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THE BEST
8
MAC PRODUCTS
of our 4th annual World-Class Awards Contest
Some think there's no <
Microsoft applications. I
the same thing abc
High Growth Markets
‘Medical Applications
justetal Applications:
15
30
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Pring the past owelve months, the N omporation pale far alba
Paring ts Past elie months, the Nobel Chem Coeporition
ros ie dvese and sraepe makeing of ws Side Gye eae the competion,
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If you own a Mac’ you may already —_your report. Its as simple as it sounds.
know what a phenomenally powerful piece of Of course, because we are talking about
? software Microsoft® Word is. the BIG presentation here, you'll want to go the
And, most likely,youre also aware ofhow _ extra step and blow them away. Enter Microsoft
powerful Microsoft Excel is. Well heres ggg PowerPoint’ Its the easiest way to create atten-
something you probably don’t know: tion-getting overheads and slides in
When Word and Microsoft Excel lack and white or color. Just cut and
are combined, theyre even more power- paste data from Word or Microsoft Excel
ful. In fact, they’e nothing short of ex. into your presentation, draw, color,
plosive. Pun intended. hadow, and take a bow.
Because together Word and As you probably know, Microsoft
Microsoft Excel allow you to exploit the | and the Macintosh have an unusually
Macintosh’s operating system in a way 4! close relationship. We've been involved
that has never been possible before. © — with the Mac since the beginning Which
We call this unprecedented fea- eile a hat means we know how to get the most out
ture “warm links’ But you'll be more <ifow.mdiechone of it, now. So, if you want to coax ever
inclined to call it the best thing aaa more capability from your Macintosh,
for revising documents since white out. depend on these and the rest of the Microsoft
Here's how warm links works. Imag- _ line of business applications, that are always
ine it's the end of the day and tomorrows designed to get a powerful reaction from each
the BIG presentation. You've been working _ other. And your Macintosh.
with the sales manager to incorporate his For afree brochure that describes how
Microsoft Excel projections into your you can improve productivity by using
report. Youre finally done. But wait. Suddenly Microsofts Mac applications ya! {|
he makes one of his famous last-minute _ together, call (800) 5411261,
changes to the spreadsheet. Dept. K29, Ask about The
This is where warm links saves the day Microsoft Office—four of
(or the hour). No more antiquated manual Microsoft's best-selling
moves of opening and closing your document, _ business applications at
cutting, pasting and praying. With warm a great price.
Update Lin
links, you simply open your Word document ry
and select Update Link. Word automatically
finds the latest Excel data and updates Making it all make sense
Costa inal te 0 ne Se, 1498 Cal 68 One te US. Canal). © Crt In Man Capea Agha Me, he Mw
Togo and PowerPoint are registered trademarks and Making i all make sense isa trademark of Microsoft Corporation. Mac and Macintosh are registered trademarks of Apple Computer, Inc.
MACWORLD
VUE BEST
MAG PRODUCTS
And the winners
are... Onceagain,
Macworld readers
have cast their votes
for their favorite
Macintosh products.
See page 162 for this
year's recipients ofour
annualWorld-Class
awards, (Photo by
David Bishop.)
A3-D modeler brings
slick animation to TV
commercials. See
News, page 129.
How to Contact Macworld...................ce cee e ee 12
Macbullatiipere’...c%.s.08%. > cee teh ee 19
Commentary/Jerry Borrell..................2.0.0.005 25
GHATS). Sete cr cet a. sce v a ceatr itis atte ear a 43
AIUBGdt aerecenenes, -ccdesee tie meta recente 63
By Cathy Abes
TNGNCONNC ASH AR sc.cticisne snc ree sae tomes deel. 69
By Steven Levy
Conspicuous Consumer...............ceeseeeeee eens 85
By Deborah Branscum
Statalofithel atopic: ss asucumeniehetyeunss cei 99
By Bruce F. Webster
Veratimaeeeremiraie ach) lente eal li 107
Altsys's James Von Ebr
By Dan Littman and Tom Moran
NOWPIOGUGtSice. those pertain eodemnie 253
How O/DWickTipsee. vce. coe one tee 307
By Lon Poole
How To/Getting Started with Desktop Video............ 319
By Jim Heid
How To/Insights on Canvas 2.1.................2.085 329
By Erfert Fenton
UNM AGS lie crates wet ces enieiyaeo% pelnceeeeian 335
Where toiBtiy,2:. te Ma (iC oe ee ee 341
Hast Sellars: 22 ere teceasctctan tition wctasee sees 400
MACWORLD + SEPTEMBER 1990
Macworld the Macintosh® Magazine September 1990
Macworld’s Fourth Annual 1990 World-Class Awards... .. 162
By Suzanne Stefanac The voteis in: we proudly present the 44 prizewinning
hardware and software products our readers chose for 1990.
Word Processor Olympics . . 172
By Robert C. Eckbardt This year’s top wordsmiths fight it out in advanced-
feature competitions ranging from footnotes to indexes, merges to style sheets
With a Little Help from My Mac......... vee 18D
By Brita Meng With Macs functioning lisabled users
are reaching their goals of autonomy and self-
Best Buys in Low-Capacity Drives.................... 189
By Cheryl England Spencer Looking fora 40MB to 80MB hard di
you go shopping, check out our comprehensive review.
Lif@ DUTIES csserse-sie-e scrote che oeapaeee ve LSB
By David Pogue One man's week-long odyssey navigating the electronic jungle of
Before
information services.
Prime-Time Video. .
By Peter S. Marx and Franklin N. T
filmmaker or you need broadc
your budget.
Connecting with IBM Mainframes...
By Dave Kosiur With the abundance of new conn
to put your Mac on speaking terms with a mainframe,
wee LOE
ateur
sfer Whether you're
's a video digitizer to suit you and
quality video, there’
we ATA
ivity tools, it’s
Which contender will
capture the gold in this
year’s Word Processor
Olympics? See page 172.
Get the scoop on the
best—and the worst—
40MB to GOMB hard
drives, page 189.
Outbound Laptop System .
Portable laptop Mactritosh,
Aldus PageMaker 4.0.
Page-layout program.
Publish It Easy 1.10 ..
Page-makeup software.
WriteNow2.2....
Word processor.
‘MacinStor Erasable Optical ... .239
High-capacity erasable optical
drive.
Correct Grammar for the Macintosh
1.0.1, Grammatik Mac 1.0, and
RightWriter for the Mac 3.1.
Three grammar checkers.
Ieon-t2.0.... 243
Icon customization software.
Jigsaw 1.0...
Puzzle game.
Encore 1.2.1... ¢
Musical notation package.
Easy Color Paint 1.1. :
Basie color-paint program.
Photolink ..
Infrared wireless connectors for
Locaffalk,
MIDI Time Piece and Studio 3. 257
Two professional MIDI interfaces.
Accountant, Ine.
Professional 1,03
Business account
259)
069
Dream Machine:The Visual Computer
and Martin Luther King Jr... 266
Interactive video packages.
Adobe Type Reunion 1.0, Fontina,
and MenuFonts 3.0......,...268
Font-menu customizers.
File Force 1.0.1 ey
Simple relatio
On Location 1.0
Kile- and text
CO Technology Porta-Drive,
NEC Intersect CDR-72, and
TXM-3201A1-Mac
CD ROM drives.
Webster's Ninth New Collegiate
Dictionary, CD ROM Edition... 281
€D ROM reference tool.
Window Shopping 287
EPS Teacher's Assistant 1.1,
Grade Machine 3.0, and Make-
Test 1.11,
All video display terminals (VDTs) emit electromagnetic radiation (EMR) through the screen,
The photo on the left is a visualization of EMR in red from the screen. The photo on the right
shows that the NoRad Shield™ virtually eliminates screen-emitted E-Field EMR and better than
half of magnetic EMR*
Radiation Shield
No One Comes Close
SHIELDING TECHNOLOGY COMPARISON TO 4. GHz
CARBON MESH. GLASS/ ACRYLIC NORAD SHIELD
Figures are based on independent lab tests conducted to Military Specification MIL-STD 285
of the NoRad Shield" and other commercially available radiation-blocking screens.
No other VDT screen comes close to the NoRad Shield™ when
you're talking about blocking electromagnetic radiation (EMR). If
you're thinking of buying a radiation shield, consider the facts:
#Only the NoRad Shield™ blocks virtually all E-Field EMR*
¢Only the NoRad Shield™ blocks magnetic EMR®
#And, the NoRad Shield™ discharges the static field while
eliminating glare and reflections.
The NoRad Shield™ — simply the best radiation shield available.
Compare and you'll see that no one else even comes close. Call for
free product information.
Circle 468 on reader service card.
+ Easy to install
+ Color or
800-624-8999 Exi. 498
NoRad Corporation 1549 11th St,
Santa Monica, CA 90401 213-395-0800
monochrome
+ Available in sizes
to fit virtually all
monitors, displays
and terminals
*99.999% E field attenuation from 20kHe to >200 MHz,
*Greater than 50% H field attenuation above 30 KHz.
