Text content (OCR)
MACWORLD
The Macintosh® Magazine February 1989 $3.95
Canada $4.95
Illustrator vs.
FreeHand
The Winner Is...
Writing Tools:
Spelling Checkers,
Thesauruses, Dictionaries,
Outliners, and More
Guide to Color
Separations on the Mac
19 Personal Finance
Programs Compared
The Mac’s Fifth Anniversary:
Back to the Future with
the Mac Development Team
end seven years
inside Apple and you
learn a thing or two.
In 1981, Apple approached several major computer in history. To give Macintosh users
software developers with a radical vision of —_ all the functionality flexibility and power to
personal computing, push productivity to unheard-
Avision, it turned out, too of limits. And to do it with
radical for most to even accept. = FE | acombination of hardware
But one did. ‘ : 4 _ and software that’s somehow
ki -o day, over i aa wa ewes ra touse.
years later, we suspect the ee : appens to be a vision
other developers are still kick- “is we still share. Passionately.
ing themselves. ~ Which is why we've cre-
1 We, “ the ane hand, are , es ese the ry ated ata ape eetiots
still pushing ourselves. lay fosh shipped, our software shipped. at have cl get le way
At Microsoft, we shared in Apples vision _ today’s businesses do business.
to make Macintosh’ the most corporately Case in point: Microsoft® Word, quite lit-
powerful, yet disarmingly friendly, business __ erally the best-selling Macintosh application
ever created. Now, with the new version 4.0,
Word users can enjoy true WYSIWYG and
sheets, a database, drawing, even a commu-
nications tool—all in one versatile package.
even easier table generation. For the developing developer? We cre-
Microsoft Write gives the casual usera ated Microsoft QuickBASIC, which basically
great deal of word processing capabilities—___ gives you everything you need for quick, effi-
for not a great deal of money. cient programming, testing and execution.
And of course, theres Microsoft Excel. Allof which brings us to Microsoft Mail
Right now, eight outof ve Mice re ' vo
everytenMacintosh © igs) MiRgl (view) Wie) ligimal. Mimpot Mizu Ee
spreadsheet usersare gay ato 5 an
using Microsoft Excel. ,
The simple truth is,
for years its actually Nobody sells more. eee applications than we do. ‘And the only ieee
been the most power- impressive than using then. alone, is using them together.
ful argument for buying a Macintosh. and the concept of workgroup computing.
And speaking of power, until Microsoft
PowerPoint® was created, desktop presenta-
tions didnt exist. Now the person making the
presentation can actually generate it—from
overheads to 35mm color slides. Best of all,
only PowerPoint has built-in color schemes.
For impact like you've never seen.
And with Microsoft File as your econom-
ical database, creating professional-quality
business forms and mailing labels has never
been faster. Or easier.
As for Microsoft Works, just think of itas
the Swiss army knife of business software.
Works integrates word processing, spread-
Mail actually lets you share data, graphics,
thoughts, whatever—Mac’ to Mac, or even
Mac to PC.
For more about our Macintosh applica-
tions and what they can do for you stand-
alone, and working together, call us at (800)
541-1261, Dept. 189.
Its inside information we think you'll
find extremely useful.
Ca
”
Making it all make sense:
usomers in Canad cal 16 673 7538, outside Nort Ameri, 006) 882 86. © Cort 188 Mico Corpo.
‘ation Alig reseed Miao the Miao and overt re regtered traders and Mating
sense isa Corporation ‘of Apple Compute Inc.
MACWORLD
February 1989
Departments
13 MacBulletin
On the Cover
Illustrator 88 versus
FreeHand: When the
two big contenders
square off, does one
emerge as the champ
or isita draw?
19
31
57;
61
79
97
105
277
291
297
351
392
Late-breaking news.
Commentary/Jerry Borrell
An outsider’s view of Apple on the
Mac’s anniversary.
Letters
David Bunnell
The great price hike: smart business or
aslap in the face?
Steven Levy
Yet another author tackles the myth
behind the Mac team.
How To/Insights on HyperCard
Animation
Ronald Wartow
Liven any stack with simple but
effective graphic effects.
How To/Quick Tips
Lon Poole
Tape backup, tall-adjusted rulers,
stretching text in PageMaker, and
more.
How To/Getting Started with
Electronic Mail
Jim Heid
Learn to communicate efficiently.
New Products
A quick look at new Macintosh
hardware, software, and accessories.
Updates
The latest software upgrade news.
Maeworld 1988 Annual Index
Where to Buy
Contact information for products in
this issue.
Best-Sellers
The Macintosh® Magazine
Macworld News
= DynaPerspective A3-D architec-
tural package from Japan.
"= Word Publishing Desktop publish-
ing and word processing software
merged.
= VideoWorks CD ROM Arazzle-
dazzle display of the Mac’s potential as
a multimedia playback device with
CD ROM.
= Desktop Planetarium Voyager soft-
ware excites astronomers, both lay and
professional.
= Hackers in Paradise Computer
jockeys convene at Hackers 4.0.
Plus, HyperCard book roundup, how
Macs guide shoppers through Bloom-
ingdale’s, object-oriented program-
ming news, and more.
160
170
180
188
198
206
Enter the Mac Masters
Art Contest (p. 124),
and you may win a
brand-new Mac Il.
Features
Glory Days
Steven Levy
It’s the Mac's fifth anniversary. Where
are the original creators of the Mac
now, and what are their insights?
The Reading Edge
Brita Meng
Converting scanned text images into *
editable form is made less mysterious
in this detailed comparison of eight
OCR packages, complete with
extensive benchmark tests.
The Big Match: Illustrator 88 vs.
FreeHand
Erfert Fenton
Looking for the best professional
illustration program? Check out the
big two.
Beyond Word Processing
Cheryl Spencer
Supplement your word processor's
power with outliners, spell checkers,
thesauruses, and other specialized
writing programs.
Color Separation Explained
Steve Roth,
Want to know more about translating
color images from the screen to the
page? First in a series of two articles.
Mac-sumizing Your Money
Alan L. Slay
From simple check writing to
advanced portfolio-management, find
the personal finance package that best
meets your needs.
220
222
223
227
231
234
236
238
240
245
249
252
256
259
261
263
264
268
Reviews
Apple Scanner
Document scanner with software.
Finale
Integrated music software.
Digital Darkroom 1.0
Electronic photo retouching.
High-End Data Acquisition
MacLab, IDAC/1000, MacAdios II SE.
NEC SilentWriter LC890
Laserless PostScript printer.
Generic CADD Level 1
2-D CAD program.
QuickCapture 1.0
Video frame-grabber hardware and
software.
Micro Planner 6.1e
Project-management software.
Microsoft QuickBASIC 1.0
BASIC programming language.
AppleShare-Compatible File Servers
AlisaShare and PacerShare.
Early Reading Software
Reader Rabbit and Alphabet Blocks.
Statistical Analysis Software
StatView SE+ Graphics and Systat.
Turbo SE
SE accelerator and optional adapter for
the Mac Plus.
Solitaire Games
Solitaire Royale, Unison Software card
games, The Solitaire Desk Accessory.
EndNote 1.0
Bibliographic reference system,
MacMainFrame
Mac Il and Mac SE terminal emulation
card.
The Colony
3-D graphic adventure game.
Comment 2.0
Post-it note-type desk accessory.
Window Shopping
Three HyperCard stacks and FormSet.
