. In real
terms, networks are not yet ready for most
people because of unfriendly user inter-
faces, an unfavorable cost-to-benefit ratio,
the lack of hardware and software stan-
dards, and the specter of electronic junk
mail.
Despite the great number of how-to
books about information services, con-
necting a personal computer—even the
otherwise easy-to-use Macintosh—to infor-
mation services such as The Source or
CompuServe is still time-consuming and
frustrating for a beginner. Despite on-line
help, tutorials, seminars, and one-to-one in-
struction sessions, even long-time users
have their costly on-line time gobbled up
by discovering through trial and error un-
announced changes in a system's user in-
terface, command set, or communications
protocols. On-line services will not catch
on with the general public until they are as
easy to use as MacPaint.
Taken together, all the benefits of sub-
scribing to an information service may jus
tify the costs of a subscription and connect
time. But most businesses and individuals
do not need instant access to the whole
gamut of on-line offerings, from teleshop-
ping and airline schedules to stock market
quotes and general news. The information
demands of businesses and individuals are
highly specific, vary with time, and can
often be met more cost-effectively through
alternative—and less expensive—sources,
such as the public library. There will be
no mass market for general information
services until the cost of the services ap-
proaches the average cost of subscribing to
a magazine ora newsletter.
The information services’ scattershot
approach negates a major advantage of
microcomputer technology: the ability to
narrowcast information. Although spe-
cialized services such as Newsnet and Dow
Jones News/Retrieval cost more than gen-
eral-information services, they are the best
buys for businesses that need timely
information.
No Standards and Too Much Mail
Without hardware and software stan-
dards in telecommunications, network de-
signers are caught in a bind. Because the
existing base of users includes a variety of
terminals and personal computers, the
search for the least common denominator
(and the least cost) prevents each network
from taking full advantage of the state of
the art. Making telecommunications seem
easy and intuitive through the still-evolv-
ing Macintosh interface takes a lot of hard
work and cold cash—more than the infor-
(continues on page 29)
Macworld 25
OMNIS 3 is designed as the one
database you will ever need to buy —
whether you want a simple file manager
or a complete business information
system. As your database requirements
increase, you can take advantage of
OMNIS 3’s powerful, mouse-driven
programming language to customize
applications in record time. And as no
other database, OMNIS 3 will grow with
your needs.
“OMNIS 3 is an ideal means to
develop customized applications for
Macintosh. It is a powerful development
tool that provides multi-user solutions
for vertical markets.” Guy Kawasaki,
Manager, Software Product Management,
Apple Computer.
“Multi-user capability; microcoding
with the mouse; automatic syntax; your
own pull down menus and on-screen
button commands...no wonder we're
developing custom software in a fraction
of the time it used to take with Assembler,
Cobol, and the rest.” Dr. Michael Sanders,
The Program Workshop, Washington, D.C.
“As a straight database, OMNIS 3
functions faster than anything else
around.” Dr. Felix Evangilist, The
Computer Room, Charlotte.
Circle 38 on reader service card
For the name of your nearest dealer
(415) 571-0222
OMNIS 35.
)
call:
Macintosh is a trademark of McIntosh Laboratory, Inc., licensed to Apple
Computer, and is used with expressed permission of its owner,
Circle 21 on reader service card
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Note Pad
(continued from page 25)
mation services can afford. Therefore, be-
fore a mass market for on-line information
can emerge, telecommunications tech-
nology must reach an evolutionary plateau,
which probably won't happen until early in
the next century.
One of the most oversold capabilities
offered by information services is elec-
tronic mail, or E-mail. E-mail can’t replace
all functions of regular mail. Most busi-
nesses would not finalize a contract, for ex.
ample, using E-mail. They would rather de
pend on hard copy, face-to-face meetings,
and overnight delivery services.
In my experience many more people
make demands on my time through E-mail
than through regular mail if 1 let them:
Junk mail in a post office box is bad
enough. Junk messages in an E-mail box
are more frustrating because I have to pay
for connect time to read sales pitches for
information or services | am not interested
in and can't afford. Besides, people who
intend to communicate with one another
electronically must be connected to a net
work, preferably the same one.
Clearly, to popularize E-mail, network
designers must develop a system for val-
idating contracts that is as
ical, and secure as mailing a letter.
-n with these caveats, I still recom
mend getting a modem. The future of tele-
communications is wide open, The advent
of embedded artificial intelligence features
in networks will help filter out junk E-mail.
Encryption-decryption systems will pro.
vide complete privacy for electronic corre-
spondence. On the other hand, compact
disk storage devices will make encyclo-
pedic databases as cheap as paperback
books and will further undercut the ap:
peal of information services as they're cur
rently structured. These services, in turn,
will respond to the objections stated here
and to the twin drives of the marketplace
and technology. This response should in-
clude a few pleasant surprises for those of
us who've been spoiled by the Mac and
frustrated by the tangled web the networks
weave.
asy, Econom:
Dean Gengle is the author of The Net-
weaver’s Sourcebook (Addison-Wesley,
1984) and a telecommunications con-
sultant with the CommuniTree Group in
San Francisco. (1
Macworld 29
Legal Billing, Professional Time
Billing and Bulk Mailer are avail-
able at your dealer or from Satori
Software.