‘NoRad Shield is a trademark of NoRad Corporation.
CANADA: ECLECTIC PRODUCTS
604-624-5168
MACWORLD
Editor-in-Chief Jerry Borrell
EDITORIAL
cutive Editor Adrian Molla
ing Editor Charles Barratt
torial Manager Jano Lagas
pr Associate Editor/Depts. Deborah Branscum
Senior Assockite Editor/Lab Manager Chip Carman
ures Joo Matazzoni
Coast Brita Mong
Senior Associate Editor/Reviews Carol Person
Senior Associate Editor/Features Cheryl E, Spencer
Associate Editor/Departments Cathy E. Abes
Associate
torsNews Dan Littman, Tom Maran
Associate Editor/Features Suzanne Stofanac
Associate Editor/Reviews Liza Weiman
Senior Production Editor Luis A. Camus
Senior Copy Editor Ruth Henrich
Assistant Editors Mark Hurlow, Mary Margarot Lowis
Production Editor Jo Ann Villalobos
Copy Editors Marjoria Baer, Emily Bowor,
Folicty O'Meara, Katherino L. Ulrich
Production Assistant Lisa Brazioal
Editorial Assistants Julian C, R, Okwu, Tim Warner
Editorial Administrative Assistants
Suzanne Courteau, Lyn Taylor
Assistant to the Editor-in-Chiet Sandy Butler
Andrew Fluegelman Intern Jonathan Cassell
Conteibutis
tors Nancy E, Dunn, Robert ©. Eckhardt,
Erfort Fontan, Rob Hahn, Jim Hod, Davo Kosiur, Stoven Lovy,
David Pogue, Lon Poolo, Stove Roth,
CCharlos Soitr, Franklin N. Tesslar, Bruce F, Webstor
Overseas Editors Osmund Lind Iverson, Editor, Austrafion
Macworld, tel 02438-5133; Poter Worlack, Editor,
‘Macworld (U.K. edition), tel 01-831-9252; David Ushijima,
Contributing Editor, Japan
.
ART anv DESIGN
Design Director Dennis McLeod
Ant Director Joanne Hoffman
Assistant Art Directors Nancy Paynter, Kent Tayenaka
Designer Leslie Barton
Designer/informational Graphics Arma Harty
Associate Designers Andrew Frulknor Hae Yuon Kim
Senior Design Associate Tim Johnson
Design Associate Marta Kat
.
PRODUCTION
Director of Manufacturing Anne Foley
Production Manager Claudia Dawn Smuklor
Advertising Billing Coordinator So Fong Yip
Advertising Traffic Coordinator Annette Garcia
Presiden
Commui
9 and Publisher, Macworld
tions, Inc. James E, Martin
Assistant to the President Terri Edelman
lass postage pak at San Francisco, Cal
railing alice,
Shiva
FastPath 4
FastPath Users Are Now
In The Best Company
FastPath, the original LocalTalk to Ethernet warranty support Shiva customers have been
gateway, is now part of the Shiva family getting for years. Plus exciting new FastPath
of breakthrough multi-vendor networking products and capabilities in the future.
products. We've agreed with Novell to If you’re a FastPath user, congratulations!
assume exclusive manufacturing, market- As of now, you're in the best company. For
ing and support of all FastPath products. more information about FastPath and other
Which means FastPath users can count Shiva network communications products,
on the same great technical, upgrade and call 1-800-458-3550.
FastPath 4
by Shiva
We're Putting Networks To Work*
155 Second St., Cambridge, MA 02141
FastPth licensing agrvement between Novell, Inc. and Shiva Corporation effective une 1, 1990,
All product names are trademarks oftheir respective manufacturers,
Once again, Radius turns display technology
on its ear, Introducing Pivot"'the first display
(to landses
that goo:
from por
re with only
a gentle | © The new Pivot is the first
display that changes orientation, in real time,
‘ry You’rRe Consipertine AN AppLe Monir
to match the format of your project. Forexam-
ple, when you're writing a manuseript, you
see a full page in portrait position, And
when you switch to spreadsheets, you ean
rotate Pivotto view all wvelve months, ©) our
re
16 levels for near-photographic quality images.
Ideal for graphic design and desktop pub-
acintosh II family,
with cither the SE/30 or
’ find your nearby Radius reseller,
=
phone 1-800-227-2795 Then, before you buy
a display foryour Macintosh, check out another
amazing way to look at things from Radius.
Circle 46 on reader service card
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aounquasig jeuoyeua}U SnIpEY B JO BULU BY) 40} OLOI-YEh-LOrIIED'SAIIS PaIluN Sy) BPISINO SAI) NOA IL,
Security & Virus Protection
Logs software & hardware
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Protects against illegal
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Multiple levels of Users
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Specific Desk Accessory
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Multiple encryption/
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” A.MLE. is an integrated
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your concerns are managing
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people, or just preventing
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Call today for a Free Brochure 800 359-4920
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a MACWORLD + SEPTEMBER 1990
MACWORLD
ADVERTISING SALES
Vice President/Director of Advertising Sales
Patricia Navona (415/243-0505)
Western Advertising Manager Wiliam P. Peck
(915/243-0505)
Senior Account Manager/No. California (San
Francisco) Penny Righy (415/243-0505)
No, California (San Jose) Cherie La France
(415/243-0505)
Northwest Rogina T. Salaicos (415/978-3155)
Sales Associate Shannon Smith
So. California Paul Dudas (714/250-1307)
Southwest, Texas Cathi Tucker (714/250-1307)
Sales Associate Marsha Bowors
‘Midwest Shannon Dolan (708/827-4477)
Sales Associate Sandy Mussato
Eastern Advertising Manager Bill Thompson
(201/967-1350)
Mid-Atlantic Annette Bromer (201/967-1350)
New England Joan Flynn (608/879-0700)
Southeast Kathy Isaacs (404/398-0758)
‘Telemarketing Manager Bevarly Schneider
(415/243-0505)
Macworld Catalog Carol Folio, Niki Sanz
(evsy978-3152; 415/978-3105)
Vice PresidentMarketing and Circulation
Daniel Orum
.
MARKETING
Marketing Associate/Reader Service Susan Carroll
Marketing Associates ing, Lisa Espinoza
Marketing Associate/Communications
Kimberlee Luodon
Marketing Associate/Events Randy Schneiderman
(415/243-0505)
.
CIRCULATION
Director of Circulation Lindsay Davidson
Fulfillment Coordinator Evelyn Adenau
Promotion Coordinator Lori Hitchcock
Circulation Assistant Catherine Huchting
Single-Copy Sales Director Georgo Clark
Single-Copy Sales Rep Martin Garchar
srchant
.
MARKET RESEARCH
Director of Research Gary L Rocchia
Research Coordinator Guy Tasaka
.
ADMINISTRATION
Director of Finance Vieki Pellen
Corporate Business Manager Christina W. Spenco
Accounting Manager Pat Murphy
Director of Human Resources Sholly Ginenthal
Information Systems Manager Walter J. Clegg
Founder David Bunnell
Founding Editor Androw Fluegelman 1943-1985
If you like your spelling checker,
youll love our sentence checker!
Introducing Correct Grammar for the Macintosh—the
powerful word processing add-on that checks each
sentence, highlights mistakes, suggests corrections...
and helps you add clarity to all yout writing.
thik Yy MacUser awards Correct Grammar
4% Mice for top product in category.
*..get Correct Grammar unless you have a specific
reason for doing otherwise. Ithas fewer rules and
features than Grammatik Mac but is more than
adequate for most writers, Its also better behaved
and has a much better interface, Correct Grammar is
much easier to use than Grammatik Mac, requiring
less clicking and mousing to reach the same ends,
and it's also farless likely to do things that you
neither want nor need done? — Steven Bobker
No matter how hard you try to catch
them, mistakes can slip into your writing.
You can fix spelling errors with your
spelling checker. Other errors have been
tougher to catch, Until now.
Now there's Correct Grammar for the
Macintosh, It works like your own per-
sonal editor to correct mistakes in grammar,
style, punctuation, usage.. even spelling.
Correct Grammar makes your writing
clearer and more precise. It saves you the
embarrassment of having others catch your
mistakes first.
Takes the “Oops!” out of your writing.
Without Correct Grammar, you can
proofread too quickly and[makes|mistakes.
(Oops!)
When a singular verb
Correct Grammar lets you know, (Oops!)
It alerts you to incomplete sentences,
coors!)
~ Instantly, Correct Grammar identifies
\. inconsistencies, split
yinfinitives, awkward
phrases, wordiness,
liches and other finer
points of style. Then
” it suggests how you
i “f can correct them.
( You can make the
correction with a click of
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sentence your own way.