Macworld = 3
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4 February 1989
MACWORLD
Editor-in-Chief
Jerry Borrell
Executive Editor: David Ushijima
Managing Editor: Charles Barrett
Senior Editor: Adrian Mello
Editorial Manager: Jane Lagas
tors; Deborah Branscum,
Associate
Joe Matazzoni, Tom Moran,
Carol Person, Cheryl Spencer
East Coast Editor: Brita Meng
Senior Production Editor: Luis A. Camus
Assistant Editors: Cathy E, Abes, Mark Hurlow,
Margaret Lewis, Suzanne Stefanac,
Liza Weiman
Senior Copy Editor: Ruth Henrich
Copy Edito ily Bower, William Freais,
Felicity O'Meara, Katherine L, Ulrich,
O'Brien Young
Editorial Assistants: Pamela T. Creighton,
Ann Garrison
2
Joyce C. Ripp
Contributing Editors: Nav
itorial Administrative Assistants: Lyn Taylor,
cy E, Dunn,
Erfert Fenton, Danny Goodman, Rob Hahn,
Jim Heid, Dave Kosiur, Ste
David L. Pelt
Franklin Tessler, Bruce
en Levy,
, Lon Poole, Charles Seiter,
Webster
Art and Design
Ant Director: Christopher Burg
Designer: Dennis McLe
Associate Art Director: Joanne Hoffman
Senior Design Associates: Leslie Barton,
Tom Morgan, Michael Sumner
Design A:
ociate: Hae Yuon Kim
James E, Martin
President and Publisher
Macworld Communications
Steven J. Rosenfield
Associate Publisher
Production
Senior Production Manager: Anne Foley
Editorial Production Manager: Ellyn L. Hament
Production Editor: Susan M, Ford
Assistant Production Manager:
Claudia Dawn Smukler
Lead Typesetter: Mark L.. Duran
Typesetter: Barbara Tannenbaum
Advertising Booking Coordinator:
Stephanie Cady
Advertising Billing Coordinator: So Fong Yip
Marketing and Advertising Sales
Director of Advertising Sales:
Patricia Navone (415/243-0505)
Senior Account Manager/No. California
(San Francisco): Penny Righy (415/243-0505)
nia (San Jose): Cherie La F
0505)
ance
Southeast:
New England: Joan Flynn (508/879-0700)
Eastern Advertising Manager: Bill Thompson
(201/967/1350)
Mid-Ailantic: Annette Bremer (201/967-1350)
So, California, Southwest, Tex
Lisa Hillgren, Cathi Tucker (714/250-1307)
Macworld Catalog: Carol Felde, Niki Sanz
Director of Marketing Servi
indi Vargas
Circulation
Circulation Director: Daniel Orum
Circulation Manager: Lindsay Davidson
Fulfillment Coordinator: Evelyn Adenau
Promotion Coordinator: Lori Hitchcock
Single-Copy Sales Director: George Clark
Single-Gopy Sales Rep: Martin Garchar
Research
Director: Cheryl Woodard
Manager: Ralph Ames
Market Analyst: Dusty Roady Pedersen
Research Assistants: Bill Segovia, Scott Shores
February 1989
Volume 6, Number 2
Macworld” (ISSN 0741-8647) is published monthly
munications, Inc., 501 Second St., San Francisco, CA
additional postage. Add $16 per year from Canada and Mexico;
add $16 per year for surface mail or $95 per year for airmail from
other countries, Second:-class postage paid at San Francisco.
)STMASTER: Send address changes to Macworld, P.O. Box
54529, Boulder, CO 80323-4529. For dealer inquiries call 800/621-
5461, in California 800/521-8458, Editorial and business offices: 501
Second St, San Francisco, GA 94107, 415/243-0505.
For subscriber services call toll-free 800/525-0643 (in Colorado
303/447-9530) or write: Subscriber Services, P.O. Box 54529,
Boulder, CO 80322-4529,
Macworld is a publication of PC
ommunications, Ine. Macworld
isan independent journal not affiliated with Apple Computer, Inc.
APPLE, the APPLE LOGO, MAG, MACINTOSH, and MACWORLD
are registered trademarks, and MACLETTER is a trademark of
Apple Computer, inc. Printed in the United States of America,
Copyright © 1989 PCW Communications, Inc. All rights reserved.
Macworld is a member of IDG Communications, the world's largest
publisher of computer-related inform
publishe
counties. Fourteen m
ever 80 comp,
er publications is
Communications publications each month,
12400
The $19.32 Modem.
Now everyone on even the biggest Macintosh speaker It also displays a modem front-panel icon, with
network can have the power of modem communication ‘LED’ status lights, in your Mac’s menu bar
for less per Mac than the cost ofa box of floppy disks. If you're away from the office, you can call in
Because the Hayes”-compatible NetModem™ V2400 through any ordinary modem and the NetModem V2400
can be shared, just like you share a LaserWriter® So connects you to the office network. You can access files,
there’s no need for the cost or complexity of multiple use TOPS,” AppleShare,” electronic mail, printers or any
modems and phone lines. The NetModem V2400 is easy —_ other network resource, just as if you were sitting in front
to set up—just plug it in and turn it on. And it’s easy to of your office Mac. Find out how the NetModem V2400
use. You can hear the progress of your call, no matter can make your Macintosh network more productive.
where in your office the NetModem is, because it feeds Call 1-800-458-3550, or write Shiva, 155 Second Street,
familiar modem sounds back to your own Mac's Cambridge, MA 02141.
Net
by Shiva
We're Putting Networks To Work*
Team: Sethndem Shira Geperabon Regt Wademurs ayes —Iuge crogmpatr Pods Laer AppeShare Ape aye nS Sam eres
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FORTHE SOFTWARE
THAT'S HERE.
AND THE SOFTWARE
THAT’S COMING.
PageMaker, Microsoft Excel, Illustrator,
MultiFinder, and 4th Dimension. The second
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third generation is already beginning to arrive.
Your Macintosh SE
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But it can with a pro-
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Totally compatible
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theres a Radius System designed ae your particu-
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Our Document Processing System con-
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applications from Ready, Set, Go! to HyperCard.
Our Professional Publishing System fea-
tures a 1152 x 864 pixel Radius Two Page Display.”
Now youre working right atross a double page
spread or a full-scale B size drawing.
Then we add our Radius Accelerator 25"
and youre working at six times the speed of a
Macintosh SE.
Circle 46 on reader service card
Which means our Accelerator 25 has you
roaring along faster than a Macintosh II.
For Engineering and Design and intensive
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Itaces floating point
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Both Radius Accelerators offer our innova-
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Radius System all at once or add the components
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To see the most powerful and sophisti-
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ona Macintosh SE, try a hands-on demonstration
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Call 1-408-434-1010 for a brochure and the
name of the authorized Radius dealer nearest you.
And get the most out of your Macintosh SE
and its software. Today. And tomorrow.
radus
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HyperCard, nd MuleiFinder
That’s how you leave your
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The NightWatch.. & MacSafe:
S naked truth is that if you’re
not using The NightWatch &
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Join our satisfied customers from Fortune
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with The NightWatch & MacSafe.
MacUser magazine said that with MacSafe
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Want to know more? Call your dealer and
f you share your Mac during ask about The NightWatch & MacSafe.
the day, MacSafe can help Or, call us and ask for our free booklet: The |
you restrict access to individual | Naked Truth: Tips & Facts for Hard
documents & applications. Disk Security.
With MacSafe, you create
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Corporate
PCW Communications, Inc.
David Bunnell
Chairman & Founder
Lee Vidmer
President
John Griffin
Vice President
James E. Martin
Vice President
Jacqueline Poitier
Vice President
Cheryl Woodard
Vice President
Andrew Fluegelman
1943-1985
Founding Editor
Administration
Director of Finance: Vicki Peilen
Corporate Business Manager:
Christina W, Spence
Accounting Manager: Pat Murphy
Administrative Services Manager:
Joseph Wollenweber
Employee Relations Manager: Shelly Ginenthal
Technical Services Manager: Wally Clegg
Assistant to the President (Macworld Communi-
cations): Susan Miller
Assistant to the Associate Publisher (Macworld
Communications): Cynthia J. Meade
Corporate Development
Editorial Administrator: Karen Wickre
Public Relations Manager: Shirley Gines
Administrative Assistant: Cathleen Brennan
Vara
=
CORIMURICATIONS
WHEN YOU'RE MORE
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MORE II: PLANNING, WRITING AND THE OUTLINE MAKES
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thing you plan, write, or present is MORE your art work is done. Because
organized. And it shows in everything you do. with a double-click of the
MORE IIs advanced outlining makes it mouse, any outline becomes a
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i) information. Simply instantly. Complete with
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project schedules, with MORETIscompletesetoy, in from other Peau Print
proposals, plans... drawing tools. the charts and get overheads
everything. MORE II fast. Or turn them into 35mm slides overnight. For
automatically createsthe | even more graphics, click again and get every art
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Show sides in fw paragraphs using MORE II's
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BE MORE PRODUCTIVE TODAY.
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If your monitor isn't sharp, even the best ideas look fuzzy.
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ess than $1000, our PageView 15” flat-screen
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Jukebox on Mars
® Micro Dynamics’ MARS
(Multiuser Archival and Re-
trieval System), a network-
based turnkey data-storage-
and-access system for use
with the Macintosh, now
supports the largest storage
device ever to be connected
to a Mac—the 160GB “juke-
box” optical disk automatic
changer from Sony. To get
an idea of how big 160GB
is, imagine two thousand
80MB hard disks—enough to
store about 80 million pages
of text, Micro Dynamics in-
stalled its first jukebox-
equipped MARS system in
October 1989.
The jukebox—also known
as Writable Disk Autochanger
model WDA-3000-10—has
two optical disk drives and
50 optical disks, which are
changed by a robot arm. In
addition to the jukebox,
MARS works with WORM
optical disks; other compo-
nents of the system include
high-speed scanners, OCR
text-recognition devices, lo-
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printers, For more informa-
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301/589-6300.