SULT WARE
Satori Software
2815 Second Avenue,
Suit
Seattle, WA 96121
Mastercard
American Express
Steven Levy
Graphic Details: Notes
from a Novice Publisher
Hard copy about the desktop publishing craze
I once spent a brief internship at a small
newspaper in central Pennsylvania. As it
happened, that season was a cathartic time
in the newspaper's long history: the pro-
duction process was changing from Lino-
type to offset printing. This meant that the
highly skilled handlers of hot type—those
who operated the machines that ham-
mered the lettering into the heated metal
and who then, with the lead barely cooled,
dealt the type into columns with all the
deftness of Vegas blackjack dealers—were
rendered obsolete. Since they had been
guaranteed job security, their new job was
moving around the columns of “camera-
ready type”—already-printed text and
headlines—and pasting them on page
forms that would be photographed for
printing. It was embarrassingly less time-
consuming and immeasurably less macho.
After all, standing around a layout board is
not exactly beer-commercial material. Yet,
the men and women swallowed their pride
and did it.
The new process greatly lowered the
cost of publishing and made possible a lot
of otherwise marginal ventures. If you
were to look back and compare what was
lost (a culture of Linotype masters whose
art form was present in every well-crafted
page of type) to what was gained, you
would have to conclude that the change
was for the better. Indeed, it is unimagin-
able to consider any periodical today
choosing to use the old style of produc-
tion, unless it wanted to present itself as a
sort of living museum.
Desktop Publishing
As significant as that change was, we
are in the opening stages of something
even more cataclysmic: the desktop pub-
lishing phenomenon. This is a revolution
fueled by the convergence of three tools:
personal computers, printers that displace
typesetters (most notably Apple’s Laser-
Writer), and page-makeup software capa-
ble of transforming computer documents
into a format that looks, well... . published.
The idea is to eliminate the type shop en-
tirely; one person equipped with less than
$10,000 worth of technology can now
churn out something that looks typeset.
‘This can result in severe cognitive jolt.
For when we view a document that looks
“professionally” printed, our assumption is
that a certain amount of production time
and money went into it. We react to it dif-
ferently than we do to something created
in the familiar, typewriter-style manuscript
form. We actually read it differently. In this
Stone Age of the desktop publishing phe-
nomenon, these are relatively subtle con-
siderations. But as the trend continues,
people will have to consider the conse-
quences of using a technology previously
available only to craftspeople.
Some of these considerations became
apparent to me only when I attempted my
own venture into the world of desktop
publishing. As a service to an organization
of computer writers I belong to, I volun-
teered to put together a newsletter. In pre-
vious times, standard typewritten output
might have sufficed, but a collection of
journalists supposedly in touch with the
cutting edge of computerdom would look
pretty silly with such a low-tech effort. So it
was a foregone conclusion that the Com-
puter Press Association newsletter would
be not only written but also laid out on a
Macintosh, and printed on a LaserWriter.
(continues on page 32)
Macworld = 31
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32-33 May 1986
Steven Levy
(continued from page 31)
The Mac, of course, is the machine on
which the craze is centered, It is not the
only machine that works with the Laser-
Writer, but it does have the best software
for the task.
MacPublishing
The software everyone is talking
about is a $495 program called PageMaker,
but before jumping into that, I thought it
would be a good idea to try a more
modestly priced package—Boston Soft-
ware’s $99.95 MacPublisher. Boston Soft-
ware’s $149.95 MacPublisher II, which has
several enhancements to the original pro-
gram, including the ability to open word
processing or graphics files directly, a tele-
communications facility, and automatic text
flow, was not available at the time I created
the newsletter. I might also have tried Man-
hattan Graphics’ $125 ReadySetGo 2.0,
which offers a range of features similar to
the other programs’
MacPublisher works by putting a
dummy page on the screen. The theory is
that you can lay out stories, pictures, and
headlines just as if you were pasting up a
physical page. It’s a logical tack, but in prac-
tice it can get somewhat unwieldy. The
problem is that every item you lay down on
the page has to be in a particular format.
You need a separate file for every story,
headline, picture, and “continued on page
2." These files add up; I have never messed
up my Macintosh desktop quite as thor-
oughly as I did after an hour of usi
Publisher. The manual sugg
duce clutter by storing the files i
but you can't avoid the problem entirely—
MacPublisher doesn't print unless the files
are open. This is like a printing company
refusing to accept the finished boards un-
less the original typed manuscript pages
are also provided.
Ittook me a little time to get used to
the way the cursor kept changing from a
little arrow to a tiny pair of scissors (which
you use to move stories around and cut text
to size), and I never did get the hang of
using the transparent ruler, which is sup-
posed to size stories and pictures on the
page. But eventually I was able to lay out
my first page. It took longer than expected,
because I frequently had to shut down
MacPublisher to create a graphic in Mac-
Paint, look something up in MacWrite, get
a file | downloaded from MacTerminal, or
swipe a piece of clip art from a Simon &
Schuster program called The Mac Art De-
partment. The notorious Disk Swapper
Sore Wrist syndrome began to set in.