If you wish, Correct Grammar will
explain the grammatical rule that applies.
So you can learn more about good.
grammar, every time you write,
You won't even have to check your
spelling separately with your word proces-
‘System Requirements. Macintosh with IMB
of RAM and hard disk, System 4.2 or higher
Compatible with Microsoft Word 3, 4; Mac-
Write; MacWrite 11; WordPerfect; WriteNow
2.0; Microsoft Works; Microsoft Write; Quick-
Letter; Acta Advantage; and any text-only
document.
sor. Correct Grammar has its own spelling
checker, with more than 130,000 words.
Lets you write in your own style.
No matter what type of writing you
do, Correct Grammar can adjust to your
personal style.
For example, Correct Grammar is
programmed to remind you not to begin a
sentence with “Ory “And” or “But” But if
that’s the way you want to write, you can
simply turn that rule off, and Correct
Grammar won't flag it any longer.
Helps you write at the right level for
your audience,
You can even ask Correct Grammar
to compare the readability of your writing,
sentence by sentence, to the education
level of your intended audience.
Ifa particular sentence is too difficult
to understand, you'll know exactly which
one it is—and be able to correct iton
the spot.
Correct Grammar also gives you
the Flesch, Flesch-Kincaid and Gunning
Fog readability indexes required by the
U.S. government and certain industries,
Guaranteed to catch 95% of your
grammatical and spelling mistakes
—or your money back.
See for yourself. Try Correct Grammar
for two full months. If it doesn't make
your writing sharper and more accurate,
return it within 60 days for a full refund.
I
Take advantage of this limited-time
offer before November 30, 1990 by calling
1-800-543-3873
Ask for Operator 711.
Or see your local software dealer.
FREE GIFT |
The Vest-Pocket
Writer's Guide
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MONEY-BACK GUARANTEE I
im YES! I want my writing to |
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Sendme Conect Grammar forthe Macintosh tof
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Guide as my FREE gift—mine to keep, even if
Idecide to return Correct Grammar within 60
days for a full refund.
CO check enclosed
DO chargetomy: Olvisa 01 Mastercard
aor EXE DATE
SGNATURE
NAME (LEASE PRINT)
‘TOMPRATNSTITUTION GF APPLICABLE)
ADDRES HOME CRUSHES
ov STATES UP
WORD PROCESSOR USED
Lov008
TAMTME PHONE
MAIL TO: Lifetree Software, Inc.
33 New Montgomery St., San Francisco, CA 94105
" F-A15-541-7850, Allow 2 weeks for delivery. |
or
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Seal
Mas teray 4 foi) 4 Mae se ogseee Ty & aaray eevee
7 Son
mn
4 4 »
intosh for people
none desktop.
Think oft as the office Mac’
withyou. Or the Mac for the home that’ capable enough
to use at the office. Either way, this is the Macintoslt that
gives you the freedom to work j= ee
where you can get the most work
done. The Macintosh Portable. f ,
The Portable is, firstand °
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Macintosh. Its got the standard Mac
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the same programs you're currently using, at twice the
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Theres also the added benefit that since you'll always
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For the name of the authorized Apple reseller nearest
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MACWORLD + SEPTEMBER 1990
HOW TO CONTACT
MACWORLD
Subscription Services
For subscription service questions, call 800/234-
1038, 800/525-0643, or 303/447-9330, or write Sub-
scriber Si P.O, Box 54529, Boulder, CO
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Macworld on America Online
Macworld subscribers can contact Macworld edi
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Online. The area features reviews, news, new
product announcements, version inform:
flatabase of products, and Atacworld-sponaored
message boards and conferences. Several of our
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America Online software kit, call 800/227-63
extension 5254,
Macworld in Microform
Macworld is available on microfilm and micro-
fiche from UMI, 300 N. Zeb Rd., Ann Arbor, MI
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Back Issues of Macworld
Write to; Back Issues of Macworld, 144 Townsend
St., San Francisco, CA 94107; $6 per issue ($20
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‘Macworld Editorial
Mail or Courier Macworld Communications, Edito-
rial Dept,, 5th floor, 501 Second St. San Francisco,
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Letters to tha Editor Ail your written comments, ques-
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uostions and Quick Tips Direct questions of tips on
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ware (by mail or electronically) to: Quick
Lon Poole.
Gonsummer Advocate Been burned? Really steamed?
Direct your concerns (by mail or electronically)
to: Conspicuous Consumer, Deborah Branscum.
New Products and Updates. Direct press releases and
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Copyright 1990 Macworld Communications, Inc. All
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world's largest publisher of computerselated information. TDG
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ore ha. ior sou. Nineteen millon pope fea one
(OF more [DG Communicions publeations each month,
ipa SIDG
When It Comes To Viruses, There's
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os: Introducing Symantec
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Circle 96 on readan service card
i
7. 24L DISPLAY SYSTEM + CALIBRATOR DISPLAY SYSTEM + COLORCAD 228 SYSTEM
Actual screen shown using ColorStudio by Letr
~~
CLEARVUE BOARD SE/APD + COLORBOARD 724 SYSTEM
tak
There’s nothing like the realism of 24-bit True And these are no ordinary images. After all, we
Color. And now you can have it without spending
invented True Color. This is the highest quality 24-
half your life waiting for your screen to redraw.
With the RasterOps” 24L display board and
bit color available. With the finest resolution for
every size monitor: 13”, 16”, or 19”. And
Accelerator board, you can work with eae a multiple bit modes of 1, 2, 4, 8, and 24 give
Now you can upgrade
graphic-intensive images like this up to anytime. Or extend you every option from monochrome to
your warranty with
600% faster than ever before. RasterCare.™ beautiful True Color.
VIDEO EXPANDER + ADB TUNER + COLORBOARD 232
®
4? CLEARVUE/IL SYSTEM + CLEARVUB/SE SYSTEM + COLORBOARD 708+/SE30 SYSTEM
ACCELERATOR «+ 8L DISPLAY SYSTEM
CLEARVUE GS SYSTEM
RasterOps 24L & Accelerator
YOU CAN SAY “JELLYBEANS”.
Only RasterOps adheres to Apple’s standard fot
acceleration. So now you can manipulate extra large
images quickly with our unique on-board memory
expansion of up to 16 MB.
And our NuBus block transfer allows for the
fastest transfer of data. Which helps overcome bottle-
necks inherent in the architecture of the NuBus.
2500 WALSH AVENUE =
r
SANTA CLARA,
That’s a lot of technology on one card. But the
24L is only $3995. And the Accelerator board is only
$495. Or, for only $1995, you can buy our 8L display
board, and upgrade later.
Just see your RasterOps dealer for a demo now.
Or call 800.468.7600 to find out more. And get ready
for some instant gratification.
RasterQps
THE ART & SCIENCE OF COLOR™
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5) ONPTE YATAVAOANVAA + P9C GUVOGAOTOD OAGIA ©
d
CALIFORNIA 95051 + PHONE eoteeai
Circle 84 on reader service card
1987 Macworld
World Class Award
1988 Macworld
World Class Award
1989 Macworld
World Class Award
Turbo Mouse.
That's right. For Wins again and again Turbo Mouse is
the third year running, the readers d G quicker, quieter, and easier to use.
of Macworld magazine have voted an again. Tt deli ivers the winning combination
the Kensington Turbo Mouse* of speed, precision, two buttons
“Best Input Device” for Macintosh*computers. with extra features, anda comfortable, space-
Who were the contenders? Every other track- saving design—all for just $169.95.
ball and mouse on the market. (Not to mention Fora free brochure, ora dealer near you, call
joysticks, keyboards and graphics tablets.) The (800) 535-4242. Outside the U.S. orin New York,
winning secret? Simple. call (212) 475-5200.
Circle 392 on reader service card
See us at Macworld
KENSINGTON. ation
Tub Mosse, Kentigtoa, and the Keaton logo ae reqaitedtademars of Kensington Microware La, ©1989 Kentngton Micowate Ld,
Why pivot
when you can c
120 dpi for spreadsheets or CAD- just click. 92 dpi for legal or A4 documents- just click.
60 dpi for text entry- just click, 46 or 36 dpi for enlarged Macintosh 9 or 13-inch screen images- just click, click.
The 19" L-View* Multi-Mode" display system lets you move your mouse, not your
monitor, to select the perfect display mode for every job in your company.
gives you the best possible view for each of the applications
you use. And that’s what you get with the L-View Multi-Mode
from Sigma Designs. Whether you work with spreadsheets or CAD,
graphics or text, desktop publishing or word processing, L-View
Multi-Mode lets you
choose the best ways to
display them...for the
way you want to work.
You select from six dis-
> play modes by clicking in
>) the L-View Multi-Mode
+ control panel, or by
| pressing the convenient
keyboard commands. It’s
fast, and it’s easy.