FoxBase+/Mac
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Mac, is now available in a
multiuser version. FoxBase+/
Mac Multi-User provides full
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Multi-User is completely
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FoxBase+/Mac Multi-User
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Macs to Minis
to Macs
P Ideassociates has intro-
duced its Ideacomm Mae, the
first communications board
designed to link a Macintosh
SE to an IBM System 36/38
or AS/400 midrange system.
The new board, which Apple
expects will help the Mac
further penetrate organiza-
tions that use the IBM ma-
chines, supports bidirectional
file transfer between the Mac
and IBM systems.
The Ideacomm Mac board
plugs into the SE’s expansion
slot and connects to the IBM
System 36, System 38, or AS/
400 via twinax or twisted-
pair cabling. Mac SEs, IBM
PCs, and PS/2 systems can all
attach to the midrange sys-
tem on the same line.
Users can cut and paste
data from the minicomputer
into Mac applications. Idea-
comm Mac supports Hyper-
Card XCMDs, allowing users
to tailor applications to their
needs. You can run, and
view, up to four host ses-
sions simultaneously.
Ideacomm Mac allows
printers such as the Image-
Writer Plus and the Laser-
Writer to emulate IBM sys-
tem printers. For remote
communications, the board
connects to an IBM 5294 or
5251 Model 12 cluster
controller.
Slated to ship in January,
the Ideassociates board re-
tails for $995 including sofi-
ware. For more information,
call Ideassociates at 508/663-
6878.
Larger SE Screens
for Less
P Mobius Technologies
believes it has a solution for
SE users who long for larg-
er screens but can’t afford
them. Mobius's MultiScreen,
a video board with software,
lets you attach a wide range
of inexpensive high-resolu-
tion monitors to the SE.
MultiScreen can display
multiple resolutions on the
same screen—640 by 480,
720 by 540, or 800 by 560
pixels, all selectable from
software—and redraw the
display on an external mon-
itor up to 30 percent faster
than the SE alone.
MultiScreen should allow
users to see almost a full
page lengthwise for half the
cost of a typical full-page
display.
MultiScreen is priced at
$495. For more information,
contact Mobius Technologies
at 415/654-0556.
New Accelerators
P A line of accelerator
boards from Irwin Magnetics,
the XL, XL 20, and XL 25
Mac Bulletin
Excelerators, boosts the pro-
cessing speed of the Mac SE
by up to eight times. The XL
doubles the SE’s speed by
replacing its 8-MHz 68000
microprocessor with a 16-
MHz 68000. The XL 20 and
XL 25 accelerate the SE to
more than three times faster
than a Mac Il, by replacing
the 68000 with a 20-MHz or
25-MHz 68020, respectively.
Prices for the boards are
$499 for the XL, $999 for the
XL 20, and $1600 for the XL
25. For more information,
call Irwin at 313/930-9000.
New Monitors
P A host of high-resolu-
tion monitors have been in-
troduced recently, and one
thing they all share is ergo-
nomic design and a tilt-and-
swivel base.
Three of the new monitors
support the Mac II equipped
with the standard Mac II
Video Card at its 640 by
480 resolution. All three
are priced well below the
AppleColor High-Resolu-
tion RGB Monitor: NEC's
MacSync monitor lists for
$895, Magnavox’s 9CM080
for $699, and Relisys’s
RE1475 monitor for $645.
Another NEC monitor, the
MultiSyne 3D, supports the
Mac II Video Card as well as
a wide range of display
modes such as IBM’s 8514
standard, VGA, PGA, EGA,
CGA, MDA, and super VGA
(800 by 600). NEC hopes that
the MultiSync’s flexibility will
make it a common choice for
corporations seeking to stan-
(continues)
Macworld 13
Mac Bulletin
dardize; it supports IBM AT,
IBM PS/2, and Mac II com-
puters. The list price is
$1049.
Relisys is also competing
for corporate customers who
use both Macs and PCs. The
RE1520 monitor is compat-
ible with the TBM 8514 dis-
play graphics standard and
displays an unlimited num-
ber of colors with a resolu-
tion of 1024 by 768 pixels.
The list price is $995.
Moniterm Corporation has
introduced its Viking 2 19-
inch monitors for the SE and
the II, which will eventually
replace the Viking 1, Im-
provements include easily
accessible controls and indi-
cators on the front panel. List
price is $1995 for mono-
chrome display on the SE
and the II, $3045 for gray-
scale display on the II.
Personal Computer Periph-
erals Corporation is market-
ing the Shadowgraph gray-
scale monitor, which works
with the CGC/2 graphics
board. The Shadowgraph
provides a screen resolution
of 1024 by 768 in both L-bit
or 8-bit mode, and it is also
A/UX compatible. The list
price is $3045,
For further information,
contact NEC Home Electron-
ics at 312/860-9500; Magna-
vox at 612/521-4499; Relisys
at 408/945-1062; Personal
Computer Peripherals Cor-
poration at 813/884-3092; or
Moniterm Corporation at
612/935-4151,
High-Capacity
Hard Disks
> Crate Technology has
introduced the InnerCrate
600, a 600MB internal hard
disk for the Il. Features
include automatic head park-
ing and a utility for remap-
ping defective areas of the
hard disk. The list price is,
$3845.
On the external hard disk
front, NCL America Computer
Products has introduced a
line for the Mac II, SE, Plus,
and 512KE, Capacities of
these hard disks range from.
30MB to 675MB, and they are
available as the ExpressDrive
Series, which fit under the
Mac, or as the portable Excel-
Drive Series. Both kinds have
two SCSI ports so that you
can daisy-chain multiple hard
disks for even higher storage
capacities.
List prices for the Express-
Drive series are $875 for
30MB, $1075 for SOMB, $1775
for 80MB; for the ExcelDrive
series, $895 for 30MB, $1095
for 50MB, $1795 for 80MB,
$2295 for 150MB, $4395 for
300MB, and $5195 for 675MB.
For more information, con-
tact Crate Technology at 800/
543-5808 (nationwide), or
800/323-9994 (in California),
or NCL America Computer
Products at 408/734-1006.
1280 by 1024
Resolution
Matrox Electronic Sys-
tems has developed the first
graphics board for the Mac II
that can display graphics and
text at a resolution of 1280 by
1024 with a choice of 256
colors from a palette of 16.7
million. The NG-1281 board
runs under Apple’s 32-bit
QuickDraw interface, and
Matrox is now modifying the
interface to take advantage
of the NG-1281's on-board
intelligence and graphics
capabilities.
The board was designed to
turn the Mac II into a cost-
effective entry-level engineer-
ing workstation that can run
CAD packages at top speeds.
For further information, call
Matrox at 514/685-2630.
New LAN Options
> CBIX, producer of the
LAN operating system Net-
work-OS, has announced a
Mac-to-PC LAN interface and
a CD-ROM Delivery System
that can be accessed by mul-
tiple users through CBIX’s
Network-OS LAN operating
system,
Network-OS Mac-PC Con-
nection lets Macintosh users
run PC applications and
share PC network resources,
such as printers and storage
devices,
The Network-OS CD-ROM
Delivery System enables mul-
tiple users to access data-
bases stored on CD ROM
disks. For further informa-
tion, contact CBIX at
404/446-1332.
Software Piracy
Protection
P Rainbow Technologies is
shipping a Mac version of its
Eye copy-protection system,
which defends developers’
software while letting users
make unlimited backup co-
pies. Eve consists of a hard-
ware key and development
software. Developers use the
Eve software to set up a se-
curity system of “locks” in-
side their applications.
When an application is
shipped, the hardware key is
included. The end user plugs
the key into the Apple Desk-
top Bus, where the key can
open the locks embedded in
the application. The hard-
ware sends a “challenge” to
the lock, which must reply or
the application halts.
The backup copies also
contain the software locks, so
the backups work only when
the key is installed, which
prevents piracy. A user can
transfer the key and software
to any single Mac SE or
Mac Il.
Users who buy Eve-pro-
tected software from several
developers can install hard-
ware keys provided sep-
arately by each developer.
Keys will not interfere with
each other, the company says.
The Eve system sells to devel-
opers for $45 each in lots of
500, or $55 in lots of 100. For
more information contact
Rainbow Technologies at
714/261-0228.
SBT Announces
Mac Accounting
Programs
P Major dBase application
developer SBT Corporation
says it’s shipping its first
Macintosh programs, part of
the new Series Six Plus/Mac
portion of the SBT Database
Accounting Library. Created
in FoxBase+/Mac and fully
compatible with Database Ac-
counting Library software run-
ning on IBM PCs and UNIX/
XENIX systems, the first four
Mac programs are dLedger,
diInvoice, dStatements, and
dPayables. Single-user ver-
sions (scheduled for release
before the end of 1988) cost
$395, $295, $100, and $395,
respectively. Multiuser ver-
sions, called MultiNet by SBT,
will ship soon after the multi-
user version of FoxBase.