My difficulties were more a hardware
problem than a flaw in MacPublisher, how-
ever. Using the software would be much
easier with a hard disk for storing the ap-
plications and files. In my own case, poor
planning aggravated the problem: if | had
created everything I wanted to go in the
newsletter beforehand and used the Scrap-
book, I wouldn't have had to do so much
switching. But then, the whole point of
desktop publishing is interactivity—the
freedom to move things around on the
page and, if there’s a hole that needs a pic-
ture, to instantly whip up something to put
in the hole.
That problem aside, MacPublisher
proved itself capable of doing the job I set
out to do and allowed me a good time
while doing it. | was creating headlines,
moving pictures over from MacPaint, and
laying out articles—all without my hands
getting sticky with rubber cement or hot
wax.
PageMaking
Things got even better when I moved
to PageMaker, the Cadillac of desktop pub-
lishing software, The limitations of Mac-
Publisher had particularly primed me for
the virtues of PageMaker. More intuitive
commands handle text layout and picture
sizing. Unlike MacPublisher, PageMaker
lets you italicize or boldface words and
even write headlines without creating new
files. And once you load stories or pictures
into the final document, you can get rid of
the original files.
It wasn't long before I was drunk with
power, switching on three-column formats,
selecting documents, and—by a simple
mouse click—filling in text neatly down the
columns, Then I would move things
around, getting the page to my liking,
dropping in pictures and resizing them to
fit the space. I filled up my eight pages in
quick order.
(continues on page 34-35)
Steven Levy
(continued from page 32-33)
Coming of Age
Soon I was ready for the acid test:
printing the newsletter on the LaserWriter.
I do not possess that pricey peripheral, but
I live near a fellow named William Bates
who not only owns one but has written his
own typesetting software, called JustText.
So I took my disks—just about enough to
fill up a box, what with data disks and pro-
gram disks and startup disks and backup
disks and master disks—over to Bates, We
fired up the LaserWriter, loaded the soft-
ware, and told it to print.
Since the LaserWriter doesn’t make
much noise, it was hard to tell what was
happening in there. But in less than a min-
ute, it grudgingly ejected a piece of paper
with the first page of the newsletter.
At first, | was bowled over by the qual-
ity of what I had done. It looked real, es-
pecially the headlines, so solid in their
Times Roman font, just like the daily news-
paper. It was hard to believe that I had sin-
gle-handedly created that document while
sitting at my desk.
I said something to that effect, and
Bates looked dubious. “Do you feel that
way when you see your words in print?” he
asked, Well, no... but maybe I felt that way
the first time I saw my words in print.
I recalled the glow of that moment.
The fact that crews of art directors, pasteup
people, and printers had worked on my
story marked the passage of my work from
private habit to public declaration. It had
not been an altogether happy event,
though. When the initial shock was over, I
reread that first story, finally in formidable
columns of justified text, arranged in the
same way as the words of the writers I had
admired for years. For the first time I was
able to see where my writing was not quite
up to standard, Norman Mailer was safe.
Standing at the LaserWriter, looking at
my first foray into the field of design and
production, I had similar feelings. A second
glance at my newsletter revealed that my
graphic skills were woefully inadequate to
fully take advantage of what technology
had brought within my reach. The newslet-
ter’s logo, a combination of text and a
graphic, spilled over the middle column al-
most to the right of the page—I had thought
this placement an elegant variation, but it
simply looked awkward. Though I had re-
strained myself in the use of different type
fonts, I could see how even the few alter-
natives in headlines and “continued on
page...” lines I had tried clashed violently.
The rest of the eight-page newsletter,
though impressive in places, was full of
similar horrors. There was no consistent
scheme for mixing the text with graphics
and headlines, no page design to point
readers to what I wanted them to read first.
These flaws were not so drastic that I was
tempted to trash the entire project; the
wonders of the software and the laser
printer make sure that anyone with a rudi-
mentary sense of layout can create an ade-
quate piece of work, What bothered me
was that I, a graphic-design virgin, had sud-
denly been thrust into competition with
renowned graphic designers such as Milton
Glaser, I might have had a better chance in
a boxing ring with Michael Spinks.
Before depression could set in, Bates
began showing me his own desktop pub-
lishing software, Unlike the previous two.
packages, the $195 JustText doesn’t work
with the Imagewriter and doesn't have a
preview mode so you can see on screen
how things look, We worked on just one
page; to get it right, we wound up printing
over a dozen tests. But ultimately that page
looked more impressive than the output
from the other two programs. This was not
so much because of the power of JustText,
but because the page was laid out by Bates, -
who not only knows the software but
knows about professional page layout as
well.
And that’s the key. I suspect we are
going to see a lot more professional-look-
ing documents as desktop publishing tech-
nology catches on. The more we see,
though, the more we will appreciate docu-
ments created with a sensitivity to good art
direction, imaginative page layout, and a
solid awareness of how to manipulate
graphics and text to make an effective
presentation.