‘The L-Viaw Multi-Mode contrel panel ets you change display modes at There's more, Pop-up
thecickofa mouse, oruith wer-configurable keboant commis. Menus, Multiple cursor
G immicks aside, what you really need is a display system that
© 1990 Sigma Designs, Inc. L-View Mulli Mode is @ trademark of Sigma Designs, Inc. Macintosh is a registered trademark of Apple Computers, ine. S
See us at Macworld Bayside Expo #824
lick?
72 dpi for True WYSIWYG layouts- just click.
. - a
and menu bar sizes. A screen saver,
Anda screen capture utility.
scape monitor maximizes your dis-
-art technology for the highest image
quality. Refresh rates of up to 92 Hz
assure you of solid, flicker free images.
Price? That’s the best news. It clicks
L-View Multi-Modes’s 19" land- ® as
play area, incorporating state-of-the \
\
with any budget.
So get what you want, when you want
it for the Macintosh IIx family of computers.
Call your Authorized Sigma Desig:
Sigma Designs direct at 1-800-933.
46501 Landing Parkway
Fremont, CA 94538
TEL: (415) 770-0100
FAX: (415) 770-0110
TLX: 171240
sul
Dealers circle
ns Dealer or
-9945,
ibjct to change without notice
62 on reader service card
\
End users circle 74 on reader service card
WriteNow 2.2
THE AWARD-WINNING WoRD PROCESSOR OF CHOICE!
If we were to pick one word that our |
me customers use to describe: WriteNow, it’s
WON 00 8 : 5 Cee tio
able. A great word processor is more than
owe i 8! PI
just a stockpile of features—it’s the usability
of those features, how easy they are to learn
and use, and how they feel under your
fingertips when doing real work, Everyone
claims ease-of-learning and ease-of-use, but
WriteNow actually delivers it—and our
awards and ratings prove it.
Fast! Fast! Bast!
WriteNow is the undisputed performance
champion. Editing, searching, spell
checking, saving, and printing happen
lightning fast. For big and small documents.
On any Macintosh. With or without a
hard drive.
Microsorr Worn Comparininiry
Don’t worry about document compatibility,
WriteNow 2.2 is directly compatible with
MacWrite, Microsoft Word 3.0, and
Microsoft Word 4.0.
1.4 Minuion-Worn ‘Tuesaurus
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135,000-Worn Spring Cuncker
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w Ww *pG Werrate (Mail Merge: Yes Yes Yes Yes
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Allens perform staring with 12 page 08 4 Macintosh Pus with a 20 mepatyte ha sk Full epapination perform when nseessary. © 1990-T/Maker Company. Aphis reser
trademarks forthe companies liste: WrileNow isa trademark of Taker Corapany: Macintosh, Apple Computer, Ines MacWt, Claris
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kin Computer Compo
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Circle 332 on reader service card
v
MACBULLETIN
Watching the Macs at Work
‘Two utilities for tracking and controlling how Macs
are used have gone through changes recently, With
Quota (formerly the shareware utility DoppleMaker),
a network manager can limit how many copies of an
application are launched (to avoid exceeding license
agreements), prevent users from making unautho-
rized copies of applications, and compile usage re-
ports. Pricing depends on network size. For more
information, call Proteus Technology at 403/426-
6794. SoftView's MacInUse records everything a
Macintosh user does, and can monitor an entire
network without users knowing. Version 3.0 adds
the ability to record the names of data files used and
to track several applications running under Multi-
Finder. It lists for $99. For more information, con-
tact SoftView at 805/385-5000.
NIX puts a Mac interface on
access to E-mail and files on UNIX servers. Icons
represent standard UNIX file types, binary files can
be transferred both ways, and folder relationships
are maintained in the UNIX directories. MacNIX pro-
vides print spooling and can run in its own partition
under MultiFinder. MacNIX also provides terminal
emulation and supports most Mac-to-UNIX server
hardware, including Kinetics’ FastPath and Cayman
Systems’ GatorBox. For more information, contact
UniPress at 201/985-8000.
New Entry-Level Stat Package
FloStat, a new $99 package named in honor of
Florence Nightingale for her use of statistics to pro-
mote health care a century ago, combines mapping
and graphics with statistical analyses, including one-
way ANOVA, t-test, correlations, simple regressions,
and others. Its Maplink feature lets you link data
with maps in PICT format (it comes with a collection
of maps), and it generates a variety of standard tables
and graphs. For more information, contact Popula-
tion and Society Research Center Software at Bowl-
ing Green University, 419/372-8648.
Touch Talks
Touch Communications and Infonet have announced
products for accessing the emerging worldwide E-
mail system based on the X.400 standard. Touch's
Worldtalk, which requires a UNIX server somewhere
on an organization's wide area network, is a collec-
tion of gateways connecting QuickMail, Microsoft
Mail, and InBox Plus on the Mac; cc:Mail and Action
Technologies’ MHS under DOS; and SMTP and UUCP
in the UNIX world. Infonet is developing a gateway
to link Worldtalk with Infonet’s Notice 400, an E-
mail, fax, and telex system available in most coun-
Infonet is also developing gateways from No-
tice 400 to MCI Mail and Atlas 400, For more infor-
mation, contact Touch Communications at 408/374-
2500 and Infonet at 213/335-2600.
re Upgrade Planned
stay Software's screen-dump utility Capture is
being upgraded to version 3.0, Users can set it to
automatically scale a captured image by setting a
percentage in the Capture Control Panel window,
with a new option that can capture the cursor. The
new version is being written for compatibility with
Apple's future hardware and system software. Cap-
ture lists for $79.95. For more information, contact
Mainstay at 818/991-6540.
Fresh-Squeezed Images
Kodak is shipping Colorsqueeze, an application that
compresses hard-disk-hogging 24-bit color images.
Colorsqueeze’s compression algorithm deletes re-
dundant pixels and frequencies invisible to the eye,
reducing 24-bit PICT and TIFF files to anywhere
from ‘/s to */40 of their normal size with almost no
visible degradation of image quality, according to
Kodak, It takes about 40 seconds to compress a
768K file on a Mac Ilex, and a thumbnail representa-
tion of the original file accompanies each compressed
file. Colorsqueeze lists for $179. For more informa-
tion, contact Kodak at 716/726-3437.
What's nu in Motion Control?
‘The Virtual Instrument Library for Motion Control
from nuLogic is a set of programs for monitoring
and controlling motion of test equipment, materials
handlers, robots, and similar devices in three di-
mensions. The $195 Library consists of more than
120 virtual instruments (software-only data-acquisi-
tion and control devices). The Library requires Na-
tional Instruments’ LabView 2 instrumentation pro-
gram and nuLogic’s $1795 nuControl Board, a
three-axis, servomotor controller board that oper-
ates devices. The nuControl Board is designed for
Mac I-series machines and works with other appli-
(continues)
MACWORLD + SEPTEMBER 1990 19
(rnc MAC BULLET) N preemies
cations besides LabView. For more information, con-
tact nuLogic at 617/444-7680,
VIDI's 3-D Plans
Visual Information Development (VIDD) is develop-
ing its next generation of three-cimensional design
tools. 3DModeler, a $595 upgrade to Dimensions
Design, will add polar and linear duplication; extru-
sion along any angle or spline; click-and-drag handles
on shapes; bezier splines; hierarchical grouping;
seven 3-D primitives; and /oafing, a function that
creates curved-surface models from 2-D objects. VIDI
is also working on a Dimensions Presenter upgrade
called 3DProducer, and a $95 set of surface textures
for rendering in 3DProducer called Dimensions Ma-
terials, 3DProducer will list for $595 and add a
spreadsheetlike interface for controlling objects, light
sources, and cameras frame by frame. For more in-
formation, contact VIDI at 818/918-8834.
Service Bureau Group to Form
‘The National Association of Desktop Publishing Pro-
fessionals is planning to hold its first meeting in the
Sheraton Towers’ Commonwealth Room on Friday
evening, August 10, from 7 p.m. to 10 p.m., during
the Macworld Expo in Boston. The organizers hope
the association will give the country's estimated 800.
to 1000 service bureaus some clout with desktop
publishing software companies and high-end hard-
ware companies. They plan to address such issues
as the industry-standard 90-day warranty on image-
setters and the lack of diagnostic tools for image-
setter owners. For more information, call Van ‘Tan-
ner at 919/855-0400 or Bill Crider at 602/798-3200.
