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DEPARTMENTS
How to Contact Macworld.................ccc ee es eee 12
MacBulletin.....: ; -Aeewemevester coca ak eaeeen ane 1]
Commentary/Jerry Borrell.................c0eeeee eee 23
LOttGTS f:esi:s . eRe eine reer rece tr ea eas 37
ATURGat cacti cd! PRP MRMOOMR ccs his aanaem beck 1 51
By Cathy Abes
Theslenndclasts , geeteepeetetecucnd Sou ticte ee 5]
By Steven Levy
Conspicuous Consumer................0c0cceeeee eee 87
By Deborah Branscum
By Dan Littman and Tom Moran
New Prodlcts#. .eeaviacc.-n scone a 281
Howlo/Quickilips secs cles. ctarueneieee ne 291
By Lon Poole
How To/Getting Started with Optical Character Recognition 297
By Jim Heid
How To/Insights on PowerPoint 2.01.................. 303
Bian deve.
Updattasscsicw,., Momentary Cece) ERC ae. a
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MACWORLD + OCTOBER 1990
Macworld the Macintosh* Magazine October 1990
SPE CUAL, US Sil PUBLISHING
The Mac is changing the face of the
publishing industry. DIP has never
been more versatile—and more com-
plex. Here's what's happening now and
where it’s beaded.
The Mac is becoming a
major partner in color
publishing, page 168.
Prepress Progress Report. . . 168
By Joe Matazzoni Whatare the risks and
benefits of color publishing on the Mac? Get the
answers from a wide range of publishing pros
who find the an essential production tool.
Text without Typing . .
By Brita Meng What will optical character recognition do for the M:
lisher? Find out as we put seven OCR programs to the test.
Page Printers Revisited .....184
By Jim Heid Cheaper, faster, sharper—the
newest generation of monochrome page print-
ers has a lot to offer everyone from large corpo-
rations to home users.
Mac Art Mart............ 194
By Erfert Fenton Nomatcer what your
publishing project, if you need high-class illus-
trations to go, you'll probably find them in one
of these 50 Mac clip art collections,
Gradle-A Gray Scale...... . 22
By Steve Roth Here's how to produce high-quality Mac halftones while cutting your
time and expenses—and the scanners that let you do it
The Stats of the Mac..........-.0ccceeeeeeeeee ee 210
By Charles Seiter Everything you could possibly want from computer statistics is
now available on the Mac. See how six major data-analysis programs stack up on the basis
of data-set size, imporvexport, and reporting capabil
Datacopy GS plus and
UGB0 ...... 218
8-bit gray-scale scanners.
Clearscan ... eit)
Hand-held color scanner.
InterFACE «2.2... - 220
Facial-animation programming
‘kit.
LightningScan 400 and ScanMan
Model 32.
Two band-beld scanners.
GeoQuery 2.01 ........26...293
Business mapping software,
Alchemy (11.01... oe D8.
Molecilar-modeling software.
Caron Copy Mac 10.4 and
Timbuktu 3.1 ....... agttresll
Remote-control software,
FontStudio 1.0 ...........6. 0209
PostScript font prograni,
ELVision 1.0 . AMD
MIDI sequencing program.
SPSS for the Macintosh 4.0... .244
Statistical-analysis package.
MacroMind Director 2.0 ......249
Animation and presentation tool,
On-Command and SilentPartner 261
Wireless remote,
Sheet AV 2.0 . 253,
Postproduction film and video
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FloxiGraphis 1.1 and
Graph Wie 1.0 Reeder)
Two grapbing programs,
QuickLock 2.0 and
MacSafe I12.0 . 260
Automatic-password, screen-pro-
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Warner New Media Audio Notes
Series: The Magic Flute ...... 264
HyperCard and CD audio
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Laser Award Maker ..
Award design program.
Window Shopping .
Personal Reference Catalog 2.0,
‘MaclLit: The Guide to Macintosh
Literature 1.0, Time & Money 1.0,
MacSurvey 1.5, StudyMate 1.0.
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4 MACWORLD + OCTOBER 1990
MACWORLD
Editor-in-Chief Jerry Borrell
s
EDITORIAL
Executive Editar Adrian Mello
Managing Editor Charles Barrett
Editorial Manager Jane Lagas
Senior Associate Editor/Depts. Deborah Branscum
Senior Associate Editor/Lab Manager Chip Carman
Senior Associate Editor/Features Joo Matazzoni
Senior Associate Editor/East Coast Brita Meng
Senior Associate Editor/Reviews Carol Person
Senior Associate Editor/Features Cheryl E. Spencer
Associate Editor/Departments Cathy E. Abes
Associate Editors/News Dan Littman, Tom Moran
‘Associate Editor/Features Suzanne Stefanac
Associate Editor/Reviews Liza Weiman
Senior Production Editor Luis A. Camus
Senior Copy Editor Ruth Hontich
Assistant Editors Mark Hurlays, Mary Margarct Loviis
Production Editor do Ann Villalobos
Copy Editors Marjorio Baer, Emily Bower,
Felicity O’Moara, Katherine L. Ulich
Production Assistant Lisa Brazioal
Editorial Assistants Julian C. R. Okwu, Tim Warner
Editorial Administrative Assistants
‘Suzanne Courteau, Lyn Taylor
Assistant to the Editor-in-Chief Sandy Butler
Andrew Fluegeiman Intern Jonathan Cassel
Contributing Editors Nancy E. Dunn, Robert C. Eckhardt,
Erfert Fonton, lb Hahn, Jim Heid, Davo Kosiur, Steven Lavy,
David Pogue, Lon Poolo, Stove Roth,
Charles Soiter, FranklitN. Tessler, Bruce F. Webstor
Overseas Editors Osmund Lind Iversen, Editor, Austrafion
‘Mocworld, tl. 02-43-5133; Petor Worlock, Editor,
‘Macworld (U.K. edition), tol, 01-831-9252: David Ushijima,
Contributing Editor, Japan
.
ART anpb DESIGN
Design Director Dennis McLeod
‘Art Director Joanne Hoffman
Associate Art Director Nancy Paynter
Assistant Art Director Kent Tayonaka
Designer Leslie Barton
Designer/Informational Graphics Amo Hurty
Associate Designers Andrew Faulkner, Hao Yuon Kim
Senior Design Associate Tim Johnson
Design Associate Martha Katt
.
PRODUCTION
Director of Manufacturing Anne Folay
Production Manager Claudia Dawn Smukler
Advertising Billing Coordinator Se Fong Yip
Advertising Traffic Coordinator Annette Garcia
.
President/CEO and Publisher, Macworld
Communications, Inc. James E. Martin
Assistant to the President Tori Edelman
October 1990, Volume 7, Number 10
‘Macworld (isn 074148647) 8 published monthly by Macwodtd
Comanusicaions, Ine, 501 Scena Sree, San Francisco, CA94107.
Subscription rates are $30 for 12 ksues, £60 for 24 sues, and $90
for 36 tates, Foreign orsers must be prepaid ia US, furuls with
audcéonal postage. Add $18 per year for postage for Canada and
Mexico subscribers, Add $09 per year for foreign postage to all
ther countries, Second-lass postage paid at San Francisco, Call
fornia, and at adliional mailing alices.