I can recommend any of the software
packages I worked with. But none of them
can replace careful craftsmanship. While
the tools and techniques of publishing are
now within anyone's grasp, the skills still
have to be learned. It’s as if the cost of air-
planes were reduced by several factors of
ten: we'd all have Learjets, but we wouldn't
automatically know how to fly the contrap-
tions. Most likely, more than a few of us
would have some horrid moments circling
the airport trying to figure out how to get
the thing back on the ground. 0
er eo Toe
Cae haiti
First Street, Rockville, MD.
e: (301) 279-9550 Telex: 894
The Mouse Is Out!
Macintosh-
Integrated
Digitizer
Circle 323 on reader service card
Macworld 34-35
HAVE YOU STRIPPED YET?
Itsa question more and more Macintosh owners are asking. And no
wonder, What everyone is talking about is Softstrip™. The revolutionary
technology that is changing the shape of computer software.
The Cauzin Softstrip System is more than just software or data on
paper. Because when you invest in this system, you can do much more
with your computer, and for far less than you are probably spending
now. You can even create and print out your own data strips.
But that's only the
beginning of an offer
that’s going to make
you wonder why you
havent stripped
yet...
TAKE OUR ADS
(SUCH AS THIS ONE)
Its part of our expanding StripWare™ Library containing programs,
data, clip art, spreadsheet macros and templates. The Library features
avariety of software applications and youll find new material appearing
each month in the leading computer magazines including MAC Apple,
MACazine, Mac User, MacWorld, and Nibble Mac.
BUT THERE'S STILL MORE...
When you invest in the Softstrip System, you get the Softstrip reader,
a special storage base, and a full one-year replacement warranty. Also
included with your purchase is a complete Accessory kit for your
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Inaddition, you'll find a StripWare Sampler with 23 programs from
such popular authors and publishers as Addison-Wesley, Family
Apple™ and Macintosh® are registered trademarks of Apple Computer Inc., Apple® is a
registered trademark of Apple Records, Inc. Softstrip® and the Softstrip® System Reader are
trademarks of Cauzin Systems, Inc. IBM? is 2 registered trademark of IBM, Inc.
Computing, Hayden Books, Nibble/MicroSPARC, Osborne/McGraw-
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When you become Softstrip reader owner, you also get a FREE one
year StripWare Club membership with programs mailed to you monthly.
You'll even receive a FREE Cauzin Effect Newsletter filled with the
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AND IF THAT'S
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You'll find StripWare brand software in authorized Softstrip dealers
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There is even a
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Do you want to
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The Cauzin Softstrip System is just that, a complete system that
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For the Softstrip System Dealer nearest you, (or if there isnt one in
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Circle 452 on reader service card
A MACPAINTERS EYE VIEW
One of the most innovative uses of MacPaine isto present slide shows,
Visual representations can be used to market a produc, tell an organizations
story or even to present an annual report at a convention,
‘The data strip on the neat right contains a graphics utility called VIEW
PAINT by Steve Dagley and Creative Computer Services. Using the entire
screen the program displays just the upper left-hand corner of a MacPaint
document. This makes viewing a number of documents a great deal easier,
‘The program i useful for creating astareup screen or making that important
slide show, Store your MacPaine masterpieces on a data disk, and scan your
visual Library using VIEW PAINT.
‘After you tead in the data strip, scan your files and open those MacPaint
files you need. Simply Click to view anothet,
GET CONTROL OF YOUR DISKS
‘Takealook around the room. Are you slowly being overrun by floppy disks?
Maybe you've placed al your valuable disks ina convenient plasticcase. Whats
on the third data disk you come to? Is speedy retrieval of a program for you?
‘Wouldnit it be great to havea librarian to keep track of all the files on your disks?
‘The three data strips on the far right contain. program called DISK CAT,
by Craig Vaughan of Software Sorcery Inc. of Virginia, that should help you
correc the problem, DISK CAT catalogs the contents of your disks. It provides
the file name, type, creator, name of the disk its on, and a “location” field
specified by you.
Read in the data strips and RUN the program. It willask you toenter the
location for the batch of disks you want cataloged. Just pop in one disk after
another and the contents are cataloged toa library text file with tabs between
each field, Its easy for you to transfer the contents to a word processor or
filing program for further processing.
‘These programs appear courtesy ofthe Boston Compute Society.
‘MacPaint is » registered trademark of Apple Computer, Inc,
StripWare Library Nos. 204-205
il
ne
il
nih
Uh)
Nov; Macintosh Plus
Has the Drive to
Succeed In
Business.
Introducing AST-4000 The advanced,
hard-disk/tape-backup system for the
Apple® Macintosh™ Plus. AST-4000
gives the Macintosh Plus all the sophisti-
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offer powerful, reliable data processing and
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With performance specifications that
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computing environments, AST-4000 is fully
compatible with the software pack
need most to help run your business.