Cloud Over the 68030 Clearing Up
In late June a federal judge granted a temporary stay
that allows Motorola to continue selling the 68030
microprocessor, which is the central processor for
the Macintosh $E/30, IIx, Hex, Ici, and IIfx. Previ-
ously, another federal judge had ordered Motorola,
based in Schaumburg, Illinois, to stop selling the
68030 because it infringed on patents held by Ja-
pan’s Hitachi. A spokesman for Motorola said the
two companies had asked for the stay jointly as part
of a “framework of an agreement,” between Motor-
ola and Hitachi. The spokesman would not com-
ment on the terms of the pending agreement,
Apple Talks It Up
In a move likely to promote AppleTalk as a com-
puter-industry standard, in June Apple Computer
announced plans to license the source code to de-
yelopers. The licensing will allow non-Mac vendors
to take advantage of AppleTalk as an existing low-
end networking standard. The fee for the object
code is $10,000; for the source code, $40,000; for
the source code with the right to sublicense, $40,000,
plus $20,000 for each sublicensing, Apple will charge
a $500 annual maintenance fee for upgrades. For
more information, contact Apple Software Licensing
at 408/974-4667.
HP Cuts DeskWriter Price
Hewlett-Packard announced in July that it cut the
price of its HP DeskWriter ink-jet printer by $200 to
a list price of $995. The DeskWriter, which started
shipping in July 1989, is a 300-dpi resolution, Quick-
Draw-compatible printer. For more information,
contact Hewlett-Packard at 800/752-0900.
Apple Comings and Goings
Apple Computer announced in late June the ap-
pointment of Robert Puette as president of Apple’s
USA division, and the departure of Donald P. Casey,
yice president of networking and engineering. Puette,
who started his presidency in July, was general man-
ager of Hewlett-Packard’s PC Group from 1981 to
1990, Casey, who had been with Apple since 1984,
left to become vice president of Lotus Development
Corporation’s new spreadsheet division.
Claris: To Apple Forever
Apple has apparently decided to keep a tight grip on
software development for the Macintosh. In 1987
mounting pressure from other software vendors
convinced the hardware company to stop selling
Apple-labeled software and to create Claris as a sub-
sidiary with an eye to spinning it off as a separate
company. Apple now plans to keep Claris, which is
believed to be the second largest Mac software ven-
dor after Microsoft. (As a subsidiary of Apple, Claris
does not release its own sales figures.) Apple CEO
John Sculley said Claris will continue to develop
applications and will begin to deyelop “extensions”
to Apple system software and tools for multiplat-
form connectivity. Claris may license the latter to
third-party developers, Bill Campbell, who was with
Apple before Claris was formed, will continue as
Claris CEO.
Lotus Wins Interface Suit
Lotus Development has won its look-and-feel copy-
right infringement suit against Paperback Software
International. In the late June decision, U.S. District
Court Judge Robert E. Keeton stated that copyright
protection applies to the graphics, menus, and com-
mands of a software product, not just to actual pro-
gram code. Wrote Keeton: “The user interface of
1-2-3 is its most unique element, and is the aspect
that has made 1-2-3 so popular. That defendants
went to such trouble to copy that element is a testa-
ment to its substantiality.” Lotus’s victory is likely to
have a major impact on Apple’s pending suit against
Microsoft for alleged infringement of the Mac inter-
face by Microsoft Windows. The week after the judg-
ment, Lotus initiated similar lawsuits against Borland,
which markets the DOS spreadsheet Quattro, and
the Santa Cruz Operation, which markets the UNIX
spreadsheet SCO Professional. [©
MACWORLD + SEPTEMBER 1990
The Macintosh’ Gives You The
Power To Be Your Best. . .
ace tte are
MegaMac Makes It Affordable.
hese days it seems like Apple is introducing com-
puters quicker than you can say ‘V n-t-0-s-h.’
Trouble is, most of the new Mac models sport
some pretty lofty price tags. And that, of cours:
only puts ‘the power to be your | urther out of reach of
most Mac enthusiasts. At least until now.
Introducing the MegaMac™ Solution.
s good news for aspiring Macintosh power users
Connect a NewCo Technology 50MHz
c™ to your existing Mac
30 or any Mac II and you may
never again have to bow your head
in reverence to a faster and more
expensive Mac.
The combination of
Macintosh and the NewCo Me
can outperform the fastest
available including the new II
That's astonishing considering the
MegaMac costs a lot éess than a TIfx. Plus, with a MegaMac,
you can upgrade your system anytime you need extra
performance. . .without ever having to scrap a single piece of
Mac hardware. You'll never again have to worry that the
Macintosh you just plunked down big bucks for is no longer
‘top drawer’.
Apple Should Have Invented This.
If you're thinking the MegaMac is just another ‘accelerator’
board, think again. The MegaMac is a totally self-contained
CPU Performance Extender — with its own memory,
microprocessor and power supply. There’s even an internal,
‘fx’ style Processor Direct/NuBus expansion slot and dual
compartments for installation of up to 400 megabytes of high
performance disk storage.
your
flac
A Better, Les
(©1980 NewCo Technology, Ine. Specfcations subject
Seren iiage is foam Adcibe Photashop™ © 190 Adohe Sy
J trademark of App
‘The Mac Icx & the NewCo MegaMa
xpensive Way
fashioned accelerator boards that require
tricky Macintosh circuit modifications, the MegaMac connects
to your Mac via a snap-in NuBus accessory card. There’s no
soldering, no voiding your Apple warranty and no
complicated software to install. Just plug it in, switch on your
system and enter a whole new world of ‘power’ computing.
Premium Performance, Not Price.
The secret to MegaMac’s astonishing performance is its
proprietary design. A 50MHz 68030 microprocessor combined
with 64K of 12 nanosecond write-
through™ cache memory and up to 64
megabytes of high speed dynamic RAM
provides blistering fast program
execution. The result? Productivity gains
greater than you ever imagined. . .all for
much ess than the price of a Mac IIfx!
The Guarantee Is Even Better.
Should your MegaMac ever require
service, just return it to the factory for a
no-charge repair for up to three years from date of purchase.
NewCo can afford to back the MegaMac this well because it’s
been making microcomputer products longer than Apple —
nearly 18 years now!
To Be Your Best.
The next time you feel humbled by the price tag on one
of Apple’s shiny new Macs, call us at 1-800-662-9005 to
arrange a MegaMac 31-day money-back evaluation. Or, if
you prefer, send us a sample diskette of some of your
toughest, most time consuming computing tasks. We'll show
you how the MegaMac™ can make ‘being your
best’ a whole lot better. . .not to mention a lot
less expensive.
INewCo Technology, Inc.
Sas
nputer, Inc. Meg NMac, Wiie-Tough and NewCo are tademarks cf New0o Technology, Ine
Circle 316 on reader service card
AFTER AUGUST 8
YOU'LL THINK TWICE
ABOUT REMOVABLE
MASS STORAGE.
AFTER AUGUST 8
YOU'LL THINK TWICE
ABOUT REMOVABLE
MASS STORAGE.
Come to MacWorld Expo Booth #1830, or if you simply can’t wait, call 1-800-777-4179.
The makers of Bernoulli will have you seeing double.
Circle 260 on reader service card
~ Get it together,
ov S
op BOE ny €
ek oot! sil
yor e
uit
“See workgroups differently
with QuickMail 2.2-”.
“Connect with Paris mail folders so youcan rack conversations “Go to a dealer and try it.”
¢ G sno?) or projects. Retrieve messages or even a cintosh®2 on
6s Galy aS RCE eit sane pee: Veron Owen”
“QuickMail™ users have redefined “And features that make it easy to work. ak: $490.95: Free liferahire and where
workgroups to include co-workers and The QuickMail Menu™is always there so Y
clients, partners and prospects, folksdown — youccan senda quick mi
the hall or up and down the coast. It’s open document or up to 90 seconds of voice
collaborative computing with point and mail, set up an impromptu online conference,
click simplicity. Send a message, a docu- anotice to your whole directory ora
ment, or a whole file to everyone you work re-set group, or send mail for delayed de-
with. Connect through commercial online livery all without leaving your application.”
services, remote QuickMail networks or 5 5
with any fax in the world with one ke “No wonder it’s the
stroke, Add gateways to your mainframe,
“ld? 99
VAX" or NetWare MHS TCP/IP, world’s most popular.
y. Noother — “QuickMail is working forovera quarter
you this many connections.”” ii in 60 countries, It got the
nail rating for PC or Ma
“Get the features that sat
really make E-mail deliver.”
“Features that make your extended
workgroup easy to manage: A mail log tells ‘mail users.’ From MacUser, ‘QuickMail
Sfokamt Sotnelauaeiapessel Gxtencsase?” CESOFTWARE
P.O. Box 65580, W
ce Sowa Al ’ ave Connecting people and productivity.
Circle 338 on reader service card
COMMENTARY
=
What It’s Like to Buy a Mac Product
WHY SO MANY PEOPLE SWITCH TO MAIL ORDER
BY JERRY BORRELL
n the spring a young man’s thoughts turn
to... . software. That probably says something more about me
(not so young) than it does about amour. For months now, I have
been looking for an opportunity to visit computer stores and see
what is happening there. Too fre-
quently press types forget what it’s
like for the average person who has
to buy computer products. | wanted
to remember.