A total of 15 programs,
all FoxBase versions of exist-
ing SBT accounting products,
are planned for Series Six
Plus/Mac; all will have multi-
user versions and will offer
compatibility with the other
major operating systems run-
ning SBT accounting soft-
ware. For more information,
call SBT Corporation at
415/331-9900. O
14 February 1989
PRESENTING THE WRITEMOVE
PORTABLE PRINTER
Most printers are sentenced by
theirown sheer bulk to lifelong con-
finementon a desktop.
Butnow GCCTechnologies“has
created a printer for the Macintosh”
with considerably more freedom
than that. Its called WriteMove™: the
“biggest’ printer ever to come in an
incredibly small package.
WriteMove weighs a scant
three pounds. It measures just2’x62”
x1034” (Any smaller and you couldnt
jet the paper in)
ine SoC Teche
Butits the only ink jet printer of
any size that gives you almost unlim-
ited freedom to reduce and enlarge
type and documents. Because its the
only one with outline fonts—imag-
ing software that provides function-
ality otherwise available only with
laser printers.
Asa result, you can use Write-
Move to compose documents with
word processing software like Micro-
soft® Word, or desktop publishing
programs like PageMaker.° And then
silently print them outat192-DPlreso-
lution. In other words, you get much
Tecrnologes a
higher printquality than the Image-
Writer*ll, for not much more money.
Which could bring a whole
new meaning tothe phrase’ freedom.
of the press.”
To exercise that freedom, see
your authorized GCC Technologies
dealer for a WriteMove demon-
stration. Forthe one nearest you, call
(617) 890-0880*
= GCC
22, Ine. Macrrosh and
a price: $699.
INTRODUCING
THE MOST INGENIOUS
PORTABLE PRINTER
SINCE THE PENCIL.
WriteMove
_Portable Printer
Circle 177 on reader service card
TRY FULL IMPACT AND
_ SEE WHY EXCEL DOESN'T.
z CATE
COMMUN )
SHEETS
HOW SPREAD) Bi
it ase How Spreadsheets
- Ba, Communicate
A recent tracking study per- SSS rete ee teeeteeeeeteee
formed by Numerical Understan- Arecent tracking study per
formed by Numerical Undersan
Soo Excitement Level
levitated
‘output may result in cases of
extreme drowsiness and
Contributing factors have Bee! peggy
‘sumbers with no context, lack of
graphic elements, and limited
abilities in the teatmentof text, _Indiferent
SPREADSHEET USAGE
sountwest Moen
‘se Cason,
econ =
Aaiyse “
a
Yranguiiter a
Fisreran
To bre Bose
Baterses
Gia (see base 27)
In Colorado, call 303-799-4900, ext. 3501. Trademarks/owner: Full Impact, dBASE, Ashton-Tate/A shton-Tate Corporation; Microsoft, Microsoft Excel, Microsoft Works/Microsoft Corporation;
Its the difference between
merely analyzing something, and
actually seeing what it means.
Introducing Full Impact? from
Ashton“Tate.
Full Impact is a spreadsheet
program designed expressly for the
Macintosh that goes beyond the basic
number-crunching capabilities of
Microsoft Excel: it gives you the ability
to easily turn your work into clean, crisp
—and understandable—documents.
How? By letting you take full
advantage of the way you're already
used to working on the Macintosh.
Start by simply entering your data.
Then, select all or part of it, and in-
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—simply by clicking on the appropriate
chart icon from the icon bar.
Need to write some text
explaining your analysis? And high-
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sizes, and styles to choose from.
What if that block of text would
look better somewhere else? Fine.
Just click on it, and drag it there. You
can even bring in art from other
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text and data, all on the same page.
But lest you get the impression
that Full Impact is merely a presenta-
tion program disguised as a spread-
sheet, consider this: with over half a
million usable cells (far more than
any other
Macintosh
spreadsheet),
Full Impact
gives you more than enough room to
handle even the largest projects. And
more than enough speed to recalculate
them quickly.
You can work with as many as
eight spreadsheets simultaneously.
And then link them all together. Or
create powerful, time-saving macros,
and even customizable icons to tie
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FULL IMPACT vs. EXCEL
Full Impact 10 Excel 1.5
Power
Usable cells with
1MbRAM 512000 50000
Linked spreadsheets Yes Yes
"C’'like macro language ‘Yes No
‘Customizable icon bars Yes No
Presentational Capabilities
Print charts and spread-
sheets on one page Yes No
Mix fonts, sizes, styles
cell by cell Yes No
Drawing tools Yes No
Easy-to-move,
formattable text blocks Yes No
You can also exchange files
with many other popular pro-
grams, including Excel and
Microsoft Works, Lotus 123,
all of Ashton-Tates dBASE*
products, and much more. So you
wont lose your investment in your
current data.
Wed like to make it easy for you
to get the full impact of Full Impact.
Just call 800 437-4329, ext. 3501, and
we'll send you a full-capability prod-
uct sampler.
What could be more impactful?
ASHTO
\\
N= T Agee
Lotus 123/Lotus Development Corporation; Macintosh/Apple Computer, Inc. Output created on Microsoft Excel 1.5 and Full Impact. © 1989 Ashton Tate Corporation. All rights reserved.
Circle 220 on reader service card
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COMP.
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MacWorld, August 1988
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Macintosh and AppleTalk are trademarks of Apple Computer. Prices and specifications subject to change without notice. Excerpts reprinted with permission of MacWorld
Circle 145 on reader service card
The Macintosh is five years old and, late
last year, it became the central product line
of the company. There is no need to ask
any longer if Apple Computer will make-it
into the twenty-first century; the question
now is what the company will look like. So
rather than make this a paean to the Macin-
tosh, I'm taking one more opportunity to
conjecture on Apple itself. Because of the
frequency with which the company is reor-
ganized, that’s difficult—but perhaps
change is the crux of the matter. Surely no
other company in the Fortune 200 is in
such a constant state of flux.
There is a joke at Apple that the com-
pany’s organization charts are kept in Mac-
Draw because of the frequent changes. Re-
cently the company’s reorgs reached the
nadir when a new organization chart for
marketing, labeled Step One, was pro-
duced with the admonition that it only rep-
resented areas of responsibility and did not
constitute a true organization chart (or
words to that effect). It’s getting mighty
thick in Cupertino. Time for hip boots?
Many people have begun to ask
whether the repeated reorganizations are a
sign of the company’s ability to adapt in re-
sponse to rapid growth, or the manifesta-
tion of a company subject to weak leader-
ship, power plays, rapid staff turnover,
and lack of overall direction. John Sculley
sees the reorgs as the former: planned, dir-
ected, well-defined events that pave the
company’s road toward the twenty-first
century.
Third-party developers, many of
whom understand the need for growing
companies to change, have taken to throw-
ing their hands up. They spend months es-
tablishing contacts within Apple, only to
find that these valued sources of informa-
tion or direction change overnight. Sim-
ilarly, some Apple managers find them-
selves in new jobs overnight through
executive fiat. But that may be preferable to
Commentary/Jerry Borrell
Outside Looking In
The fifth anniversary of the Macintosh
the status of those who keep their old jobs
—one manager told me he had seven
bosses in two years. An asset to the com-
pany who has seen too much change, he is
by turns either enthusiastic or burned out
and cynical after five years at Apple.
Such rapid change raises several ques-
tions: not only whether Apple’s managers
have the institutional memory to deal ade-
quately with the company’s developers
and customers (no, say many), but also
whether the philosophy of change itself
has become institutionalized at the
company.
A Company of Opposites
Indeed, Apple is a company of oppo-
sites. For every superlative one can direct
toward Apple, there is a negative counter-
part. Those who work for the company
find ita mecca of high salaries, good bene-
fits, profit sharing, stock options, fast
growth, stability (at least compared to a
small developer), high energy. It offers
young people tremendous opportunity. So
it attracts them—and some of them realize
their dreams. For others it is a sweet-
scented trap. Once lured in, they are
caught by the pay and benefits and the life-
styles those benefits engender, but they
feel unable to bring their skills to bear in
ways that can help the company or allow
them to realize their potential. Many bright
and capable people believe the system is
set up to ensure failure.
Apple is run by consensus. Decisions
are made at the top, to be certain. But the
implementation is left to midlevel manag-
ers. Ambitious managers at Apple find their
days given over to incessant meetings, forc-
ing them to set aside their evenings for get-
ting real work done. Meeting fever leads to
wasted time, and to decisions that cater to
the lowest common denominator. Witness:
the debate over who really controls the
future of favorite projects such as multi-
media. This project has nearly a dozen
groups within the company, each with
some claim to implementing it.