This high-performance, hard-disk system
has the capacity to ably handle the file
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ware like MacServe"and TOPS” And
provides maximum speed and functionality
for your data base software like Omnis 3"
Double Helix’* Interlace™ and Busin«
Filevision® as well as memory intensiv
integrated applications like Jazz® and Excel™
Even with vertical software packages, such
as Page Maker" for desk-top publishing and
Dental Mac™ for medical office manage-
ment, you'll find AST-4000 increases office
productivity through enhanced system
versatility, storage and data-access spe
AST-4000 Expands To Meet Your
Future Needs. onder your system
you
You ca
AST000 te
‘enemas MacServe tal
trademark
with as few as 74 megabytes and, as your
requirements grow, add Expansion Units
for up to 370 megabytes of total data storage
capacity. That adds up to the largest, most
atile hard-disk/tape-backup system
available for the Macintosh Plus.
It’s fast. AST's advanced Winchester
hard-disk is designed for speed and safe,
reliable data storage. With a 30-millisecond
erage -disk-access time your favorite soft-
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translates into increased efficiency and
higher productivir
Our 5-megabyte per minute tape data
transfer rate also means it's fast and e:
make backup tapes, providing maximum
archive security.
A Powerful Business Connec
Thanks to our industry-standard
(Small Computer System Interface) bus
architecture design, AST-4000 is fully
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Plus and a variety of readily available peri-
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Installation is as simple as unpacking
the AST-4000 and plugging it into your
Macintosh Plus.
Circle 501 on reader service card
Macinninhtrakemark cf Melons Laboratory,
Blythe Scare Dobe Helis trdemat
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Miceft nc Page Maher trademark of Aldus Cor, Dental Mac taderark of Heath Cave C
And with a
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Hard Driven For Success. AST-4000 is
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AST-4000 Features
egabyte formatted Winchester
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tore by volume or file
RESEARCH INC.
lhcems n» Apple Compt, nc an ue with th
Letters
Macworld readers write
of upgrades, color, the competition, and more
Loyal to a Fault
Apple has done it again. The new Macin-
tosh Plus is surely an improvement over the
existing hardware,
While I applaud Apple for making
sure that an upgrade path is available to
the owners of existing Macintoshes, I rebel
at the price. Let's take a look at the eco-
nomics of upgrading a Macintosh.
The announced prices of the upgrades
are $299 for an 800K drive and new ROM,
$599 for a new motherboard with 1 mega-
byte of RAM and a SCSI interface, and $129
for a new keyboard, bringing the total up-
grade price to $1027.
Assuming you paid $2500 for your
512K Mac (as | did), upgrading to the Mac
Plus will bring your total expenses to
$3527. A new Mac Plus costs only $2599.
Apple has seen fit to reward early loy-
alty by charging $928 to remain at the cur-
rent Mac standard. I would feel much more
loyal to Apple if they offered upgrades at
their cost. The uproar over the old 128K to
512K upgrade had no effect.
Richard Scotty
Spokane, Washington
On the Other Hand
As an early (April 1984) Mac owner, I've
never really understood why so many Mac
owners are upset that the price has
dropped. These decreases were predict-
able; computers were—and are—constantly
improving and lowering in price. So are
VCRs and audio compact disc players. I
bought my Mac when I did because even at
the inflated price, it was a good value for
the money, Sure, I would not have minded
saving a grand, but my productivity in-
creased dramatically. The Mac paid for it-
self in less than a year.
Shel Horowitz
Northampton, Massachusetts
A Learning Experience
Last year my wife and I decided to investi-
gate the purchase of a computer for the
small businesses we run from our home. In
addition, we felt the exposure of our two
children, 9 and 11, to the uses of a com-
puter would be beneficial. We purchased
an Apple Macintosh last month and find a
considerable amount of excellent business
software but, alas, very little educational
software, We are now wondering if we
made a very expensive mistake. We find
it difficult to believe that a company » *
that produces a computer with so maay,
positive points can overlook the educa- “_,
tional software market. Ask yourself how
many parents would spend the extra
money for a better computer in the hope
that their children will benefit. The mar-
ket is there; why isn’t someone cashing
in on it?
Frank D. Mathon
Taylorville, Illinois
Radio Radio Radio
Recently I filed a petition with the Federal
Communications Commission requesting
that it create a new radio communication
service to allow computers to exchange
data in a local area network without cables
or telephone connections. Before making a
decision, the FCC waits to hear from the
public. People who have something to say
about my Proposal for the Creation of the
Public Digital Radio Service can write di-
rectly to the FCC, Washington, DC 20554
(refer to RM-5241). For a copy of the peti-
tion, contact the FCC copy center at
202/857-3800 or see the copy on Compu-
Serve ACCESS, file name FCC1.DOC.
Don Stoner
Mercer Island, Washington
—.
User Nonchalance
Most reviews of Macintosh software in-
clude some wording like “makes full use of
the Mac's graphic interface” or “thoroughly
conforms to the Mac's user interface” or
“extensive use of pull-down menu titles, di-
alog boxes, and so on... in typical Mac
fashion.” Initially there is nothing earth-
shattering about these statements; anyone
familiar with the Mac's operating environ-
ment would expect to find these points
covered in reviews of Mac software. The
profound significance begins to come out
when the author expounds on these basic
statements further into the review, stating,
for example, “Anyone with some experi-
ence on the Mac already knows how to use
90 percent of this program; we never had
to refer to the manual.”