So on one of San Francisco's all-
too-infrequent bright mornings I set
out to explore the world of Macintosh
as seen through the eyes of people
who visit computer stores. | started
off for the dealer nearest my home,
the Egghead Discount Software store
on Lombard Street. That’s the street
that leads to the Golden Gate Bridge.
I've always thought of that end of
town, near the bridge, as the end of
the earth, or at least where you begin
the journey to the state of mind known
as Marin County. I wasn’t expecting
much as I pulled out of the traffic
rushing to the bridge and parked next
to the store. I pulled on the store door
and... . itwas locked. Good grief, they
don’t open till 10 a.m., 1 thought.
What in the devil am I going to do till
they open?
I avoided the magazine store
nearby, where I knew I could lose the
entire morning, and instead bought
some coffee and walked for a while.
Hid Z 6
i}
Tom Santos's Macadam s a store for real people.
By the time I returned two others were
waiting. Together we paced. An aus-
picious start, | thought, people wait-
ing at the door for the store to open.
One store window contained huge
posters for Windows 3.0 and some
Microsoft cartons. Another was empty,
forlorn looking (waiting for Windows
applications, I guess)
By the time the store actually
opened there were four of us waiting
to get in and do something involving
computers. Franchise, 1 thought as
soon as I was inside. Everything had a
place. Every square inch was planned.
MACWORLD + SEPTEMBER 1990
It was like a video-rental chain—my
expectations went down a notch fur-
ther. Egghead stores, apparently, are
divided into accessory areas at the
front of the store, [BM software in the
second third, and Apple/Mac in the
back. Under a card labeled Apple/Bus-
iness was education soft-
ware for the Apple IL
Under a Mac business la-
bel was Mac music soft-
ware. Never mind, I had
found my section. Soft-
ware at Egghead
nized by subject area. It’s
not indicated by any label,
but there is a logic to it.
Microsoft and Claris labels
dominated the shelves,
but there were other
products to be found, In
word processing Micro-
soft Word, MacWrite Il,
and WordPerfect were visible. Write-
Now and Nisus were missing.
As I perused the shelves, two other
customers found their way to the Mac
shelves as well—and immediately
picked up Coda Music Software's Fi-
nale. Chatting away in a Scandinavian
language, the couple turned the box
over several times. Then a young man
arrived, a store employee. “Is this ver-
sion 2.0?” they inquired. The staffer
responded politely that it could be de-
termined by opening the package and
looking at Get Info under the
(continues)
Circle 397 on reader service card.
26
COMMENTARY
RT OWEN
ComputerWare sells only Mac-related products.
menu, which he did. Ac this point T
edged closer to the conversation.
“Version 1.2,” said the male half of the
couple. “Do you know where we can
find 2,02" And to my surprise, the Egg-
head staffer responded, “There’s a
music software store down on Mission;
they'll probably have it. I'll call down
there and check for you.”
That pretty much won me over—
this guy was passing over a sale of a
few hundred dollars. Another cus-
tomer found his way to the Mac soft-
ware. “Hey. Do you have a spell-
checker for the Mac?" he asked. A quiz
followed, the salesman inquiring what
word processor he used (MacWrite
4,0) and what he needed to do, “Thun-
der will do it, It's a DA that will run
with MacWrite.”
That cold me a lot. The salesman
didn’t give a pitch for MacWrite Il,
which has a powerful spelling checker.
He focused on solving the customer's
problem. I was still impressed. The
phone rang—it was someone wanting
to know how to print a page on a 3 by
5 card from a Mac DTP program. That
stumped the salesman, who asked the
manager, and they both got on the
phone to suggest a solution.
At that point I had to ask myself
why they bothered to stock IBM prod-
ucts at all since they were only doing
business on the Mac. The answer of
course is that Egghead is a franchise.
They have stores all over and lots of
PC users, so there would be periods
when all the customers wanted PC
software. I was surprised to see that
PageMaker not being shown, so I
asked, “Oh, they announced 4.0 so we
pulled all of the 3.0 off the shelf and
sent it back to them,” the salesman
said. “We'll get 4.0 ina few weeks.”
This kind of approach is not what
Thad anticipated. I expected a kind of
Gothic horror story in which people
walked into stores, were abused, given
MACWORLD + SEPTEMBER 1990
bad advice, and sent out in a state of
confusion—my own experience in the
past. The day was still young, but I left
the store hopeful. Polite, knowledge-
able, helpful staff selling lots of cur-
rent Mac products.
A Factory Tour
I set off for downtown San Francisco.
In the heart of the city’s financial dis-
trict, opposite the Pacific Stock Ex-
change. Tall buildings. No parking.
Cold wind blowing down concrete and
glass canyons. Across from the ex-
change is a Computer Factory store.
Insicle was a cavernous space broken
up occasionally by a desk where busy
people sat on the phone, typing, talk-
ing to one another. No customers at
all—but there was obviously business
being done. In the back was a wall of
shelves covered with software. On
closer investigation the wall looked
like a Soviet department store—lots
of the same products in different
places. Maybe 15 different software
packages perched on the shelves.
Microsoft and Claris dominated the
space, And Ashton-Tate’s FullWrite,
with a prominent yellow tag announc-
ing the special price of $395.
That reminded me of a computer
store in Cupertino, on De Anza Boule-
vard, in view of the Apple skyscrapers
(tall buildings are a relative thing in
Cupertino), that seems to take pride
in stocking products from defunct
developers. I’m always furious at the
thought of people buying a product
for which there will be no technical or
customer support.
I walked around the Computer
Factory's kiosklike area that housed
Mac products. An SE, a Radius moni-
tor, Apple scanner, HP printer, Apple
CD player, and a Mac IIfx (not turned
on). Also some promotional materials
for Microsoft. No one asked if [needed
help. No one seemed to notice me.
Cartons of computer products on
hand trucks were shuttled by. It was
nice to be able to browse around, but
it wasn’t the same feeling as walking
around in a bookstore where you en-
joy being left alone—rather, I felt ig-
nored. I could tell that things were
happening in the store. I could see an
area where training takes place. I imag-
ine the store provides wonderful sup-
(continues)
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28 MACWORLD + SEPTEMBER 1990
COMMENTARY
port for customers in large companies,
but it felt as if their business was busi-
ness, not computers
Egghead Redux
Then I went to another Egghead store
—one | had always wanted to visi
celebration lunch I'd had
tor Alhadeff, one of the found-
ers of the chain, the day it opened.
The store was really jammed with ac-
ssories up front. Lots of suits on
customers, This store was different
from the first. It had computers for
sale as well. Back in the Mac section,
two women stood conversing over a
PC clone of some sort. The sales-
woman was explaining to the customer
that because IBM computers were
cheaper you could get more computer
power for your money. And the inter-
that made the Mac so useful was
now available on the PC. I peeked over
her shoulder at the Windows screen
at the muddy icons and folders. The
saleswoman went on to tell the cus-
tomer aboutall five of the applications
available under Windows 3.0 and to
say that more would be available in
September, The customer asked some-
thing again about a Mac and received
another answer about the PC. Nearby
sat a Mac II, not even turned on,
In another aisle a man in a busi
ing about O'
ware for the Mac. The
ply was “Do you have d ”
“No, I want to read documents for my
Mac.” “Well, we have this scanner,” the
salesman pulled out one of the new
hand-held scanner: really for
pictures.” “Do you mean that there
is no software that allows me to do
OCR on the Mac?” I gently interrupted
and offered the names of several Mac
products that allowed for OCR input
and suggested that a flatbed scanner
would be needed, then disengaged
myself from the conversation.
More Visits
Next door to this Egghead is a Tek
Computer store. Dark, a little gloomy.
There were PC clones on tables. A few
printers, And Macintosh boxes. Old
MacPaint boxes were on the shelves.
Real old, Boxes that proclaimed that
the product could be used on a Plus,
a Mac XL, and a 512K Mac, And Mac-
(continues)
REPORTS INDICATE
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Circle 160 on reader service card.
cl) MACWORLD + SEPTEMBER 1990
bee are PmCRESSIME STE
COMMENTARY
Paint in Claris boxes as well. Version
3.0 of PageMaker with its label pro-
claiming NEW. A hodgepodge of Ap-
ple Il, PC, and Mac software. 1 over-
heard training going on upstairs and
questions being asked that made me
want to go up and offer answers. I left
ina hurry. The day was getting old.
Elsewhere in town I found the
Computer Selection Business Center,
an Apple authorized dealer. I asked if
they sold PCs and was told that the
store sold only Macs. The software se-
lection was better than that of the
Computer Factory, but still a little
sparse, They had Datacopy’s OCR
software, which would have helped
the fellow at Egghead. Business Class
from Mediagenic was still on the shelf,
even though it was withdrawn from
the market last year. There was no
PageMaker on the shelf—I hoped this
was a sign that they, too, were await-
ing the new version.