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ROSES ARE X=0.7344, Y=0.2656;
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a MACWORLD + OCTOBER 1990
ADVERTISING SALES
Vice Presideny/Director of Advertisin,
Patricia Navone (415/243-0505)
Western Advertising Manager William P. Peck
(415/243-0505)
Senior Account Manager/No. California (San
Francisco) Penny Rigby (415/243-0505)
No. California (San Jose) Cherie La France
(415/243-0505)
Northwest Regina T. Salaices (415/978-3155)
Sales Associate Shannon Smith
So, California Paul Dudas (714/250-1307)
Southwest, Texas Cathi Tucker (714/250-1307)
Sales Associate Marsha Bowors
Midwest Shannon Dotan (708/827-4477)
Sales Associate Sandy Mussato
Eastern Advertising Manager Bill Thompson
(201/267-1350)
‘Mid-Atlantic Annette Bremer (201/967-1350)
gland Joan Flynn (508/879-0700)
Sales Associate Susan Cardoza
Southeast Kathy Isaacs (404/394-0758)
‘Telemarketing Manager Beverly Schneider
(415/243-0505)
Macworld Catalog Carol Felde, Niki Stranz
(415/078-3152; 415/978-3105)
New
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MARKETING
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Marketing Associate/Events Randy Baytos
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CIRCULATION
Director of Circulation Lindsay Davidson
Promotion Coordinator Lori Hitchcock
Circulation Assistant Catherine Huchting
Single-Copy Director George Clark
Single-Copy Sales Rep Martin Garchar
MARKET RESEARCH
Director of Research Gary L. Rocchio
Research Coordinator Guy Tasaka
ADMINISTRATION
Director of Finance Vicki Peilen
Corporate Business Manager Christina W. Spence
Accounting Manager Pat Murphy
Director of Human Resources Shelly Ginenthal
Information Systems Manager Walter J. Clegg
Founder David Bunnoll
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To EXPERIENCE COMPUTING
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MACWORLD
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For subscription service
P.O. Box 54529, Boulder, CO
ce orders, call 800/288-6848,
seriber $
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ors log on on a reg
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jon 5254
ible on microfilm and micro-
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135/761-4700.
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MAG, and MACINTOSH.
kof
psi
54529, Hou
Maciwortd is an i
fed trademarks and MACLETTER is a traden
Prited in the United States of Ame
puter publica
more than 40 major countries, Nineteen million people read one
1DG Communications publications each month,
WPA SIDG
MACHINES
ColorPage* T16 all business display.
Full page, full price: $2995!"
| When you’ve got the world’s top rated Mac II display, all you can improve is
_ the price! ColorPage T16 from E-Machines now offers Macintosh business
i] | professionals the best for even less — the ultimate combination of compact size
titi and big-screen impact, just judged #1 again by MacUser LABS. You get a whop-
| ping 70% more working space than on a 13" Apple. Don’t settle for less when now
= + you can afford the productivity of a full page
oat umnemenainil isplay. a 3 PH ———
color display. Call 1-800-34-GRAPHIC ===. E-MACHINES
for your nearest dealer. Or write E-Machines, ———
9305 SW Gemini Drive, Beaverton, OR 97005. a
E-Magination at work™
Ifyou live outside the U.S., call 503-646-6699 forthe naine of an E-Machines intemational distributor.
Copyright © 1990, E-Machines. Macintosh is a trademark of Apple Computer. *Suggested list price for a complete system,
Circle 101 on reader service card
Truevision provides the key to integrating video and the Macintosh*.
Now it’s easier than ever to videotape your presentations, training materials
‘or animations, thanks to NuVistat. It provides a true broadcast-quality signal
for video in and video out. Simply connect the NuVistat+ to your VCR
and record,
Plus, with new features like digital linear and chroma keying, it’s
simple to achieve professional results. Best of all, the NuVistat’ has reduced
the cost of professional quality video production while adding exciting
new features.
NuWVista+ Is Your Key
‘To Video Production.
Your Key To Video Connections.
Making the right connections simplifies most projects. So the NuVista+
now offers composite and S-Video encoding and decoding on-board; making it
easy for you to. connect to any video source. The encoder and decoder adjust-
ments are accessible from any application through the Control Panel. Controls
for signal source selection, hue, saturation, and contrast are all easy to use.
New Keys For Creativity.
The new linear keying functions are accessible from the Control Panel
and let you fade to any color or blend live video with computer generated text
and images. And now you can choose any color, even in 32 bit/pixel mode, to
overlay a computer-generated image or animation onto live video,
Savings and Flexibility Are Key, Too.
Just by integrating the video encoding and decoding onto the NuVistat,
we saved you the cost of a VID/O”™ Box. But we didn’t stop there. We've incor-
porated the new keying features which previously required additional expensive
peripherals. And we've added flexible memory upgrades.
The NuVistat+ base model, packed with all these features, is priced at
$2995. It contains 1MB of high-speed VRAM, making it ideal for 16 bit/pixel
video. And you can upgrade to a 2MB or 4MB configuration for 32 bit/pixel NTSC
or PAL production. See your local Truevision Reseller for more info, or call us at
800/858-TRUE.
@tkuEvision:
Providing Solutions With Vision™
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INTERNATIONAL: Canada 416/940-8727 France 33-1-3-952-6253 Italy 392-601-3400
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‘Macintosh and Mac are registered trademarks of Apple Computer, Inc.
Circle 473 on reader service card
In a field of unfriendly
communication interfaces,
enter a new face.
Modems, wake up. speaking terms. And clumsy
Macintosh users take heart. chains of commands are
MicroPhone II 3.0 is about to reduced to effortless clicks and
brighten your day. keystrokes. You communicate
Using Color Icons, Superior more easily than ever before.
Text Editing and Custom Whether for mail, telecon-
Dialogs, MicroPhone II 3.0 lets ferencing, on-line research or
you design your own =. _ bulletin boards,
custom front ends. MicroPhone II 3.0 is
Suddenly, hostile
remotes are on
helping everyone put
ona happy face.
=
Zz
fe
me
$
2907 Claremont Avenue Suite 220 Berkelty CA 94705 Tel: 415-644-9232 In Canada, call 1-800-268-1220.
MicroPhone is a trademark of Software Ventures Corporation. Copyright © 1990 Software Ventures Corporation. Includes Dialoger for MicroPhone Il
Available at your local Businessiand, Egghead, ComputerCraft, Computer Factory and Software Spectrum.
Circle 48 on reader service card
Did Apple Out-Pirate a
v
MACBULLETIN
Trojan Horse May Attack PostScript Printers
jp art or a font may
be disabling PostScript laser printers and imagesetters
by changing their passwords. Once the password
has been changed, imagesetter owners must replace
the chip that contains the password, and laser printer
owners must replace the printer's system board. Two
service bureau operators have developed PostScript
routines that keep the Trojan horse away from the
password. For more information, fax (don’t call)
Kathleen Tinkel at Laser Letter, 203/454-4962.