Consensus-building can lead to real-
istic goals, broadly understood and sup-
ported by groups within the company. But
managers often find themselves at odds
with their peers who have alternative ways
to achieve the goals. A group works la-
boriously toward a consensus, only to have
its decision second-guessed by others who
couldn't make the meeting. Or a dissident
member effects a pocket veto by avoiding
acrucial meeting and then announcing
that the arrived-at decision cannot be im-
plemented without consideration of other
agendas.
Nor do these traits lead to a company
that makes decisions well—for two years
Apple did not formally recognize that the
Macintosh sold into the home. The official
explanation that Apple did not want the
Mac to be seen as a home computer came
at a time when 85 percent of our readers
had Macintoshes at home. This monolithic
approach, that “We'll tell people what we
want to be the truth because it matches our
goals,” is out of place at a company sup-
posedly in touch with its market. It was a
sad irony juxtaposed with the lemming
campaign. Even today, the company seems
all too capable of marching to its dogma
rather than to reality. Ata time when many
have begun to recognize that the future of
the office is in the home, Apple promotes
the idea that the Mac is a success in the
business market. To its credit, the company
once had a manager for the home-office
market.
The ability of Apple to believe in itself,
and its own perception of the truth, is leg-
endary. Little wonder, then, that even its
most acute critics seem to have a soft spot
for the company. An Apple manager once
said to me, “It’s amazing what you guys in
the press let us get away with. We've made
some really bad blunders, and no one calls
(continues)
Macworld 19
Here’s why.
Want to draw a picture without
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Circle 253 on reader service card
Commentary/erry Borrell
us on it” If that is a widely held perception
within Apple, it's no wonder that execu-
tives feel they can say what they want.
On the other hand, Apple will go to
great lengths to please some groups—such
as financial analysts. Last fall’s price hike,
for example, is said to have been based on
the need to keep Apple's traditionally high
profit margins of over 50 percent. Despite
the price hike, and another increase in
quarterly revenues, the price of the stock
dropped to a year low, Was it worth it?
ANimble Company?
Nor does Apple exhibit the suppleness
of a young, ambitious company, if a $200
million dollar CPU backlog is any indicator.
Lethargic might be a more appropriate
term. Apple seems to be quietly waiting for
IBM, which is preparing an onslaught
against the desktop computer, engineering
workstation, and personal computer mar-
kets. Not with OS$/2, but with a machine
based on Next’s model of unified printing
and imaging (PostScript), AIX (IBM's ver-
sion of UNIX), and Next’s software archi-
tecture (NextStep). The great news for
these markets is that UNIX will be friendly.
Apple’s HEX utility is a strong, incremental
step. But IBM will have the equivalent of a
finder-level implementation of AIX on its
machine.
Many remember the origins of Apple's
struggles with UNIX. Chris Espinosa (Ap-
ple employee number 9), a brilliant young
contributor to the company, was given the
task of heading product management for
A/UX. Simultaneously he was the manager
for HyperCard. This is an example of the
company setting up some of its best to fail.
Espinosa’s contribution to the company is
one of public record. Setting him up to
compete against the likes of Bill Joy and
others who helped to develop UNIX is lu-
dicrous. The slow development of A/UX at
Apple reflects more upon management
than upon the product manager:
Which raises another question. As the
company grows, is it building mechanisms
to allow it to e the right decisions? One
of the company’s newest buildings houses
its executive staff: John Sculley, Jean-Louis
Gassée, Allan Loren, Del Yocam, Deborah
Coleman, and a host of other VPs. Does this
improve decision making by bringing to-
gether key managers who can share infor-
mation more easily, or does it create an ex-
ecutive ghetto where upper management
(continues)
When it comes
electronic mail,
InBox is TOPS.
InBox ‘the powerful yet easy to use electronic
mail system is now part of the family of TOPS ‘net-
working products. Which makes InBox the most well-
connected E-mail software you can buy.
With InBox electronic mail you can send memos,
phone messages, files, outlines — even full-scale
reports and spreadsheets—to any InBox user in your
company. So, you can share more information and
meet less often.
In fact, with the addition of InBox, TOPS now
offers a total connectivity solution. Whether you're
using Macs, PCs or any combination, exchanging
files, sharing peripherals or sending E-mail messages
can all be done easily and transparently. No matter
what your needs are, TOPS has the solution.
So either call your nearest InBox dealer or call
us at 800-445-TOPS
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Connect
Wang and Macintosh
YsCom/Macintosh—The industr' ndard Wang VS 2110
terminal emulation and file transfer software is now
lable for the Apple Macintosh.
VsCom/Macintosh provides true Wang VS 2110 terminal
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interface standard.
TANG-O
remotely through Wang VS
ADC, EADC, MULTC or WACS
communication ports.
Wang VS function keys are ‘nt oocument
accessible through continuously p] Benenden =
Soeurent Filing
ms, the Macinto: sh nae Terainate tora Processing
luANG US LORO PROCESSING svsTEn
222 West Adams Street * Chicago, Illinois 60606
II (PHONE: 312.443.1222 + vax: 312.443.1377 * TELEX. 650 3306745 * Mc MAIL: 3306
Circle 160 on reader service card
22 February 1989
VsCom connects locally and Ie File Edit Connections WA’ Other
Pleose select next octivity aussie et reas
Commentary/erry Borrell
is isolated from midlevel managers? Two
years ago you could see Sculley having
lunch in the cafeteria of the engineering
building of the company. Does that still
happen?
Until recently Apple had no plan to
provide for the retirement of its employees.
Sculley's position was that people don’t re-
tire from Apple. “They come here and
spend a few years and then go to other
places,” he said. Such a theme would be
anathema at organizations like 3M or IBM
where the staff is seen as a company’s most
precious resource. In late October Apple
did announce a plan to begin contributing
to the 401(k) plans of its employees. Some
point out that this is only fair, as the com-
pany has become tightfisted with stock
options.
Still, the point has to do with Apple’s
willingness to invest in people—to train, to
retrain, to relocate. On the one hand the
company has Apple University for internal
training courses, provides for reimburse-
ment on outside coursework, has coopera-
tive agreements leading to an MBA with a
neighboring college, and has management-
training sessions. Its unique sabbatical, the
ReStart program, provides a six-week vaca-
tion to people who've been employed for
five years.
On the other hand I most often hear
about sabbaticals from people who say,
“Well, if they're going to reorg my position,
then I might as well just take my sabbatical
and find a new job when I get back” There
is also criticism that the company’s ap-
proach to management training is a mé-
lange of pop, psycho-social fluff that im-
parts few skills outside of aerobics and
supervisory techniques.
Farewell Developers?
Another trend at Apple, albeit unwit-
ting, is that Apple appears to be devouring
its third-party developers. “I had a pro-
grammer,” says one developer. “Key archi-
tect of my product. He just went to work for
Apple. They doubled his salary. | couldn't
begin to compete with that.” This is a fre-
quently heard story. But as the company
employee count goes over 11,000, a good
question is where can Apple find talented
programmers and engineers if not among
the developers who know Apple best. It
could even be beneficial, as Apple absorbs.
engineers from companies that find them-
selves in a losing battle with the company.
It gains people who know a great deal
(continues)
THERE’S MORE THAN ONE WAY
TO SCAN A CAT
Macintosh graphic. Then, with 2 powerful set of
software tools written by Mac developer Andy Hertzfeld,
ThunderScan lets you change, enhance and save
the image in a wide variety of ways.
When you want to create graphics with your
Macintosh, there’s no need to pussyfoot
around with anything less than Thunder-
Scan. ThunderScan® turns any printed
image into a detailed, high resolution
CAT (AKA Kitty)
Start with any original image,
black and white or color.
FEED THE KITTY
Feed it into any ImageWriter
(except LQ). ThunderScan simply
replaces ImageWriter's ribbon
cartridge, so you don’t need an
CAT SCAN eH oS expensive desktop scanner for bigh
Now ThunderScan is zipping | 4 Bh quality gray scale scanning.
back and forth, digitizing >
the image at up to 300 dots
per inch, in 32 true
shades of gray.
CAT & MOUSE
With mouse in hand you have
micro-control of the contrast,
brightness and halftoning over
all or selected parts of the
image. You can scroll,
erase, cut, paste, draw...
CAT'S EYE
...enlarge or reduce
CAT PRINTS
...then print out your finished work on your
ImageWriter. Or use ThunderScan’s Custom "3
PostScript? printing features. Rotations, frames,
captions, linescreens and other special effects let
Thunderscan tap the full resolution of
LaserWriter, producing exquisite graphics.
pi 1B exg grap CATALOG
Put images into
catalogs, newsletters,
reports, correspondence,
presentations and more.