We all take this concept for granted.
The statement “it moves forward when put
into drive and stops when you apply the
brakes” would not get much attention in an
(continues on page 45)
Macworld 41
Introducing
System Saver Mac.
Ever put your hand on top of your
Macintosh™ after it's been running a
while? Pretty hot, isn’t it? And that’s
a problem.
High temperature conditions
can affect your computer's circuitry.
Even shorten its lifespan. That's why
we developed the System Saver Mac.
System Saver Mac
keeps your Macintosh cool.
The System Saver Mac’s quiet
fan draws a breath of fresh air in
through the ventilation slots on the
bottom left and right sides of the
Mac, across the circuit board, over
the power supply (the primary
source of heat), and out the top
ventilation slot (the one hidden
under your Mac’s handle) at the rate
of 17 cubic feet per minute. It leaves
your Mac cool, calm and running at
top speed.
System Saver Mac
stops the scramble for power.
No more reaching around to the
back of your Macintosh to turn it on.
No more fumbling for spare outlets.
System Saver Mac organizes all your
power needs. It provides outlets for
two peripherals (like your printer
and modem), while replacing the
Mac’s power cord.
Cool Solution
System Saver Mac
has a great switch play.
System Saver Mac comes
equipped with two switches —
important for those of you who want
to power one of your peripherals
separately. For example, if you use a
Hard Disk 20, you have to power up
your hard disk first, before you turn
on your computer. Just use one of
the System Saver Mac’s switches to
control your hard disk and the other
for the rest of your system.
— =)
a
Of course, we realize that many
of you would prefer the convenience
of a single switch to control your
entire system. That’s why every
System Saver Mac also comes with a
special single switch cap. Just pop
off the two separate switches and
pop on the single one provided.
Available
June ist
System Saver Mac
provides pure power.
70-90% of all microcomputer
malfunctions can be traced to
impurities in the electrical current.
Line noise can be interpreted as
data, confusing your Macintosh and
causing annoying system errors.
Power surges and spikes can do
costly damage to its delicate
circuitry.
System Saver Mac clips surges
and spikes at a safe level and filters
out line noise. It provides pure
power to make your Macintosh more
accurate, efficient and reliable.
‘System Saver Mac
(© 1986 Kensington Microware Ltd
System Saver Mac
Is not a completely new idea.
Clever, yes. Versatile, convenient
and useful, yes. But not completely
new. After all, we’ve been making
the original System Saver for years.
It’s the best selling accessory ever
made for the Apple II—chosen by
over 1/4 million Apple Il owners. We
thought you'd agree—Macintosh
owners deserve the best, too.
System Saver Mac, $99.95,
is available from Apple dealers
everywhere. For the dealer nearest
you, or to speak to a Kensington
sales representative, call toll-free
800-535-4242. In NY 212-475-5200.
KENSINGTON. <j
Circle 11 on reader service card
Tilt/Swivel, $34.95
Mouseway, $9.95
Circular Polarizing Filter, $49.95
Kensington has a solution for every
Macintosh’ problem. Maccessories:
Awhole family of enhancement
products for the Macintosh”
You'll find the perfect solution
for every problem. From the com-
plete power organization of a
Control Center to the simple,
portable protection of a Surge
Suppressor. From the conve-
nience of an A-B Box or Printer
Stand to the comfortable relief of
a Tilt/Swivel or Polarizing Filter.
Of course, the best way to
solve problems is to prevent
(© 1986 Kensington Microware Lt.
aria
Mouse Cleaning Kit with Pocket, $24.95
P y
wz
A-B Box, $99.95
PT
.<
2
Disk Drive Cleaning Kit, $29.95
Disk Case with Disk Pocket, $29.95
Dust Covers, $9.95 to $13.75
them. That's why we make a com-
plete line of Cleaning Kits and
Dust Covers for your Mac.
That’s also why we've just in-
troduced the System Saver® Mac!
Turn back a page to see this im-
portant new peripheral.
For a Maccessories dealer near
you, for a free 12 page brochure,
or to speak to a Kensington sales
representative, call toll-free
(800) 535-4242. In New York
(212) 475-5200.
Circle 11 on reader service card
Letters
(continued from page 41)
automobile review. But, if by adhering to
strict rules of form and function, we wind
up with software that all works in the same
manner—now we have something to shout
about
"an non-Mac users grasp the incredi-
ble significance of this concept, or do they,
too, skip right over it because they can’t
imagine the real meaning behind a princi-
ple so foreign to them?