Supporting Computer Users’ Civil Rights
Concerned that a national crackdown on computer
crime is threatening the civil rights of computer us-
ers, Lotus and On Technology founder Mitch Kapor
is establishing the Electronic Frontier Foundation
(EFF). Initially funded by private contributions from
Kapor and Apple cofounder Steve Wozniak, and
based in Cambridge, Massachusetts, the EFF will
support public education and legal efforts to pro-
vide First Amendment protection for electronic medi
such as bulletin boards, online information service.
and computer networks. For two years the United
States Secret Service has been pursuing an inyestiga-
tion called Operation Sun Devil that has resulted in
7 arrests and seizure of 40 computers and 23,000
floppy disks in 14 cities. For more information,
contact EFF at 617/577-1385 or on Internet at
eff@Well.sf.ca.\
Apple Computer has purchased rights to the design
of Outbound Systems’ Mac-compatible docking lap-
top and licensed the design back to Outbound, ac-
cording to sources close to the companies. Apple
reportedly threatened to sue Outbound for infring-
ing on Apple’s intellectual property, and simultane-
ously offered a considerable sum of cash for the
rights to part or all of Outbound’s design. The rela-
tively lightweight Outbound laptop requires the ROM
chips from a desktop Mac, but can attach to and drive
the desktop system when the user is in the office.
Several sources cited $3 million as the sum paid for
the technology, but Apple refused to confirm the
amount. In any case, Apple no longer considers
Outbound to be in violation of Apple's intellectual
property rights. Apple says it will not manufacture
the Outbound design under the Apple label
Now, 3-D Numbers
current Apple employees are
packing their bags and taking their show on the
road—but with Apple’s support. Bill Atkinson, Andy
Hertzfeld, and Mare Porat have founded General
Magic, with Apple as the largest shareholder. Gen-
eral Magic plans to design what the founders call
Personal Intelligent Communicator products. Apple
has the first nonexclusive license to manufacture
and market General Magic’s technologies, and Apple
CEO John Sculley is a director.
Tri-Millennium Software i
sheet, called Equator, that
is the first three-dimensional spreadsheet available
on the Macintosh, and it is being written to take ad-
vantage of the Leveo 3 Transputer parallel process-
ing board. Equator has a 1000-by-1000-by-1000-cell
cube-shaped grid; supports complex numbers and
unusual operations such as rotate; and will provide
2-D and 3-D graphing, and a macro language. Tri-
Millennium plans to sell Equator in a beta version at
$129; at $439 for the final product; and bundled
with a Levco 3 Transputer for $1895. Equator re-
quires 3/30 or Mac Ii-family machine but does
not require a Transputer board. For more informa-
tion call Tri-Millennium at 617/789-3996.
developing a new spread-
s unique in two ways:
Macro Changes at Microlytics
“Microlyties is developing a unified compression
scheme and search engine for all of its products.
The company is introducing the Random House
Eneyclopedia, which takes advantage of the improved
compression and searching capabilities and provides
the same features as Microlytics’ Inside Information,
including the ability to find a word from a rough
definition. Microlytics is also developing a grammar
and style checker called Writers Suggestions and Re-
minders (WSR), which the company may license to
stead of publishing, WSR checks punc-
tuation, abbreviations, grammar, and context: In-
side Information 1.1 takes up less disk space than
version 1.0, can store its dictionaries anywhere
on a hard disk (previously they had to be in the
System Folder), and searches faster. Microlyties hi
long-term plans to develop user-modifiable diction-
aries. Inside Information 1.1 and the Random House
(continues)
MACWORLD + OCTOBER 1990 17
\)
———mn mmm VA CBU) LL E | Neem
Encyclopedia will list for $119 each with the search
engine or $59 for each database alone. For more
information, contact Microlytics at 716/248-3868,
Grystal Ball on Tima
Market Engineering is developing vertical risk-analy-
sis models for its Monte Carlo simulator Crystal Ball.
The first package, the Constructive Cost Model
(CoCoMo), is for estimating software-development
costs and schedules. Other vertical models under
development include an. inventory-management
model and an oil-and-gas financial model. Crystal
Ball version 1.04 lists for $395 and requires a spread-
sheet that can save in SYLK format. The CoCoMo
module lists for $299, or $499 bundled with a copy
of Crystal Ball. Pricing on other models was unde-
cided at press time. Market Engineering is also de-
veloping a generic project-management analysis pack-
age that will take advantage of an upcoming version
of Crystal Ball that will have greatly improved time-
analysis capabilities. For more information, call Mar-
ket Engineering at 303/298-0020,
The Posters with the Mostest
The
Qume Unveils 12-ppr
The new version of PosterWorks adds a pasteboard-
like layout environment for arranging, scaling,
stretching, and cropping text and graphics. It dis-
plays page breaks; has a virtual-ememory scheme for
working with large 24-bit color files; reads TIFF,
EPS, and Scitex format; prints in color and generates
separations in OPI and DCS format as well as its
own PostScript separations; proyides color-correc-
tion tools; and supports plug-in halftone screens
(several will ship with the package). Version 2.0 will
list for $295. For more information, call S. H. Pierce
& Co. at 617/395-8350,
Diversified VersaCAD
Version 3.0 of VersaCAD lists for $2395 and adds
user-defined, pop-up attribute fields for recording
nongraphic information about objects that can be
sorted like a database or exported to spreadsheets
and databases. Version 3.0 also has an automatic
parallel boundary feature, supports Apple's Macin-
tosh Display Card 8°24 GC, and reads and writes
MS-DOS VersaCAD files. VersaCAD was formerly dis-
tributed by VersaCAD Corporation, a subsidiary of
Prime Computer, but was recently moved under the
umbrella of Prime’s Computeryision personal com-
puter CAD/CAM unit. For more information, contact
Computervision at 617/275-1800.
ser Printer
Qume Corporation’s recently introduced CrystalPrint
Express is a 12-pages-per-minute, high-resolution
laser printer designed for networked environments.
‘The PostScript-based CrystalPrint Exp! incorpo-
rates a RISC processor for faster processing of com-
plex documents. It can print at either 300 by 300
dpi or 600 by 300 dpi. ‘The printer carries a sug
RasterOps Downsizes Color Boards
gested list price of $5595 including 3MB of RAM.
‘The company expects to begin shipping CrystalPrint
Express in August. For more information, call Qume
at 408/942-4000,
At Macworld Expo in Boston, in August, RasterOps
Corporation announced two color graphics boards
for 13-inch monitors, The 24-bit RasterOps 248 and
8-bit RasterOps 8S are less expensive versions of the
existing RasterOps 24L and 81. boards, both of
which support displays up to 19 inches. Both new
boards support NuBus block-mode transfer and both
work with the recently shipped RasterOps Accelera-
tor board. The company expected the RasterOps
248 and RasterOps 88 to be ayailable beginning in
September. Prices had not been finalized at press
time. For further information, contact RasterOps at
408/562-4200.
Paint Under Pressure
SuperMac Announces TekColor-Compatible Calibration
Creative Software's version 2.0 of Easy Color Paint
will join the ranks of those programs that can use
the Wacom pressure-sensitive tablet. Easy Color Paint
also features gradient fills; a bucket tool that can be
used for selecting as well as painting; boundary fills
that are intelligent about surrounding colors; and
complete undo and redo. For kids, version 2.0 can
lock windows to keep them from being dragged off
screen; can display paint colors in 16 extra-big
swatches; and can turn off hierarchical menus. The
new version will list for $89, For more information,
contact Creative Software at 201/665-9361.
Ip
a color-calibration system that uses Tektron!
‘TekColor color-matching software. SuperMatch in-
cludes monitor-calibration hardware and the Super-
Match Color Picker, software that helps you choose
colors that both your monitor and your output de-
vice can both produce, SuperMatch is slated to ship
on October 1 at a list price of $699. For more infor-
mation, contact SuperMac at 408/245-2202.