ThunderScan saves in the
major graphic file formats,
so you can add images to
any Macintosh® programs
that use graphics
CAT CALL
You can even send images
from Mac to Mac by modem
or via your AppleFax.”
®° Thunderware,® Inc.
21 Orinda Way
Orinda, CA 94563
415/254-6581
FAX 415/254-3047
So you see, there are as many ways to scan a cat as you can imagine. As long as you
have ThunderScan. Just $249 complete. See your Macintosh dealer or contact us.
‘ThunderScan, as shipped, is compatible with the Macintosh SE, Plus, and 512K. F
Use on the Macintosh II requires our Power Accessory for Macintosh II. Circle 176 on reader service card
The flute re radomark of compares nba TeurdeSca, Tundra ate Trend i Mandese, nc; Maciush, Abs; Imagerie an taser ier Ae Computer, nc, PaaS Adobe Sytem: ne ©1988 urbe Ime A gh reed
24
os The First Full Featured Desk ACcéssory Database. ra j
for Text, Color Images, and Grapbics
Preferred Publishers, Inc.
5100 Poplar Ave: ‘Suite 706
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(800) 446-6393 + (901) 683.3383
4.1988 Preferred Publishers, Inc.
All Referenced Trademarks are property of their respective holders
Circle 317 on reader service card
February 1989
Commentary/erry Borrell
about Apple’s products and markets. Cer-
tainly as the company includes ever more
in its System software or announces addi-
tional peripherals, some developers
wonder what the future in third-party
development really is.
Atthe same time Apple is creating a
multitiered organization for its developers.
With 8000-odd developers of some note, it
has to find some way to help those who
can help Apple the most. The evangelist
group, the group most responsible for aid-
ing Apple, is now directed by its third man-
ager in little over a year. Nor is evangelism
fully staffed. Such turnover is not likely to
produce the stable, mature, and experi-
enced management an organization needs.
Many gifted people are in charge of
the evangelists—are they provided with
the environment that will allow them to
succeed? The complaints about Apple’s in-
frastructure range from the global to the
minute. The company is willing to provide
great pay for its staff, but hires insufficient
administrative staff or secretarial support
to allow that talented staff to do its job.
Another internal group, Apple’s Hu-
man Resources department, is the target of
a love-hate relationship within the organi-
zation. On the one hand it’s enlightened:
recognized for its efforts in minority hir-
ing, child-care facilities, forward-looking
policies in areas such as maternity leave,
and employee advocacy. On the other hand
it’s the bane of the organization. Rather
than playing a support role, Apple’s Human
Resources staff is in many ways a second
group of managers who focus on how the
company is working.
Helpful in an organization run by con-
sensus, HR often works behind the scenes
to reconcile opposing groups’ decisions.
But the group can be troublesome in
instances where its staff may second-guess
front-line decision makers who are respon-
sible for the outcome of decisions. Some
managers find that the group disrupts su-
pervisor/employee relationships that it un-
derstands little, effectively depriving man-
agers of any real authority in a structure
already lacking in ways to make things
happen, Worse, the HR staff itself some-
times gets embroiled in its respective
groups bids for money, employees,
or control.
(continues)
Circle 230 on reader service card
Customer Profile
Rick Smolan
Age: Withheld upon request.
Profession: World class photographer, entre-
preneur and inspirational force behind the now
famous Day in the Life of Australia; Day in the Life
of the Soviet Union; Day in the Life of America—
you get the picture.
Hobbies: When he’s not taking photos in exotic
places like Bangkok, Nairobi or Cairo, Rick enjoys
kicking back, relaxing, and possibly doing some
serious scanning of articles related to one of his
favorite subjects—Levitation as practiced by
Tibetan monks.
His Page Recognition Software:
OmniPage, of course. Why else would we have
him in our ad? According to Rick: “Coordinating
100 photographers in the Soviet Union for a one
day photo shoot is no easy task for a small group
like ours—despite what you hear about glasnost.
Especially when you have to put an entire book
together in a matter of weeks. When we're on
assignment each photographer turns in notes—
about a given shot—in whatever language he or she
speaks. You can imagine some of the type styles that
we have to deal with. When do you guys think
you'll be able to handle the Cyrillic alphabet?”
Favorite Quote: Jonathan Seybold summed it
up best: “OmniPage is the first good reason to buy
scanner.”
Things Disliked Most: “Scanner software
that over promises. Being able to scan any font in
almost any column format really makes a differ-
ence. | wish that our photographers had the time
to submit captions that are 99.9% accurate, or
even half as reliable as OmniPage.”
Favorite Scan: “I'm developing a library of
some of my favorite photography articles—serious
professional stuff—and putting it into files that | can
get to and use. That’s my idea of a meaningful scan.’
Future of Page Recognition: “The idea of
making computers compatible with paper is long
overdue. People like myself who are on the move
need products like this to save time. Everyone could
stand a few less key strokes. | also see some real
possibilities for OmniPage in the area of desktop
publishing. Being able to scan specific sections from
general publications, even typed notes, provides
a real benefit to anyone who has to quickly turn
around a publication. Do you guys think OmniPage
will ever be able to read my handwriting? Our staff
would love that.”
1988 Caere Corporation.
Commentary/erry Borrell
Marketing: Apple’s Forte?
The marketing department at Apple is
a moving target. I have known so many dif-
ferent directors and managers at Apple
over the last three years, that it is truly a
wonder that the company maintains any
continuity at all within the group. The staff
below the level of vice president never
knows what is going on for longer than a
few months. Even the vice presidents play
office musical chairs. No other group in the
company is so rife with rumors. No other
group is so often affected by poor morale
or left without clear goals, spending time
interviewing for other jobs and speculating
on who will be doing what, where, and
when. There is always a reorg under way,
with promises of more announcements
later—heaven knows who thinks this is a
responsible way to treat a large group of
employees.
Apple segment marketing—educa-
tion, engineering, business, consumer, and
the home—are now said to be going away,
to be replaced by regional marketing ef-
forts. And the regions have recently multi-
plied from three to five. Is it growth, plan-
ning, or ill-communicated reshuffling?
Apple does appear to be building stronger
relationships with its value-added resellers.
Still, I receive calls from resellers asking
me for advice on who they should talk to at
Apple, or complaining that Apple’s policies
regarding support, or the company’s deter-
mination of who qualifies as a VAR, are
grossly unfair. I patiently explain that I
work for a consumer magazine, not the
trade press, and suggest that they contact
the appropriate group at Apple.
And the lesson of Apple’s hubris in re-
gard to its beliefs and goals applies to mar-
keting efforts as well. I will never forget sit-
ting in the audience in Tokyo as Apple
unveiled its desktop publishing push for
Japan. The Apple speaker was politely but
firmly asked what made Apple believe that
it would succeed in Japan with desktop
publishing as it had in the United States,
which was the contention of the speaker.
The response was that, well, Apple had
done it in the States, Apple would do well
here. The look on the face of the ques-
tioner said, “Right. You and the rice farmers
from Louisiana”
A few yeats ago, on the other side of
the globe, Apple introduced an innovation
into European marketing: the AppleCentre
concept. Apple formed a partnership with
strategic Apple dealers and funded expan-
sions to their stores that provided a train-
ing and demonstration space for Apple and
third party products. It looked good at
first. European prices for the Macintosh are
much higher than here in the United States,
and the AppleCentres added a touch of
class to the computer store in keeping with
the high price tags. Now the owners I have
talked to say the concept is winding down,
becoming a financial burden, and no more
support from Apple is forthcoming.
Sez Who?
It's pretty hard to argue with success,
and Apple is definitely successful. It is also
easy to criticize from the outside, but the
company does have problems as it cele-
brates the Macintosh’s fifth anniversary. Its
ownership of the “computer for the rest of
us” makes us want it to be the best possible
company at a time when even a casual ob-
server can see that some blemishes are
showing up on the Apple. 0
The difference between
WRITE AND WRONG:
Announcing a new version of the professional proofreading
program for the Macintosh user. Sensible Grammar makes
any writing, from a high-school paper to a corporate annual
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Sensible Grammar quickly examines
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Hot off the press: the Bookends™ reference management
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Software? Inc.
335 East Big Beaver, Suite 207, Troy, MI 48083 @ (313) 528-1950
Circle 396 on reader service card
26 February 1989
We have an accounting
solution for everyone
in the world:
And now we have one
for the rest of you.
In the past, companies who selected the Macintosh* for its
power and ease of use have been disappointed when it came to
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Introducing the new Database Accounting Library” for
the Macintosh from SBT. Complete with Macintosh full-user
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More Business Applications Than Anyone.