Henry Sitzman
Plantation, Florida
In Hard Disk Heaven
A committed MacFanatic for nearly two
years now, | am also the proud owner of a
new Apple Hard Disk 20, Forget that the
HyperDrive is a little faster for the present;
speed isn’t everything. From anywhere in
the HD 20's entire 20 megabytes you can
open any document or application. I don’t
think you can do this with the HyperDrive
without opening a particular volume. No
volumes here, just straight storage. The
new Hierarchical File System performs
very well, allowing users to “nest” docu-
ments and applications in folders any way
that suits their work habits.
Also, forget for the moment that Apple
doesn't bundle a backup utility with the
HD 20. It will. And if Apple doesn't, rest as-
sured that a slew of third-party developers
are laboring over such programs at this
moment. Conversely, I suspect that no one
but the HyperDrive manufacturer con:
tinues to improve its utilities. Nothing
against General Computer Company here,
or any other hardware supplier. I'm just
glad I waited for Apple's unit. History has
shown that the industry responds quickly
to Apple products. Witness the Macintosh
itself
In short, 1am pleased with the Apple
unit. It's quiet enough, reliable so far, and
very easy to use. And as for having innu:
merable applications and documents ayail-
able in seconds? It's a Macintosh user’s
dream
Ric Spiegel
Dallas, Texas
A Taxing Error
In “Taking Care of Taxes” in your March
1986 issue, you printed the wrong phone
number for our product, ZaxWizard
'85/'8O,
Linda Brandt
Santa Monica, California
The correct information is Gamma Pro-
ductions, Inc., 817 Tenth St. #102, Santa
Monica, CA 90403, 213/451-9507.—Ed.
We Stand Corrected
Mr, Bunnell’s reve on his trip to China
(‘The China Interface,” Macworld, Febru-
ary 1986) certainly reveals his abilities as a
high-tech prognosticator. Indeed, he may
soon be writing syndicated columns, a la
John C. Dvorak, However, may I suggest
that the population of the People’s Republic
of China may be 4 or 5 times as large as
that of the United States, but it is not 15
times as large.
Robert Matutat
San Francisco, California
You are so right. The 1985 edition of the
World Book Encyclopedia lists the esti-
mated population of the United States at
238,420,000 and China at
1,047,800,000.—Ed.
Regaled by the Tales
I just received my February issue of Mac-
world and completed reading Jeffrey
Young's article, “Tales of the Macintosh.” I
was warmed by the story of Steve Jobs and
his dream. I have read so many articles that
discount and cheapen Apple’s Macintosh
story that it was refreshing to read this ver-
sion that shows a bit of the bad but mostly
the good of a truly wonderful entrepre-
neurial event, Steve Jobs and his group may
have been young, idealistic, and inex-
perienced, but their intelligence, personal
fortitude, and most importantly their imag-
ination and enthusiasm truly set them
apart
Stacie Lyn Gre
Bellevue, Washington
Déja Vu
As I read David Bunnell’s editorial January
1986) that maintained the Macintosh
doesn’t need color and won't until color on
a computer screen becomes acceptable
and can easily be displayed on a printer, I
was saying amen and hallelujah because
that’s pretty much my opinion (I like the
Mac’s crisp black-and-white display) until 1
came upon this sentence about Com-
modore’s Amiga: “Why buy a machine with
an entirely new operating system and no
software base?”
(continues on page 48)
IBM, VAX...
Users!
TEK 4014
VT 100
TEK 4010
TEK 4006
TEK 4105
VT 640
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here!
Tekalike lets you use your
Macintosh as a graphic terminal
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Service, Precision Visuals,
SAS Institute... and take the
IBM, VAX, etc. mainframe
graphic to the Macintosh for
editing and page compositio
Save documents for MacDraw,
MacPaint and Pagemaker.
High quality output via the
LaserWriter, the Imagewriter, or
plotters.
Price: $250
Other Mesa Products
plots MacPaint
documents on Apple, Hewlett-
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Instruments color plotters
Plot-It
Use your MacPaint pictures to
create color transparencies for
presentations
Price: $95
Mesa Graphics
P.O. Box 600
Los Alamos, NM
87544 (USA)
(505) 672-1998
Telex Il: 5101003099
Circle 97 on reader service card
Macworld 45
The Helix environment from Odesta
Corporation is based on the idea that, above
all, systems should be responsive to the
needs of the people they serve. That what-
ever stands between you and the informa-
tion you need is an obstacle, not a feature.
That technology should narrow the gap —
enabling you to do what you do best, and
to get it done quickly.
Helix is a data-based applications environ-
ment, since the core of any business system
is most properly a data-based foundation.
Helix has evolved— in response to a year
of learning what you have been doing with
Helix; from listening to you tell us what
you want next; through exploiting oppor-
tunities afforded by advanced technology.
Helix is an active, evolving environment.
Today, Helix addresses the full range of
business needs. Double Helix — develop-
ment of tailored, secure applications.
MultiUser Helix— sharing information in
a multiuser network. RunTime Helix —
runtime generation for appli
ing. Remote Helix— of!
corporate information ba:
NOW YOU
BUSINESS CAN - MORE
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HELI
| | Helix i is a complete data-based information |
management and decision support system.
It provides a data-based “pool” into which
you can put all kinds of information —
text, numbers, pictures or ASCII
data-communications.