Changes
Ashton-Tate has sold dBase/Mac to New Era Software
(305/670-4844), where dBase/Mac’s original devel-
oper, Michael Rosetti, is now employed. Meanwhile,
A-T admits plans for a true dBase-compatible Mac
product. SuperMac has sold SuperlaserSpool to utili-
ties marketer Fifth Generation Systems (504/291-
7221). Infosphere has sold Liaison to Farallon and
plans to release a final version of MacServe before
discontinuing support for that network file server.
Infosphere president and communications program-
mer extraordinaire Evan Solley will follow Liaison to.
become a Farallon employee. Peachtree Software, of
Atlanta, Georgia, has acquired Layered Software. For
more information call 404/564-5700. [2
MACWORLD + OCTOBER 1990
It's no accident that the high
performance of Canvas™
evokes images of a jet fighter
in full flight.
Factis, its technical draw-
ing power renders Canvas
remarkably adept at evoking
almost any kind of image you
could want.
Over time, this has served to
render Canvas's competitors
rather speechless. And its
reviewers, just the opposite.
A quick tour of its amazing
arsenal of weapons helps
explain why all the commotion.
Advanced Bezier and spline
curves with total editing con-
trol. 64,000 dpi accuracy. 16
arrowhead styles. 1/4000:
inch oe 4
distribution afd. dimensioning
af a a1
om
All illustrations were.
created in Canvas
and separated by the
Canvas Separator, *
CANVAS
PRECISION DRAWING POWER FROM
Deneha wor wart
Screen angle adjustments and
independent color overrides.
Flexible EPSF export formats,
Importing of MacDraw® | or II
files. Smooth text handling
and a 100,000 word onboard
spell checker.
The list just goes on. And on.
And on.
Yet despite all this technical
prowess, Canvas has earned
consistent applause for its
intuitive design & ease of use.
And, perhaps best of all, for
its list price of under $300.
So, if you're looking for a
lot more thrill and a lot less
limitation, look into Canvas,
By any measure, it’s the only
Wa)xto fly.
for additional information
| ontheoame of your nearest
|dealer 0) 6-CANVAS
0 (305) 59
[priogeees inc. Canvas™
4 trademark of Denetia Systems,
4 MacDraw® is a registered trade-
marhot Claris Cor} er Si
/
| For eleven days and 1,641 miles, Team Solarcat had’
eleven days and 1,641 miles, Team Solarcat had
to rely on more than the sun. Looks like another beautiful day for
Sony floppy disks.
For a certain solar-powered vehicle, they
shine even when the sun doesn’t.
After all, Sony floppies are made for
litical missions.
Recently a team of engineering students
from Villanova raced their “Solarcat” from
Florida to Michigan in Sunrayce USA.
The competition: Physics. The elements.
And thirty-one other solar-powered cars.
Moreover, the team had fo analyze a
steady stream of computer information:
Energy absorption. Battery depletion. Even
the elevation of hills.
Not one byte could be lost.
That's why, after sweating over their
computer screens for this very critical
event, Team Solarcat trusts their data only
to Sony's critically acclaimed 3.5” disks.
The floppies that always earn their
place in the sun.
er Crpren al Aen Sry eh ena, xb pre nh Be emg
Circle 219 on reader service card
“See workgroups differently
with QuickMail 2.2.”
“Connect with Paris
as easily as Purchasing.”
JuickMail™ users have redefined
rk groups to include co-workers and
clients, partners and prospects, folks down
the hall or up and down the coast. It’s
collaborative computing with point and
click simplicity. Send ames: Q
ment, or a whole file to everyone you
with. Connect through comme online
, remote QuickMail networks or
aX in ihe ‘work with one k
s to your main!
wor NetWare AHS." TCP/IP,
or rX 400 networks justas easily. No oth
E-mail offers you this many connections
“Get the features that
really make E-mail deliver.”
“Features that make your extended
workgroup easy to manage: A mail log tells
you the status of all your mail—who's read it,
who hasn't. Sort mail and file it in personal
80, West Des Moines,
OF CE Software, Ine, Allothe
USA. QuickMail and QuickMail Menu are trademar
“Go to a dealer and try it.”
tosh® and PC, Sug-
ion 2,2, 10 user
Free literature and where
7638, Dept. CE34.
mail folders so you can track conversations
or projects. Retrieve messages oreven
‘unsend’ them.”
“And fe
The QuickMail Menu" is always there so
you can send a quick mess: tach your
open document or up to 90 s
mail, set up an impromptu online conferen
post a notice to your whole directory ora
roup, or send mail for del
livery all without leavi
gested retail pri
pak: $499.9:
to buy: 1-800-
“No wonder it’s the
world’s most popular.”
“QuickMail is working for over a quarter
million eer net cones Itgot the
‘CESOMTWAREE
oe sae CESOFTWARE?
Connecting people and productivity.
le property oftheir respective companies
Circle 338 on reader service card
COMMENTARY
=
Can America Compete in Asia?
A COMPUTER CALLED MACINTOSH SHOWS THAT AMERICA CAN STILL LEAD
BY JERRY BORRELL
e all hear or read about the problems
the United States faces when it competes in the Japanese market:
language barrier:
cultural barriers; a closely held and inefficient
distribution system and retail channel; copyright and patent
problems; close ties between govern-
ment and business, creating collusion
that favors products manufactured in
Japan; and a growing
the rigidly formal and frustrating ways
of doing business in Japan are actually
a smug clubbiness used to great ad-
vantage by Japanese businessmen.
Despite all that, Apple Computer
and the Macintosh are succeeding in
Japan. Apple has become one of Ja-
pan’s five largest sellers of personal
computers. This success comes in the
wake of IBM's falling market share and
unsuccessful efforts by Microsoft to
make it there, Apple's success is largely
due to insight shown in the Macin-
tosh Operating System. The Mac’s
developers recognized the need to
localize the Mac OS for local markets.
Apple has improved the ability to lo-
calize over the last several_years with
the ability to modify the Mac OS for
foreign character sets. There are other
factors such as prescient international
marketing, and the establishment of
subsidiaries in foreign countries, but
it is truly astonishing that Apple has
been so successful in Japan over the
past year,
Which brings me to the question
of whether or not Apple can succeed
in other Asian markets. On recent vis-
its to our sister publications in China
and Taiwan I have come to understand
something more of how Apple’s over-
Charlie Chang, eiitor-in-chief of PC World Taiwan (standing), watches as
Jeff Wu, ofthe Taiwan AppleCenter, demonstrates PageMaker for Jerry Borrell,
all strategy will take it into the 1990s.
Taiwan is the most computerized mar-
ket in Asia (outside Japan), while China
is the most populous market in Asia.
Taiwan has a population of about 20
million people and about 1 million
computers. About 10,000 of these are
Macintoshes. China’s latest census
due later this year, and the popula-
MACWORLD + OCTOBER 1990
tion of the country—which has
500,000 personal comput
pected to pass the 1.1 billion mark.
About 2000 of these computers are
Macintoshes. How does Apple fare in
these two countries and what prob-
lems does it face?
Little Trouble in Big
Why isn’t the Mac doing better in
China? Part of the sad truth is that
China is not what economi
industrialized econ-
omy. Rather it is in-
dustrializing, a step
above the ethno-
centric sobriquet of
Third World. And
as such China dis-
courages the im-
port of foreign
manufactured
goods, When I
asked why there
aren't more Macs in
China, my Chines
colleagues raised
their brows and ex-
claimed that “Apple
won't sell its tech-
nology not-un-
familiar refrain. But in this case 1
thought of my conversations with Mike
Spindler, Apple’s COO and former
president of Apple International. Spin-
dler expressed to me Apple's dislike
for selling the to manufacture
its products to Third World countries.