Designed on the most populat and powerful relational database,
SBT’s Accounting Library offers you up to fifteen specific
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Running alone or integrated, they are the most extensive
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Change It To Fit Your Specific Needs.
We provide free source code with every program. So the Library
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Or adapted to any industry. Over three hundred vertical
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And because SBT supports the largest network of pro-
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No Business Too Small Or Too Large.
The Database Accounting Library can account for a business
with one computer, or for a Fortune 500 with thousands, And
because the Library supports AppleShare;” 3Com; and Novell
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if your office is not entirely on the Macintosh, everyone else
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Five-Year Warranty.
else. And our Educational Products Division offers specialized
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For the past eight years, SBT has been providing business
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Trademarks/owner: Macintosh, AppleShare/Apple Computer, Inc. Database Accounting Library/SBT Corp. 3Com/3Com, Ine.
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SBT offers an unprecedented five-year warranty and free MACWORLD
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(© Copyright SBT Corp. 1988 Circle 456 on reader service card
More than accounting,
We stand for better business.
[——“conPOnATION |
2637.
INTRODUCING THE SHORTEST DIST
Most presentation software seems to be for people Persuasion automatically formats your outline into pro-
with lots of time and a degree in graphic design. But if ional-looking slides or overheads,
re li i professionals, you proba- using one of the proatarals pre-format-
bly have neithe: i or one of your own.
0 we borrowed a page from our PageMak : " (ou can literally create and
rience, and developed a new technology for auto- change a presentation as
mating the process of creating presentatior : fast as you can type your
The technology is AutdTemplate!™ | ideas into an outline.
The program is Aldus® Persuasion™ And | If you want to embelli
it’s the most streamlined way to create great : our presentation, feel fr
presentations with your Macintosh® Here’s wh: 6 Persuasion lets you be more
Using the AutoTemplate technology, all creative with text formats, styles,
you have to do is select a design, type your ideas : v : and colors than any other pre-
into the text outliner, and you're done. Aldus sentation program.
*Offer expires February 24 and is good in the US, and Canad: Demo disk requires 2 Macintosh Plus, SE or II. Aldus, PageMaker and the Aldus logo are registered trademarks and
Long Term Directions
Pacific Coast demand
remains high
East Coast demand growing
Expand inland through
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Advertise in Midwest
NCE BETWEEN THESE TWO POINTS.
Tables and graphs are easy to add, too. Persuasion
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And you can be artistic with Persuasion. It includes
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And because Persuasion is the most complete
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and AutoTemplate are trademarks of Aldus Corporation, Macintosh is a registered trademark of Apple Computer In
Your output can be color or black-and-white; slides
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And film recorders, laser printers, or service bureaus
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To see just how short the distance can be between
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‘osoft is a registered tr Corporation. dus Corporation. All rights 1
We turn Mac’ owners into Mac users.
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Contents of Issue #4
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Screen Gen—Generate menus and
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Macintosh and HyperCard are trademarks of Apple Computer, Inc.
Circle 300 on reader service card
Letters
A forum for Macworld readers
On Accounting
I was very disappointed with the super-
ficial manner in which the accounting
packages were reviewed in your Septem-
ber 1988 issue ["Who Keeps the Books?” ].
After reading this article, a novice would
think that there were numerous accounting
packages to choose from. As a practicing
CPA, I can assure you that the current sta-
tus of Macintosh accounting software is
abominable.
Your review stated that a bookkeeper
would love Insight. I will testify under pen-
alty of perjury that bookkeepers hate this
program. Because it saves only a summa-
rized portion of a transaction—no detailed
accounting information is stored on hard
Corrections
Aba Software's telephone number
(Mac Bulletin, September 1988) is
215/644-3580.
The telephone number for LaserGraphics
(New Products, October 1988) is
714/660-9497.
The correct phone number for Sphere,
inc., maker of Falcon 2.0 (Updates,
January 1988), is 415/522-3584.
The telephone number for Tecmar (‘Why
Say No to Backup?” November 1988) is
216/349-0600.
The address for Abaton (‘Getting Started
with Scanners,” November 1988) is
48431 Milmont Dr, Fremont, CA 94538.
MacChimney (“Merry Macintosh,”
December 1988) ts available from Silicon
Comforts, 2650 Bancroft Way, #117,
Berkeley, CA 94704, and the $17.95 price
includes shipping in the United States.
disk—bookkeepers must review paper
printouts to find individual entries. No
wonder the reviewer added that “the series
will not begin to realize its full potential
for a couple of years:
David R. Satava
Oakland, California
Design Costs
Let me begin by applauding Macworld for
two very well written and informative arti-
cles (“Is Desktop Publishing Worth It?” and
“A Halftone Handbook,” October 1988) on
the limitations and usefulness of desktop
publishing and digital halftoning on the
Mac. Both should go a long way toward
clearing up the confusion and hype that
currently surround those topics in some
trade journals and computer magazines.
Here at ImageSet Design, we found
the cost-comparative breakdown both in-
teresting and informative, but we were
struck—not by the relative cost savings
that desktop publishing offers in terms of
setting type—but by how inexpensive the
designers’ quotes were for design and pro-
duction costs. We wondered if Frank Lee’s
comment in “Is Desktop Publishing Worth
It?” that “some desktop publishers would
earn more money mowing lawns” might
not also be applicable to some of the de-
signers who were quoted.
Mark U. Beale
Portland, Maine
Design costs vary widely and the rates
quoted in the article were solicited from
graphic designers. Electronic publishing
(continues)
Macworld 31
MultiDisk”
The sensational new disk
partitioning utility!
Hard disk makers recognize the need to parti-
tiona disk As hard disks have increased in
size, the need has become critical. However, the
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are so demanding, no adequate utility has been
offered. We challenged the Macintosh disk
experts who created DiskExpress to deliver a
solution. They succeeded with MultiDisk
‘MultiDisk provides you with effortless parti-
tioning. You can add or delete partitions at any
time without having to erase your disk. Multi-
Disk has the exclusive ability to create parti-
tions that occupy fragmented space (SUM and.
Hard Disk Partition” need DiskExpress to
defrapment the free space), Another exclusive
is the ability to. enlarge a partition without hav-
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partition and then grow it as needed. This pre-
vents the waste of your valuable disk space
caused by other partitioning software. A third
‘exclusive is the ability to create partitions
within partitions. Plus, partitions you've created
with SUM or Hard Disk Partition can be con-
verted into fixed-sized MultiDisk partitions
‘You can conveniently open partitions with
a desk accessory. You can also have MultiDisk
automatically open the partitions of each disk as
they appear on the desktop. Network users of
AppleShare™ and TOPS” can remotely access
partitions opened on a server.
You can protect partitions with a password.
For more security, you can assign automatic
quick-encryption to each partition.
MaltiDisk partitions your HPS disks on SCS!
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DiskExpress —
Apple Computer says...
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Apple Computer - Inside Macintosh”
Volume IV.
DiskExpress is the only optimizer for your
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Only DiskExpress is 100% compatible with
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DiskExpress can look for bad spots on your
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DiskExpress should be packaged with
every hard disk sold.” CJ. Weigand -MACazine
Don't be footed by simple file copy pro-
grams included with SUM or PG Tools that
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Suggested Retail $49.95
AlSoft, Inc. / P.O. Box 927, Spring, Texas 77383-0927, (713) 353-4090
Aor: Maus. am kaye are temas of Sf, oe ~ Al ovher ademas acknowl
© 1988 ALSofi, Inc.
Circle 202 on reader service card
Letters
sometimes blurs the distinction between
tasks, however, and a clarification is in
order. Although artists’ fees were gener-
ally excluded in the comparisons be-
tween traditional and desktop costs, in
the breakdown for the events calendar,
Pittsburgh To Go, the $2530 fee for half-
tones included the creation of original Il-
lustrator art. The publisher of the calen-
dar, Novus Graphic Communication,
estimates the cost of the art alone at
$2000, so desktop publishing actually
saved about $800.—Ed.
To the Rescue
Do you know what it feels like to see the
message “unrecoverable disk error” on a
vital and (of course) unbacked- up Micro-
soft Word file? Where does the av
user go to get help? Your Januar
cle “HELP!” mentioned that Silicon Beach
Software in San Diego takes tech-support
calls for general Mac problems. Well, on
two recent 0 ilicon Beach was
there for me. Ken Jones, among others, an-
swers the phones, reassures the desperate,
and is extraordinarily helpful. He even
called back to check up on me. I feel Sili-
con Beach and its wonderful staff deserve
public praise and thanks.
Carol Piston
Brooklyn, New York
Upgrade Questions
Our company has been using a seven-
module, Ma ised TOPS system for about
a year. All seven nodes are registered, but
we have never received any communica-
tion or verification from TOPS.