The store had kiosks divided up
into work areas: networking, engineer-
ing, page makeup, business. Most of
the work areas were empty, with no
equipment available to match the la-
bels, The two salesmen were banter-
ing and, after trying to help me, went
off to a kiosk to play MacGolf. I took
that as a good sign, There was a train-
ing room for DTP, and a product
demonstration was in progress. | and
the trainee were the only customers
during my visit. I had the feeling that I
could find help here, but that re-
sources beyond major products and
CPUs were limited.
Next I was off to ComputerCraft,
the chain store where in 1984 I had
surrendered a check for $4000, all of
my savings, to buy a PC so that I could
finish a novel, I made one of the larg-
est purchases of my life in 20 minutes.
The store salespeople there were
quick, fast, efficient. This Computer-
Craft was big-time. Really business
oriented, Three little island-kiosks
displayed the different families of
computers that were sold—NEC and
other clones, Compaq, Next, and
Apple. They had an SE/30 with an
80MB hard disk for $4749, a IIfx with
4MB of RAM and one floppy drive for
$8969. A IIci with 4MB of RAM and a
160MB hard disk went for $10,969.
Basically, the store had Claris and Mi-
(continues)
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Circle 198 on reader service card,
un MACWORLD + SEPTEMBER
1990
COMMENTARY
crosoft software. Little else. On a wall
schedule of
day in Excel, Mi
FileMaker, and PageMaker. Several
people asked me if I wanted help. I
thought of Steve Martin’s line in The
Man with Two Brains, “So clean, so
fast, so professional.”
What's a Bouly to Do?
The answer, if you are not in a corpo-
ration where there's a combination of
attention from the chain-store repre-
sentatives and in-house technical sup-
port staff, is to find a store or a dealer
that will be there when you need help.
We now have in San Francisco an
outpost of the ComputerWare com-
pany. A little-promoted collection of
stores that sprung from the first
ComputerWare on California Street in
Palo Alto, California, The Palo Alto
1 place of legend, where on
y morning people like Jean-
Louis Gassée would walk in carrying a
ino from the coffee shop next
door, wanting to talk about the latest
new product on the shelf, It was also
the only place in the country back in
1985 that sold only Macintosh soft-
The salespeople were all Mac
freaks and could explain why you were
likely to be experiencing problems
with some product.
ComputerWare has since become
a chain of five stores. They still sell
acintosh software—and they're
still the most knowledgeable com-
mercial outlet for Mac software in this
is divided into labeled
PageMaker 4.0 was on the
's Finale 2.0, WriteNow 2.2
was there at a price of $135. Adobe
Photoshop sold for $595, slightly aver
Egghead’s $575 price but still under
Adobe's of $895. They have
lots of hardware but because Apple
won't authorize the chain as a dealer
they can’t sell Macs. (You figure it out.
Better yet, an authorized store
and ask questions about Software.) All
of the Adobe PostScript Type Library
lined one set of shelves. There were
scanners, printers, CD ROM drives,
hard disk drives, After five years it’s
not the Saturday morning place for a
coffee, but if 1 were buying software
that’s where I would go.
The last store of the day was an
(continues)
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you get the most from your Macintosh.
For one thing, they never let you lose
sight of the big picture. DrawingCard
is the first 21” system to give
two full pages of color side-
actual size. That's critical wh
designing double-truck ads, brochure
5 or creating a large horizontal
ation.
ns flat screen elimi-
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in type size and leading. You can even
see the precise amount of letter over-
lap when you set your headlines “tight
and touching?
And with DrawingCard displays,
what you see on the screen is what
you get on your printer because screen
resolution is true 72 dpi.
See Us at MacWorld Expo Boston, Booth #1022 Bayside
All screen images we
alComp Ine, Draw
4, imports
layed and photographed on CalComp DrawingCant displays
‘inp Tne. Macintosh isa tradernark of Apple Computer, In
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There are three DrawingCard systems
to choose from. Our 8-bit GrayVi ision
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gray is ideal for desktop publishing
and design projects using line art
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Our 8-bit ChromavVision system
with 256 colors is the perfect match
for the great majority of desktop pub-
21" GrayVision
lishing, design and illustration projects
where 4-color reproduction is needed.
And our 24-bit ChromaVision Plus
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colors is the ultimate display where
color accuracy is especially critical
such as color retouching.
DrawingCard display systems are
just one way CalComp, a worldwide
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DrawingCard monitors feature 75Hz refresh rate for flicker-free performance, large live
area (11527870 piaels) and 72dpi screen resolution for true WYSIWYG.
graphics leader, supports the arts on
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38 MACWORLD + SEPTEMBER 1990
COMMENTARY
upstart in the South of Market area of
San Francisco called Macadam. There,
in one of the old brick warehouses
that line the sides of the street, is the
computer-dealer equivalent of the old
concept of cafe-bookstore, The kind
of place where you could go and or-
der some coffee, maybe even a sand-
wich, and sit and read the books. The
kind of place where steaming coffee
in a thick white mug and rich color
plates in travel books beckon you to
sit and spend the morning thinking
about where you might like to go for
your next vacation. The kind of place
where the proprietor knows the title
and location of a book that a person
like you or I would probably want
to read.
Tom Santos, four coll
his two dogs preside over jus
emporium, stocked with the Macin-
toshes that he has collected over the
last six years. Little alcoves are set up
with equipment and software. Each
alcove features some different subject
area: music, DTP, engineering. Real
people come into the store and sit
and work at computers that they can-
not afford to buy, There is a lot of
current software on the shelves in the
center of the store. Copies of back
issues of Macintosh magazines line the
walls. I carried a soft drink into the
store and wandered around while wait-
ing for Tom, The huge wooden rafters
of the high ceiling and the industrial
carpet give the place a quiet, slightly
worn feeling. Printers from various
manufacturers hum away in odd cor-
ners. Designer cases for Macs and hard
drives sit on shelves, It's the sort of
place people come into on weekends
to argue the merits of the latest ver-
sion of popular software.
So?
The truth of the matter is that there
are many good stores out there, but
few people know how to find them,
or have the time, or are patient enough
to wade through all the bad stores to
find a good one.
And so mail-order purchase, at
least for software, thri Just as it
did in the PC marketp!: And most
people will never have the joy of sit-
ting down with a coffee and Tom
Santos as he waxes technical over the
latest version of some product.
How Does
Our High
Density Drive
Stack Up
Against
| Drive Manufacturer Apptz AE
FDHD (read/write
MS-DOS, ProDOS) yes yes
Sony mechanism yes yes
Manual and auto eject yes yes
FCC certified design yes yes
Apple-standard
footprint yes yes
ABS plastic case yes yes
Apple-standard
platinum color yes yes
2-color read/write
indicator no yes
Full daisy-chain
compatibility yes yes
Custom molded
DB-19 cable yes yes
800K capacity yes yes
1.44 MEG SuperDrive
capacity SES gis
One year warranty yes yes
Worldwide dealer sales
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800K MSRP $429 $289
SuperDrive MSRP $629 $339
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We even make a Mac II external drive
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Applied Engineering also makes a
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You can’t judge a slide on
a light table. To see how sharp
it is, you’ve got to blow it up
on the wall.
Which is what we’ve done
here. You’re looking at a real
slide, created with a MATRIX®
film recorder, and projected
onto a 4'x 4' screen.
Look closely. And ask
yourself: Do my slides look
this good?
sider a MATRIX film recorder
from Agfa,
HAVE YOL
RITING ON
If not, then it’s time to con-
To give you a sharper
image, we use a seven-inch
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color wheels are ground to
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You'll find these details in
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ware, our film recorders sup- Publish! and MacWorld, as
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they’ve found a home in more
than half the slide-making ser-
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Call 1-800-876-7543 now
for the name of your local re-
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on Slides brochure. We'll send
a sample MATRIX slide, too.
One you can put on your own
Slide shows aren’t the only _ wall, and judge for yourself.
thing you can create with a
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Dvorak, The c ors Or A Database.
Chinon’s New CD-ROM/Audio Drive
Handles Them All Beautifully.
CD's can hold a lot of data in an easy to handle, durable form. They're useful
for much more than music. Each CD holds about 600 megabytes of data. That's
roughly 250,000 pages of text! With quick and easy access that makes it a snap
for you to find what you're looking for, whether your favorite passage of music
or information from a large database.
Chinon’s new CDA-431 is at the forefront of this new technology. This drive
offers one of the fastest access rates anywhere —350 milliseconds —at a price
you will find surprisingly affordable. Use it with your Mac to access huge
amounts of information quickly —or hook it up to your audio system to play
any kind of music on CD. Chinon’s CD Audio-Play software makes it all easy.
Every day there’s more software published on CD — reference works, data-
bases, graphics libraries and more —all in a convenient, easy-to-use format
that can take a lot of heavy use. The CDA-431 reads any disc written in the
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eax 00880
The End of Literacy
| agree completely with
your fears of where mul-
timedia will take us [The
Iconoclast, June 1990).