To paraphrase his answer, “If we sell
(continues)
arroroe woRLD
23
0000600
What if you could have an elee-
tronic assistant, capable of typing
500 words per minute, while sitting
quietly at your side, and taking up
no more space than a telephone?
Sound like a great idea?
That idea is now y with the
Typist™ from Caere® Designed to
be the ultimate typing machine,
the Typist
any text, no matter what style
font, font or column format,
and entering it directly into your
Macintosh® or PC compatible
word pros
pable of reading
or, spreadsheet or
datab:
tion. C.
without interrup-
e, the company
that pioneered Page Recog:
nition with OmniPage® he
now developed the world’
most personal scanne
The Typist works like your
own personal assistant, cap-
able of typing 500 words pe
minute — as well as numbe
entering it directly into your
software application just like
keyboard — only faster,
The Typist is
hand scanner, generally suited to
scan graphic images, but limited
when it comes to text. As the
world’s most personal s
more than a typical
nner, the
Typist is a sleek, ergonomically
The Typist lets you accurately in:
text or numbers directly into a PC
compatible or Macintosh word
processor, spreadsheet or database ~
simulating keystrokes effortlessly
designed peripheral that requires
no special training or expertise.
Select text or columns of numbers
from any document, and the
Typist enters your selection
directly into your word processor
or spreadsheet in whatever format
you happen to be using — fully
simulating your keyboard in every
way. Scan up to 2 column inches
per second, and the Typist will
stay fully aligned
scan rows and columns sideways.
eyen when
Think of the possibiliti
Use the Typist
personal assistant. Enter row
s from bus
y own
and
columns of numbe
journals or periodicals, directly
itical document
into your most
Circle 230 on reader service card
including spreadsheets. Develop
business reports, presentations,
legal contracts, or desktop pub-
lished documents in a fraction of
the time. Further enhance your
reports and presentations by
incorporating graphics or photo
images — the Typist makes it easy —
improving your productivity
whatever the assignment.
about the Typist
and how it can be of assistance to
you, contact one of Ca
particiy
1 the USA
All
yping Machine.
For mor
Call:
Write: Caere Corporation
100 Cooper Court
Los Gatos, CA 95030
CAERE’
AnyFont
intosh is a registered
gi ats ane
Sensible Grammar
* ee
is first in its class,
Now anything you write, from a busi-
ness letter to. an annual report, can
be stronger and clearer, With Sensible
Grammar.A professional proof-
reading program that uses artificial in-
telligence to check your punctuation,
usage, phraseology and more.
Sensible Grammar scans your work
for potential errors and automatically
displays the sentences in which they ap-
pear, It explains what’s wrong and even
suggests corrections. Making changes
is easy—a simple click of the mouse,
and you can do anything from inserting
proper punctuation to rewriting entire
sentences using the built-in sentence
editor. And your formatting informa-
tion remains unaflected.
Sensible Grammar compares your
text against a library of over 4500
phrases to identify informal, vague,
racist, sexist and other faulty language.
It catches embarrassing typographical
errors like misused capitalization and
repeated words, and alerts you to mis-
matched verbs and pronouns, need-
lessly long sentences and more. It even
provides a readability analysis.
Sensible Grammar works with
WordPerfect, Microsoft Word, Works,
and Write, Apple/Claris MacWnite and
MacWnite II, T/Maker WriteNow and
text files, And it costs just $99.95,
So get Sensible Grammar. And be
the most effective communicator you
can be.
Also available: Bookends”
the reference management database
and bibliography preparation system
($99.95).
@e Sensible Software,” Inc.
[9] 335 East Big Beaver, Suite 207
—_w Troy, Mi 48083
(313) 528-1950
Circle 396 on reader service card.
COMMENTARY
to them they are likely to use our tech-
nology for reexporting our products
to other countries and end up com-
peting with us in other markets.” It
seems an overstatement in the case of
China, but indeed, possible.
So to understand why PCs our-
number Macs I went computer shop-
ping in Beijing. Tang Baoxing, the edi-
tor-in-chief of Computerworld China,
and I trudged along in the heat and
dust of a hot July day, visiting one
store after another.
The first place we visited, the
Computing Technology Corporation
of the Institute of Computing Tech-
nology, sold AST, Compaq, and Chi-
nese-produced IBM-clone computers.
Most of the 30-odd computers in the
store were being used. We asked for a
demonstration and were shown a lo-
cally developed Chinese word proces-
sor, written for DOS. It was connected
to a Canon laser printer and 1 was
dutifully shown a copy of a la
printed document. I looked at a nearby
computer, saw the familiar English
language of DOS, and typed ina few
commands. Syntax error. Yep. It was
DOS. “What about that one?” I asked,
pointing to a machine connected to a
19-inch Moniterm portrait monitor.
‘That machine was running Windows
2.0 for desktop publishing. And there,
in fact, was PageMaker. I asked about
fonts and graphi there are four
of the former and none of the latter.
1 was shown another laser-printed
sheet as proof that desktop publish-
ing ex
Next we were off to Legend and
Stone, which together with Great Wall
are the three leading computer pro-
ducers in China. Stone's origin lay in
its development of a board set for DOS
computers thatallows these machines
to convert ASCII Latin characters into
Chinese characters. The boards also
support several input techniques that
allow Chinese characters to be created
with English-language keyboards. (I
was also surprised to learn that profi-
hinese chai
on an Engl
keyboard than an English-s
typist can enter English words—a
statement often repeated to me.) No
mean feat—opening up the Chinese
MACWORLD + OCTOBER 1990
is exactly what ChinaTalk, the Chine:
language version of the Mac OS, does
for the Macintosh. So again, why isn’t
the Mac successful here?
Low-Cost Macs?
Price leapt to mind, Macs face a host
of issues that make their cost higher
abroad than when sold in the United
States, These include freight (they
are not assembled in host countries),
localization, production of collateral
sales and advertising materials, sup-
port of local Apple staff or Apple deal-
ers, import taxes, higher cost of distri-
bution due to smaller local markets,
and the need to make a profit. So 1
asked what a Legend clone with DOS
would cost. The answer, to my sur-
prise, was about 10 percent higher
than the price fora Compaq computer
in Stone’s own store! The reason is
that despite production of its own PC
clone, in reality Stone is assembling
parts imported from Japan, Taiwan,
or Hong Kong. Most buyers in the
Chinese market are universities or
government agencies required to buy
the higher priced local compute:
Software might be a factor for the
popularity of DOS machines, but the
selection of documentation and soft-
ware for PC clones I saw in stores was
dismal. There were perhaps 50 diff
ent products, a large portion of which
were translations of operating system.
information and languages and Micro-
soft and Ashton-Tate applications, Not
really compelling reasons to buy PCs
or clones (yes, I know I'm biased).
Then it occurred to me that sheer
momentum might be the crucial
tor, PCs were sold there years before
the Mac and they've made the most
progress, as in another industrializing
economy, that of the USSR. But in the
Soviet Union, government and busi-
ness alike are shedding their PCs for
the Mac as fast as possible because of
the need for non-Latin characters. 1
heard no such sentiment in China. In
the end I thought that the strongest
reason for a general attitude of igno-
rance about the Mac is more due to
the oldest PC user syndrome—‘Hey,
I've invested a lot in setting up my PC,
don't screw with it or me no matter
how much better your computer so-
lution is supposed to be.”