Helix— the system solution
Once information is entered, it is then
just as easy to examine from any angle, and
use in any application. From reports, lis
and mail merge letters to analyses and
interactive searches. All within Helix.
Programming not required
You don’t have to learn a query language,
spreadsheet formulae, report formatting or
data-base algebra. You don’t have to know
a programming language or battle with com-
mand codes, modes, or imposed structure.
All you need with Helix is the desire
to improve your business management
and administrative systems.
$395
A system that you can mix and match, and that expands as your needs grow. For
DowtileHELDX
| Custom menus and more
| Now you can develop and then customize
| even more new, powerful applications. To
the Helix environment, Double Helix adds
subforms, the fast creation of custom
menus, password protection, data valida-
tion, extended data import and export
capabilities, and optimized performance
characteristics. Of course, anything already
built with Helix version 2.0 may be auto-
matically updated to Double Helix.
Build it up, lock it down, keep the key
Double Helix lets you design a complete
system to run a small business, medium
office, or large departmental project. Custom
hen make the whole system easy to
y clearly associating forms with func-
tions. Password protection lets you lock it
down to prevent unauthorized changes.
Yet, since one of the main features of the
Helix environment is its ability to change
as conditions change, you or your key
s can easily make modifications on
an as-needed basis
$495
AND YOUR
OF WHAT YOU DO BEST
MultiUserH=LDX
The promise of a network
The idea of running a business using shared
information in a direct and affordable way
has been one of the premises and promises of
the “computer revolution” since it began. In
a number of important respects, MultiUser
Helix is the first fulfillment of that promise.
Just plug it in
You don't have to worry about a “file server”
or other special hardware or software.
MultiUser Helix turns any hard disk into
the host for a whole network. Just by using
the “visit” command, you can be working
within a dynamically interactive network,
in which all windows are updated
automatically.
The benefits of a breakthrough
With MultiUser Helix, everyone within
a company or department can work from
common project, inventory, customer,
ordering or financial information. The direct
benefits from both an operational and
management perspective are dramatic.
$695-$2500
Now, you can publish your own Helix
applications with RunTime Helix. Any
application built with Double Helix can
be run through the runtime generator,
creating a stand-alone program for sale
or distribution.
Start a whole new business
If you are an existing VAR, or an up-and-
coming entrepreneur, here is the opportu-
nity to leverage the dynamic attraction and
functionality of Helix applications into a
wide range of new business.
The birth of applications publishing
Or you can easily provide a variety of
applications to others within your organi-
zation — from expense reports to sales
tracking; from departmental phone lists
to project coordination.
By offering an organizational site licensing
program for RunTime Helix, Odesta helps
you bring a new dimension to the concept
of “desktop publishing” — the in-house
publishing of specialized applications.
$500/10 applications
(site license available)
REMOTEHELDC
Close the circle with Remote Helix— the
way to communicate with your central Helix
information base from the field, home, or
satellite office — anytime.
A modem, and then magic
You can modem straight into your “central”
Helix, and be immediately on-line. . .as if you
were working directly in your main office.
And, if you are running a MultiUser Helix
environment, Remote Helix will log you
on as a live member of the network.
System access from anywhere
Receive orders from, or transmit infor-
mation to, your sales force in the field; tie
sites together for communication and coor-
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are, With Remote Helix, global telecommuni-
cation becomes an information management
tool for you to use, now.
$150
departments, small business/professional services, independent consultants, research establishments. . .
Circle 13 on reader service card
(© 1986 Odesta Corporation. Odesta Heli isa registered trademark of Odesta Corporation, 4084 Commercial Avenue, Northbrook, IL 60062 USA 800-323-5423 (IL: 312-498-5615)
on
DOUBLE SIDED 800K
3.5” EXTERNAL DRIVE
400% Macintosh” Compatible
Featuring More for Less
AUTO EJECT not Manual
ONE YEAR WARRANTY
Quality COPAL Drive Mechanism
Reads Double & Single Sided Disks
Complete and Ready to Use
800-325-1895
In Connecticut call 203-488-8993
Circle 470 on reader service card
@MICROTECH
A division of Microtech Intemational inc.
29 Business Park Drive/Branford, CT USA 06405
Dealer inquiries call 800-626-4276
FASTER...MORE POWERFUL...QUIETER
Letters
(continued from page 45)
Mr. Bunnell’s memory may be short,
but I remember people telling me, “Don’t
buy a Macintosh, It’s got a new operating
stem that's different from all the other
Apple computers, and the only software for
it is MacPaint and MacWrite.”
Jennifer Petkus
Colorado Springs, Colorado
Color It Sold
I fully agree with the January 1986 article
by Mr. Bunnell on the case against intro-
ducing a color version of the Mac too early.
However, there is an important considera-
tion that he did not cover: color, like sex,
sells. Why else would all the laundry de-
tergents be packaged in the most splen-
diferous, eye-catching colors possible?
Even if it costs an arm and a leg, a high-end
color console might just pay for itself by
selling the cheaper goods. Sounds a bit
mercenary, but
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