It appears that the end
of literacy is indeed upon
us. I had some hope that
video-text communication
would force a higher level
offliteracy, since people will
be communicating by writ-
ten word to a greater ex-
tent. However, this basic lit-
eracy is not the same as tha
required to appreciate good
literature.
It reminds me of the
statement in Victor Hugo's
Notre Dame de Paris that
books will kill architecture.
In the Dark Ages, frescoe:
and murals in cathedrals
were used to communicate
about life. The invention of
the printing press spelled
doom for architecture as it
was known.
Well, multimedia will
most likely destroy litera-
ture and our ability to ap-
preciate it. I had previously
regarded personal comput-
ers as entirely beneficial.
Thank you for exposing this
dark side.
Kevin Garrett
via America Online
The Value of Visual Media
s a longtime reader of
Macworld and your col-
umns, I'm amazed and chal-
lenged by Steven Levy's col-
umn on multimedia. While
your column raised many
legitimate and troubling is
sues, it also unfairly slighted
a promising new commu-
Cc)
LETTERS
nication medium.
Yes, I readily admit that
most of what will result
from multimedia technol-
ogy will be junk, But if I, as
a developer of interactive
video and educational pro-
grams, must accept respon-
sibility for MTV's Robert
Pittman, then will you (as
print’s champion) accept
responsibility for Rupert
Murdoch, the National
Enquirer, and People maga-
zine? Why should I have to
answer for all the meaning-
less uses of multimedia
technology, any more than
you should have to answer
for all the trivial and mind-
numbing uses of print?
I agree entirely that
Apple’s helocar campaign
portrayed multimedia tech-
nology at its worst. But if
multimedia gives powerful
tools to bozos like the two.
MACWORLD
guys in the helocar com-
mercial, the same tools give
educators powerful new
ways to present real infor-
mation, including complex
audiovisual information like
the medical diagnostic im-
ages my multimedia work
deals with. Perhaps you've
been talking to too many
marketing people and just
haven't seen enough real
folks applying multimedia
to real, nontrivial problem:
I detect in your thesis a
strong antivisual prejudice,
one that I see all too fre-
quently since I became an
artist. Computer and multi-
media technology may yet
help to redre:
imbalance in our commu-
nication media in favor of
text alone. Look at Edward
Tufte's book Envisioning
Information (Graphics
Press, Cheshire, Connecti-
a serious
+ SEPTEMBER 1990
cut, 1990) for an eloquent
explanation of the power of
visual communications.
You must expect our
first steps into multimedia
to be halting and uncertain.
It is also true that most of
the attention will be on the
dog-and-pony shows put on
by Mare Canter and his ilk
in order to sell more cop-
ies of MacroMind Director.
We don’t expect to see
great literature from the
authors of Microsoft Word;
why set up Canter as the
last word on the direction
of multimedia?
Patrick J. Lynch
Yale Universit
New Haven, Connecticut
(continues)
Corrections
‘be retail price for the gray-
scale version of Drawing-
Card Display Systems (New
Products, Judy 1990) is
$3195, the 8-bit color ver-
sion is $6395, and the 24-bit
color version is $8595.
Intusofi’s IsSpice for
Macintosh (New Products,
June 1990) is by Intusoft,
not Intuit,
The NoRad radiation/
glare shield can be ground-
ed to the anchoring screw
ofa Mac's D-connector
whether or not the port is in
use (Letters, jture 1990).
The Playroom,
educational software for
preschoolers by Broder-
bund Software, retails for
$49.95 (Reviews, July 1990).
(continues)
43
C)
LETTERS
2
2
BR
5
2
3
1
to = 8 @ @ Months on chart
TV Is Not the Culprit
ost of Steven Levy's
complaints about the
intellectual inadequacies of
the TV generation have an
element of truth, But he
points the finger at TV as
the culprit, when in fact the
culprit is the education
tem in this country. The re:
on most people can't
reason well or think criti-
cally is that the schools
MacStack SD40
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Apple Computer
cM:
hancements
ments
to teach these skills. The
simple act of watching TV
does not destroy the ability
to think clearly. Video does
not stifle rational thought
simply because it combines
pictures with sound, as Levy
claims.
Steven Levy has fallen
into the intellectual wap of
believing that written lan-
guage is the only acceptable
medium for rational dis-
course. What he forgets is
that great minds somehow
have managed to expres
their thoughts in other
media—for thousands of
years. tten language is
not the sole medium of
the human intellect, Is
Shakespeare, who worked
in the multimedia idiom of
the theater, less worthy
than Dickens, who wrote
monomedia novels? Did
Stravinsky and Balanchine
miss the boat by expr
ing themselves through
collaborations in music and.
choreography instead of
the written word? Would
Levy prefer to read a novel
by Stravinsky or perhaps a
corporate annual report by
Balanchine?
True enough, the bulk
of TV programming is guilty
of the crimes Levy de-
scribes—but so are all other
media, including the writ-
ten word, The problem is
not which medium we use
but how we use any par-
ticular medium or combi-
nation of them. If Levy
wants to stop the growing
trend toward shallow, su-
perficial thinking in our so-
ciety, he should support the
teaching of the vocabulary,
grammar, and syntax of as
many media as possible,
from the written word to
music, dance, architecture,
graphic arts, and (gasp)
even video. By denying that
responsibility and wishing
that other media didn’t ex-
ist, we will perpetuate the
problem, not cure it.
Tlove the written word,
but I recognize that it is
only one of the many ac-
ceptable media through
which human beings com-
(continues)
44
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MACWORLD +
SEPTEMBER 1990
How The New Kid On The Block
Made The Best Drive In The Business
The Protegé from MacAvenue is
everything you'd expect from the
best drive in the business: quiet,
cool, quick, elegantly engineered,
tough enough to travel, and i
priced to move. But the single
mostimportant feature of
this handsome little box
has more to do with its
ancestry than with its
aggressive price.
The Protegé hard
drive features an
out-standing pedigree.
That's because the parent
company of MacAvenue is
CompuAdd,a computer
industry leader in value,
performance, serviceand
support. CompuAdd’s high
quality and low prices have
made it one of INC. Magazine's
fastest-growing companies for
three years running. Soeven though
MacAvenue is a new kid on the block, we
showed up with thesmarts—and the resources—to
build you the best drive in the business. And sell it to
you for the best price on the market.
Here’s how the ig will turn you on:
It's Really Cool
A drive that keeps its cool
also keeps its reliability. The
_ Protegé isa really cool ma-
chine because it maximizes
air flow across its drive
i assembly and itsisolated power supply—
‘efficiently cutting the danger of heat-related
failure from the two most important parts of your drive.
| Attention to Details
Even the back of the Protegé is
loaded with smart features. Like
an extra power outlet for other
drives or peripherals. A push- :
button SCSIID setting. And an ex- #
ternal terminator for convenience. “4
Loaded with Smart Software
Your Protegé will arrive pre-formatted and ready for
work, loaded with easy-to-use, custom-designed utilities.
The Protegé’s Disk Management Software allows you to
partition for more efficient drive operation and password
protect each partition. The software even allows for disk
spanning and creation of ProDOS and UNIX partitions.
Exclusive!
You'll Never Lose A File
Your MacAvenue Protegé
is the only drive on the
market to come bundled with
On Location, the amazing
file-finding utility that will
search your entire hard disk
and find a lost file in seconds.
Just type ina file name or
even a few words within the
file. On Location does the
rest. This utility was
created by Mitch Kapor,
developer of Lotus 1-2-3.
A $129.95 value.
——<—E
Drive Your Bargain
Like all MacAvenue products,
the Protegé is backed by su-
perior documentation, a 30-day,
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guarantee, a one-year warranty anda
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drive a bargain on the best drive in the business.
Protegé Hard Drives
Capacity External Internal
Seagate Quantum Seagate Quantum
20+MB $345 n/a $295 n/a
40+MB $395 $455 $325 $375
80+MB $525 $645 $465 $595
100+-MB $649 $695 $575 $645
WETS Avenue
A Division of CompuAdd Corporation
12303 Technology Boulevard — Austin, Texas 78727
For more information call: 800-388-6221 eee
© 1990 by Compuadd Corporation. Compuadd and MacAvenue are trademarks of Compuadd Corporation
Mac, Macintosh, HyperCatd and Apple ae registered trademarks of Apple Computer Ine All other trademarks
are the property of theis respective companies, All return items must be accompanied by a return merchandise
futhorization (RMA) number. Prices and proxduct descriptions arv subject to change without notice. Nether
‘CompuAdl nor MacAvenuc is lable for damage due to omissions oF typographical rors.
municate thoughts. In fact,
many kinds of thoughts ac-
tually require other media for
full expression. Commenting
on people who insist they
don’t need to liste
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