(continues)
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‘|
Apple itself admits that the com-
pany has been slow to go after the
Chinese market. Apple's first dealer-
ship and AppleCenter there opened
just last year, only a week after the
Tiananmen Square massacre. Oper-
ated by Atoztec, a Hong Kong-based
distributor, the center was designed
and built in Denmark, disassembled,
shipped to Beijing, and reassembled.
COMMENTARY
It is a remarkable effort comparable
to any Western standard,
Tang of Computerworld China
and I visited the AppleCenter for a
demonstration of the newly announced
Chinese version of PageMaker. IDG
publishes Computerworld China,
which at 64 pages per week is one of
the largest publications in the country
and the largest computer publication,
Ea
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Sannar syle usage pioncuaion ane spe
aig,
Circle 425 on reader service card.
with over 300,000 readers. For pro-
duction, Computerworld China uses
Aldus’s Chinese version of PageMaker
for the PC so I hoped for a knowl
edgeable review of the Mac version.
The overall response was... a
yawn, I'm afraid, The Mac's advantages
in color, speed, and graphics are not
outstanding in a market where the
country’s largest daily newspaper costs
about 2 cents. The Mac's faster pro-
cessing of PostScript might be a fac-
tor, but to date there are no PostScript
imagesetters in Beijing. At least none
in what we call a service bureau that
can be used by any client. Computer-
world China is produced by photoen-
larging PageMaker output from a laser
printer and creating photographic
plates for offset printing. That pretty
much seals the case for DTP on the
Mac at present,
Taiwan
Taiwan is both similar to and different
from the Chinese market. It’s a much
bigger market, dominated by PC
clones with names like ACER and Mi-
tac. But in Taiwan Apple has a 10-year
history of selling computers and a base
of more than 500,000 Apple Ils, mostly
in schools, Apple has eight dealers in
Taiwan and two sparkling new Apple-
Centers with Apple’s latest hardware,
I should add that there is (like in Bei-
jing) a dismal shortage of thir
software in the AppleCenters. Cl
products and an ancient copy of
WriteNow were visible on the shelf in
Taipei, actually more products than
were in the Beijing center. AppleCen-
ters are, after all, showcases for Apple,
not third parties.
When I remarked about the no-
table absence of Microsoft software in
both centers I was told a remarkable
story abouta historic visit by Bill Gates
to the Far East to make a speech at a
major computer conference. At that
conference, I was told, Bill asked the
major software companies when Mi-
crasoft would be receiving royalty
payments for all of the copies of the
DOS operating system they were sell-
ing. A not-unreasonable question. To
which the average reply was, “Isn't he
an arrogant SOB to affront us in our
own country in this manner?” Ah, the
inscrutable East. Microsoft, it appears,
(continues)
is
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Silverscanner comes with Silverscan™
Software which scans images quickly and accurately
with full function image controls such as gamma color
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Silverscan saves scans in a variety of file
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In monochrome, 16 or 256 shades of gray, 8, 64,
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wdemarks of La Cie, Ltd. Other
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[ip you ailacea RT Bg SSeS Des pineiaivay, tio’ your clans al
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SWEEPSTAKE RULES # 0010766
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. Sweepstake is open to all residents of the U.S.over 18 years of age
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law which includes, without limitation, residents of the states New
| York, Rhode Island and Florida. Drawing is limited to one entry per
| __ person.
ie The entry deadline is July 31, 1991.
4. Winner to be notified by mail or phone and may be required to sign
| an affidavit of eligibility and a release as a condition of receiving
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an alternate winner will be chosen.
5. Odds on winning depend on the total number of entries received.
No prize substitutions or cash payments are allowed.
6. Taxes, liability, and delivery of the grand prize are the
responsibility of the winner.
7. Void where prohibited by law. All federal, state and local
regulations apply.
8. Winner will be selected in a random drawing conducted by
La Cie, Ltd. or its designee. All decisions are final.
9, For notification of the winner, send a stamped self addressed
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| OFFICIAL ENTRY FORM # 0010766
La Cie, Ltd. * 19552 SW 90th Ct. © Tualatin, OR 97062
Please print clearly
NAME
COMPANY
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SS Se
cash prices and do not include shipping. Add 3% for VISA
Circle 125 on reader service card
Do you have
to avoid embarr
The great technology lottery. nectivity to LAN gateway connectivity.
You play it every time you buy com- For starters the same MacIRMA
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MacIRMA 3270 coax adapters works
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Now your Mac LANs can in-
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MacIRMA WorkStation software and MacIRMA in terms of 802.2 or SDLC gate-
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Enter the new MacIRMA’ family
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MacIRMA WorkStation software also talks to a
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Since the same workstation
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Circle 241 on reader service card
has not been proactive in having its
applications translated into Chinese,
due, I assume, to this lack of enlight-
ened attitudes with regard to the prin-
ciple of copyright.
In determining Apple’s success in
Taiwan, the largest factors appear to
be aggressive marketing, the need for
ac rompetitive Mac (note how I
avoid mentioning Apple’s upcoming
low-cost machine), and the need for
localization of more applications.
The Character Conundrum
ue of representing Chinese
characters is often discussed, although,
as I pointed out, the keyboard-entry
issue appears less important than I
thought. The need to develop Korean,
Chinese, and Japanese character sets
is also problematic. One problem I was
not aware of is the fact that Taiwan
and Hong Kong use traditional Chi-
nese characters (14,000 or so) while
China has shifted to a simpler, mod-
ern character set of some 7000 char-
acters. Aldus’s Chinese version of Page-
COMMENTARY
Maker for Taiwan is yet to be released,
for example, so the market is compli-
cated in ways I had not foreseen. Still,
‘Taiwan appears to be a market where
Apple will do well.
The company even appears to
have the illegal clone market under
control. Akkord, the company said to.
have reverse engineered the Mac’s
ROMs (but never proved to have done
so), has become a much more benign
reseller of Mac Portables that use ROM
chips from 512KEs and Mac Pluses. If
Apple can get something more on the
dealer shelves than MacroMind Di:
tor it will be a leader.
Can Apple Compete? Claris Holds An Answer.
Apple can, and clearly will, more ef-
fectively compete. It has localized the
Mac OS for Korea (HangulTalk), Thai-
land (ThaiTalk), China (ChinaTalk),
Pakistan (UrduTalk), and India (Deva-
nagari). Its upcoming low-cost ma-
chines will effectively open the Third
World market to the company. Its new
regional headquarters in Hong Kong
for China and the rest of Asia is grow-
ing (Japan is a separate market from
the rest of Asia and has its own head-
quarters). Apple’s biggest problem
(outside of broader local economic
issues) appears to be a lack of local-
ized application software, There is little
incentive for Apple’s third-party de-
velopers to make the expensive inve:
ment in these developing markets.
So if I were a planner at Apple, I
would be thinking of how I could in-
sure that demonstration applications
for the Macintosh such as MacPaint,
MacDraw, Claris CAD, MacWrite, and
so forth would be localized for inter-
national markets. It seems clear to me
in hindsight that in large part the move
to return Claris to Apple has been
done to help Apple compete in world
markets where only Apple is in a posi-
tion to compete, By that interpreta-
tion, Apple is planning to do what no
other American personal computer
manufacturer has been able to do in
international markets—make the
United States a global leader.