Three weeks ago, having found our
TOPS Spool to be incompatible with the
latest LaserWriter print tool, I requested
and subsequently received an upgrade
disk. On the third install, I found garbage
in the spooler dialog box. A call to TOPS
produced the response that the new TOPS
Spool is compatible only with TOPS 2.0
or later.
What 2.0? Despite our seven module
registrations, we've never received an up-
grade notice. Furthermore, it turned out
that the spooler is not incompatible. It
works just fine if you use the old dialog box
button structure and ignore the garbage.
You can even prep the LaserWriter by click-
ing on part of the Central Systems message
that appears in place of the TOPS utility in
the menu bar. What's going on?
(continues)
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MAILTHE
ATTACHED CARD
TODAY!
For More Information Write: Caere Corporation 100 Cooper Court Los Gatos, CA 95030
Or Call: 1-800-535-SCAN
him. ©1988 Cacre Corporation.
Focal Point and Focal Point I are trademarks of
Hyper Card Developer’ Guide pul
nd The Half Moon Bay Polo Club, for lett
Circle 425 on reader service card
Customer Profile
Danny Goodman
Age: 30 something.
It’s hard to tell on guys with beards.
Profession: Author of the all-time best selling
book, The Complete HyperCard Handbook, and
more recanily Danny Guedman@ HyserCard
Developer's Guide; software developer (Business
Class and Focal Point Il). Described as a genuine
“Renaissance Man”!
Hobbies: His idea of a good time is to scan the
comprehensive quotes of the great Serbo-Croatian
joets while enjoying a good glass of Chenin Blanc.
lapa Valley, of course. He prefers non-computer
pe bouns like the one on his Bechstein grand
piano. A compulsive researcher!
His Page Recognition Software:
OmniPage, of course. According to Danny: “In
preparing a book, or working on a special Piolo
need to get at information quickly to avoid dis-
turbing my work flow. With Oinnibage: Ican scan
sual any font, or font size, in any column format,
and easily place it into an existing file. I’m building
a library of articles, relevant to my work, on a yari-
ety of subjects.”
Favorite Quote: From the New York Times:
“OmniPage has the potential to do for scanners
what the Lotus 1-2-3" spreadsheet did for the sale
of PC's.”
Things Disliked Most: “Neil Simon plays done
by actors from California and guys who claim to
have met with beings from other planets. Most of
whom also happen to come from California. No
seriously, what upsets me most is some of the over-
promising in this industry, especially when it comes
fo page recognition software.”
Favorite Scan: “|’m working on a library of
articles from magazines and professional journals.
You might call it the ultimate scan. | want to develop
a HyperCard front end, and tie it all back to Focal
Point Il, which is really the center of my computing
universe.”
Future of Page Recognition: “| hate to type,
that’s why | develop HyperCard products that type
for themselves. OmniPage helps to eliminate exces-
sive key strokes. | can relate to that. How else does
my publisher expect me to get a book out in a mat-
ter of months? Being able to cut and paste between
vast libraries of data, extrapolating ideas, is the
very essence of page recognition. With OmniPage’s
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that delivers on the promise of the future—finally.”
INSPIRATION—
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—Michael J Miller JVFOWORLD
NEW VERSION
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> Portland, OR97219
Circle 365 on reader service card
—MacWeek
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THE BEST TYPE BOOK
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94039-7900. Please allow © COMPANY.
4weeks for delivery.
luse aGMacintosh IBM — APORESS omy:
PC computer (Check
appropriate box{es})
SITE ap PHONE
34 February 1989
2) [Mis ibe ege
au eee eee
e@ 01-12-0228
i]
i]
i]
i
Function, P.O, Box 7800, Te
i]
i]
i]
1
Letters
TOPS is fortunate to have an excep-
tional product. I may even continue to rec-
ommend it to my clients and contacts—
with suitable reservations, of course.
R. D. Keith Boddaert
Don Mills, Ontario, Canada
The garbage in the spooler dialog box
was tracked down to an incompatibility
with versions of Suitcase earlier than 1.3.
The problem can be avoided by dragging
Suitcase out of the System folder before
installing the TOPS Spooler and dragging
it back after installation. Future versions
of TOPS Spooler will look for early ver-
sions of Suitcase. TOPS recommends up-
grading to TOPS version 2.0 if users have
installed System software 5.0 or higher,
and the company will notify its entire
user base when version 2.1 is available.
(lt should have been released by the time
you read this.)—Ed.
‘Two-faced Tip
In Quick Tips (September 1988), there's a
tip on how to simplify printing two copies
of double-sided output. To achieve the de-
sired result, however, you must put your
first stack of assembled pages in the Laser-
Writer tray faceup, not facedown.
Phil Russell
Waldport, Oregon
Object Logo Praised
Lenjoyed your October 1988 issue very
much. Macworld is one of the few maga-
zines of which I have a complete collec-
tion, and it is pleasant to observe that the
quality of the writing has always remained
high. I particularly liked the article “Get-
ting Smart” by Dan Shafer, and I was happy
to see the inclusion of software by Coral
Software. I have used Coral’s Object Logo
for more than a year and can highly recom-
mend it.
Object Logo is one of the most elegant
implementations of object-oriented pro-
gramming (besides being the most accessi-
ble and inexpensive). It’s simple to use, of-
fers nearly complete access to the Toolbox,
and costs less than $150. In more than 12
months of heavy use, I've never had this
program bomb, and have never found a
programming task too complex for it to
handle adequately. And, the few times I've
called Coral to ask about future versions or
particular implementation features, I've
gotten quick, courteous, and—most im-
portant—informed and helpful responses
(continues)
A To anarchit
fine hairlines like ours ROS ——
are pure poetry te
; NI
B Auo-tracing built Bie Gi
this banana from a (SIE) me fy
scanned-in produce ad ole
. NZ
In split seconds. ALD
ee we
© Multi-point bezier Paks
? Ei Gis
drawing a eal
: Colors are Cia
added in layers. =o
—=
D Auto-resizing
helped this VP. of Sales
display the fruits of
his labor, graphically.
T_@ Fite Edit Tent Object Layout Effects Macro Windows %
ray
F Smooth
continuous color
blending inspired this art
director to new heights,
a)
"What are mere
words compared to
WYSIWYG text with
special effects?
G Sfter he slipped
ss away, we added rich
Postscript” gray scales
to Koko’s leftovers.
JR INDIVIDUALS
WITH THE NE
THREE W
WERE GIV
ow an architect, an MBA, and an art direc-
tor developed instant talent in precision
drawing. While Koko developed a mild stomach ache.
Meet Canvas 2.0. The new top banana. Able to help even
ordinary people draw extraordinary things,
Easy enough for anyone to master. Except gorillas.
Use our Bezier curves andsmooth polygons to buildany
shape. Add or delete control points and join, split, open or
close them at will.
Use Auto-Tracing to'save countless hours by converting
existing bit mapped images — pictures like clip art or scanned
gtaphics — into easily manipulated Canvas 2.0 objects.
Work across unlimited layers. View, print or save them
in any combination. Draw in millions of colors, or with
Postscript* gray scales and patterns.
Experience heartstopping accuracy (64,000 DPI) and
fineness of line (1/1000”). Zoom around from 3% to 3200% of
original size. Draw continuously up to 9 feet square. Import
and export freely, using PICT, PICT2. i MacPaint™ or
MacDraw™ formats. Output to any Mac compatible printer,
rt?
typesetter, or film printer you want
Like we said: go banang
But do itsoon. While we're still throwing in Canvas 2.0
DA for free. It’s a special desk accessory version that puts some
80% of these features right under your Apple menu,
And ifall this hasn't convinced you that Canvas 2.0 isthe
drawing program you've been waiting for, send us $9.95 to re-
ceive a fully featured Demo Copy, With which you can finish
convincing yourself,
After all, power like this can be very apecling.
Canyas 2.0 (including Canvas 20 DA) $29995
Site licenses available
Canvas 2.0 Demo Disk $995,
For more information or a demonstration of this or any of Deneba’s
other products, see your local dealer or call us at 1800-6-CANVAS. In
Florida, call (305) 594-6965.
3305 Northwest 74th Avenue, Miami
“Read only.
© 1988 Deneba Systems, Inc.
All product names mentioned are trademarks of their respective holders.
ida 33122
WACR Ee
Circle 217 on reader service card
These unretouched drawings were created in Canyas 2.0 and output toa Mirrus film printer,
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* The Index Program generated a BUY signal for the OBX for execution on 10/07/88, thus 100 OEX puts with a strike
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Futur
Circle 41 on reader service card
36 February 1989
Letters
right away without having to wait for a re-
turn phone call.
Mark Warrian
Chicago, Illinois
Writing
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