(©1989 Sharp Elecironics Corp. Quick Draw, LaserWriter Plus and Macintosh ae registered trademarks of Apple Compute, Inc, Actual printer output shown.
Circle 327 on reader service card,
MACWORLD + OCTOBER 1990
HOW TO PRINT COLOR THAT'S
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delivers vivid color, without
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Inventory — Retail items © Service items * Manufacturing
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Card File — Track customers © Vendors © Prospects « Employ-
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TELEWARE
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Circle 482 on reader service card
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Surge Suppressor
the power protection unit
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As you can see, the surge sup-
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‘What you don’t see is that it could
end up costing you and your
business thousands of dollars
in hidden and unnecessary
expenses. That’s because
surge suppressors protect
against a disturbingly low
percentage of total
power disturbances.
According to
Bell Labs, surges represent
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the sags, brownouts and blackouts
that make up the other 92% can be
just as damaging to the hardware and
software of your Macintosh as that
first 8% — resulting in costly data loss,
system downtime, and service costs.
That's why APC offers a
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And among major manufactur-
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APC UPS protection helps you
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And because
power disturbances
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Allies ised above aesopgest real. Apple, AppleShte, ard Macctosh ae eeiterdtadeorksof Apple Comnpate, lo, © 1990 Areican ower Commerson Corp
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Phone 800.541.8896 FAX(401/789:3710Applelink 3006 Nearest Apple Dealer.
networked systems than to single-user
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AppleShare file servers.
All of these benefits prompted
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No matter which Macintosh
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STOELYONS
Monitoring Emissions
ee article “The Mag-
netic-Field Menace”
(July 1990] was well re-
searched, evenhanded, and
contained much-needed
information that has been
lacking in the media.
We can expect to receive
the usual denials and dis-
claimers from computer
manufacturers. They will
tell us that there is no con-
clusive “proof” of any con-
nection between magnetic-
field radiation and certain
illnesses, and they will dis-
count or ignore studies that
establish strong statistical
links between the two,
Do the same problems
apply to television sets?
While my computer screen
is dimmed—either using
the hardware dimmer or a
screen saver- the mag-
netic-field radiation level
the same as when it’s not
dimmed?
Kenneth J. Cohen
Toronto, Canada
Televisions, like most computer
monitors, contain cathode-ray
tubes (CATs) that emit low-fre-
quency electromagnetic fields.
Computer monitors are consid-
ered a greater health hazard
because users generally sit
closer to the screen. In tests
conducted at Macworld, dim-
ming the computer screen did
not mitigate the emissions—Ed.
Alarmist Views
y ou have used Macworld
to communicate unrea-
sonably alarmist views. The
cover of your July issue pic-
Ca)
LETTERS
tured—atop a VDT—the
universal symbol for ion
ing radiation, an explicitly
illegal use where nonion-
izing radiation is present.
Don’t you or your invited
expert know the difference?
Why doesn’t the author dis-
cuss exposure of the public
to the electric and magnetic
fields around electric -ra-
zors, hair dryers, and elec-
tric blankets? Should medi-
cine abandon magnetic
resonance imaging (where
the fields are measured in
gauss, not milligauss)?
T suspect Brodeur’s epi-
demiology is more hazard-
ous than the electromag-
netic fields around any
computer.
David E. Drum, M.D.
Department of Radiology
Harvard Medical School
Boston, Massachusetts
Our July cover art included the
symbols for ionizing radiation and
toxic waste to support our belief
that monitor emissions should
be viewed with the same de-
gree of seriousness as estab-
lished health hazards. In his
books and his series of articles
for the New Yorker, Paul Brodeur
details the possible dangers in-
herent in all appliances run with
GOHz electric power; at our re-
quest, Brodeur focused on CRT
monitors. Other sources of emis-
sions—such as high-power lines
and magnetic resonance imag-
ing—may produce fields more
intense than those generated by
computer monitors, but until
comprehensive research proves
otherwise, we cannot assume
that exposure to any emission
level is innocuous.—Ed.
ELF Power Frequency Meter
n “The Magnetic-Field
Menace,” you mentioned
a piece of test equipment
used to measure ELF—a
Holaday HI1-3600-02 ELF/
Power Frequency EMF Sur-
vey Meter. We would like
to run some tests of our
own but cannot locate this
(continues)
MACWORLD + OCTOBER 1990
Corrections
In the sidebar “Speed Tests:
Life at a Blur” (“Power ata
Price," May 1990), Super-
Mac’s Spectrum/24 with
Graphics Accelerator
should have read Color-
Card!24 with Graphics Ac-
celerator. The video board
tests (page 289) should
have been conducted in 24-
bit, not 8-bit mode. Super-
Mac did not claim superior
speed in 8-bit mode.
Survivor Software's
MacMoney allows multi-
ple bank accounts, credit
cards, and cash categories
for a complete accounting
system (‘Automating Your
Small Business,” May 1990).
RagTime was developed
by BGE Software (Reviews,
August 1990). RagTime USA
markets the program in the
United States and Canada;
MacVonk publishes and
markets it elsewhere,
The correct phone num-
ber for TeleTypesetting,
maker of T-Script, is 617/
734-9700 (New Products,
August 1990),
The file-transfer utility
Mac-to-Mac is manufac-
tured by Caravelle Net-
works Corporation (“File
Services,” August 1990).
Upbeat 2.01 and Jam
Factory (Reviews, August
1990) are now available
from Dr. T’s Music Sofi-
ware, 617/244-0954,
HyperCard can print
mailing labels (“Rolodex
Roll Call” table, Roll Over
Rolodex, May 1990).
a7
type of equipment from any
of our normal vendor chan-
nels. Could you help us to
locate Holaday or another
vendor that markets a simi-
lar device?
Paul H. Mitchell
Pitney Bowes
Shelton, Connecticut
The following vendors sell meters
for measuring low-frequency
electromagnetic emissions:
« Combinova AB, Ergonomics
Inc. (U.S. agent), P.O. Box
964, Southampton, PA 18966;
215/357-5124.
= Electric Field Measurements,
P.O. Box 326, Rte. 183,
West Stockbridge, MA 01266;
413/637-1929.
= Holaday Industries, Inc., 14825
Martin Dr., Eden Prairie, MN
55344; 612/934-4920.
= Safe Computing, 368 Hillside
Ave., Needham, MA 02194; 617/
444-7778, 800/222-3003. —Ed.
Do Monitor Filters Work?
paw Brodeur states in
“The Magnetic-Field Men-
ace” that both extremely-
low-frequency (ELF) and
very-low-frequency (VLF)
electromagnetic waves pene-
trate everything. On your
back cover, Kensington Mi-
croware advertises a moni-
tor filter that it claims will
filter out ELF and VLF radia-
tion as well as dissipate static,
Have these claims been con-
firmed? If the filter does
work, could internal shield-
ing to eliminate ELF and VLF
emissions be installed with-
out interfering with the
monitor's performance?
Is Macworld going to do
similar tests of other moni-
tors and print the result:
Can it be assumed that
monitors with higher scan
rates (70Hz or greater) will
always have a larger electro-
C)
mmm | ET TE Steinem
magnetic field?
Joseph F. Reinke
Mounds View, Minnesota
Screen filters do shield against
static and electric fields but not
against magnetic fields in the ELF
or VLF ranges discussed in
Brodeur's article. (For a thorough
discussion of the claims made by
screen-filter makers, see Con-
spicuous Consumer, July 1990.)
Higher scan rates generally do
increase field intensity, but be-
cause component placement
within the monitor casing greatly
affects emissions, there are ex-
ceptions. We do plan to publish
emission levels for other monitors
in future articles. Our recent test
subjects included a number of
IBM, Compaq, and NEC models
for which we measured ELF lev-
els comparable to those emitted
by Macintosh monitors. No Macin-
tosh monitors currently reduce ELF
magnetic-field emissions, al-
though several vendors are work-
ing on designs for such products,
including Sigma Designs, which
recently began selling monitors for
both Macs and IBM compatibles
that it claims will meet the VLF
emissions standards set in Swe-
den. Sigma expects to introduce
low-VLF and low-ELF monochrome
and gray-scale monitors in the first
quarter of 1991.—Ed.
Shielding Against Emissions
W hat was clearly intended
to be a comprehensive
sis of emissions from
various displays and the po-
tential risks involved has sev-
eral important flaws:
1. The range of emis-
sions—both electric and
magnetic—emitted by a dis-
play is enormous, with vastly
differing waveforms and
power levels, and is not sim-
ply limited to the ELF and
(Continues)
THE BEGINNING OF SWIVELIZATION.
"With Swivel 3D, I designed an elephant-shaped
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Swivel 3D, the award-winning 3D graphics
program, helped Dan Klitsner from
Klitsner design land a major project
with Discovery Toys. His ideas
were quickly brought to life
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Using Swivel 3D, Dan
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Convincing each department
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Requirements: Apple Macintashpersonalcomputers. Min.1 meg, Swivel3Disatrademarkof Young arvill/ VPL Research Inc.©1990Paracomp, Inc.Allrights reserved.
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MACWORLD + OCTOBER 1990
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©
VLF frequency bands. The
test equipment used by
Macworld is. wholly inade-
quate to accurately charac-
terize these emissions or to,
judge the ability of a racia-
tion shield to block them.
2. Your commentary “Is
Your Computer Killing
You?,” the sidebar “Rating
Radiation Screens” [Con-
spicuous Consumer], and
the article by Paul Brodeur
appear to take the position
that the electromagnetic
radiation issue is restricted
to the ELF range of frequen-
cies and limited to the mag-
netic fields of that narrow
range. Substantial research
has implicated a wide range
of frequencies, waveforms,
and power levels with health
risks of various types. Given
the compl
and the uncertainty of the
data, NoRad's view is that all
LETTERS om
nonionizing radiation is sus-
pect, and exposure should
be reduced or avoided, The
existing NoRad shield does
protect against magnetic
fields at higher frequencies.
It has been tested and shown
to attenuate ata rate greater
than 50 percent above
30kHz. No other product
provides any protection
against magnetic fields.
Michael Hiles
NoRad Corporation
Santa Monica, California
The weight of the literature impli-
cating 60Hz magnetic fields de-
mands that we emphasize these
emissions. As verified by an out-
side testing facility, our test re-
sults are accurate for ELF mag-
netic-field emission levels —Ed.
Health and Profits
hank you for the excel-
lent exposé of the radia-
tion hazards produced by
computer monitors, As you
state in your editorial [“Is
Your Computer Killing
You?,” Commentary, July
1990], corporations would
be better off in the long run,
to take the potential health
associated with ELF
LF radiation seriously.
Although manufacturers’
short-term profits may be
squeezed by developing and
implementing new cathode-
ray-tube technology that is
fer to users, long-term
profits and public relations
will be greatly enhanced,
As you indicate, class-
action suits are often the re-
sult when manufacturers
become aware of health haz-
ards but do nothing to pro-
tect consumers or users from,
ously undermine public con-
fidence in the manufacturers
and drain corporate earn-
ings. As with most large busi-
, Management would
be wise to realize that envi-
ronmental and health con-
cerns are not contrary’ to
profits and growth.
Mark Ottenad
Assistant Editor, Legal
Publications
Oregon Supreme Court of
Appeals
Salem, Oregon
Write Your Representative
Devt Macworld’s ex-
cellent coverage of ELF
and VLF problems, this is an
issue that will remain eso-
is
teric to most people, even
those directly affected by it.
that
‘Thus, I strongly sugge:
Macworld readers take the
first step by making sure the
(continues)
those dangers. Such suits,
which may drag on for years
in the courts on appeal, seri-
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You said make setup easy. So we made it truly
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Circle 104 on reader service card
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POSTSCRIPT"
‘The folowing are rademarks or registered trademarks of thelr respective companies: QMS, the QMS logo
QMS-PS and ASAP of QMS, Incorporated. IM af Intornalonal Business Machine, Incorporaled. Adobe,
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®
$cc (FT TER Semen
right people start hearing the
proverbial squeaky wheel.
Unfortunately, unlike con-
sumers who are dissatisfied
with their credit cards, it
would be a little too expen-
sive for Macintosh users to
cut up their computers and
mail them back to Apple.
Believe me, as one who
knows from experience, leg-
lators are influenced by
their mail, and if they sud-
denly get a deluge of letters
asking for action to protect
computer consumers, some-
body will at least get around
to forming a committee or
drafting legislation.
Be clever: write
gressional representative
with pen and paper, saying
it’s too dangerous to use
your word processor, and
that you wish they'd do
something about it. If you are
too busy, just clip this letter
is!
bur con-
44
and send it with your name
and address and a note about
how you feel something
should be done to make
. Get-
moving re-
FLO Us
computers sal
ting the ge
quires a mighty push some-
times, and we might as well
start shoving he
Jobn ©. Towter, Jr.
Computer DirectoriLegisla-
tive Assistant
U.S. House of Representatives
Washington, D.C.
Emissions and Data Security
W e read with interest Jer
Borrell's column on
health hazards associated
with VDTs. As the leading in-
dependent manufacturer of
Tempest equipment for gov-
ernment and the aerospace
industr
of hazards not only to hu-
man health, but also to the
health of organizations that
we are well aware
© 190 ACO Swingline
stand to lose significant data
from compromising emana-
tions associated with com-
puter equipment
Phillip C. Thomas
Steven R. Lewis
Mitek Systems
San Diego, California
The Evidence Is Lacking
We were extremely dis-
mayed to see the sensa-
tional and often poorly sup-
ported claims that appeared
in both Paul Brodeur’
and your editorial. The hor-
rific statements that low-
level electromagnetic fields
(EMEs) are linked to several
forms of cancer and birth
are simply not
proven. Nor is there evi-
dence to support a conspir-
acy between government,
scientists, and computer
manufacturers for the pur-
pose of suppressing informa-
defects
tion about these hazards,
Publishing such statement
leads to unwarranted public
concern, and even panic,
about the use of VDTs and
personal compute
While some effects have
clearly been demonstrated in
laboratory animals or in vitro
under specific conditions,
what implications these have
for humans, if any, are very
unclear. Anyone who smokes
tobacco while worrying that
his VDT is giving him cancer
is clearly worrying about the
wrong thing.
Your recommendations
to increase one’s distance
from any VDT to an arm's
length from the front and
four feet from the back and
sides are probably reason-
able. In addition, it would be
prudent for manufacturers to
pursue efforts to reduce EMF
(continues)
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MACWORLD + OCTOBER 1990
MAKING YOUR WORK PLACE A BETTER PLACE TO WORK
How The New Kid On The Block
Made The Best Drive In The Business
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