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©1995 Microsoft Corporation. All rights reserved, Microsoft Office, shown here includes: Word, Microsoft Excel, the Power Point presentation graphics program and a workstation license for Microsoft Mail
(server and software acquired separately) or StarNine Mail, For info. only: in the 50 United States and Ganada, call (600) 531-6745. Qutside the U.S. and Canada, call your local Microsoft subsidiary or
(206) 936-8661. TT/TDD customers call (2001 892-5234 in the U.S, oF (905) 568-9641 in Canada. Microsoft and PowerPoint are reoistered trademarks and Vinee 42 you wont ogo tectay?1s a trademark of
Microsoft Corp. Power Mac is a trademark of Apple Computer, Inc.
POs 4 ae OG)
In here
You
Your Power Mac”
And
Microsoft® Office
Become one.
ae (EOS Corrs
<wDoaooOrn Pm or
You assemble your thoughts
Effortlessly.
You drag TL
WM I] f
Words tables I You tun ‘ty a i
D
Charts graphics E Microsoft Excel calculations
A
S_ In your Word document.
From one program
B You turn
And drop them E G& Make something.
G Your Word document O
I A
Into another N Into a PowerPoint” H Make anything.
T Presentation. E
Instantly. Phar ;
0 This is you. Working.
You see everything D
F
0 Come together.
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Edit 5 Ri ' PowerCurve 601/120 Starter PowerCurve 601/120 Hot Pick PowerWave 604/120 Starter
tor’s Havel & comtz PowerPC™ 601+ 120MHz PowerPC™ 601+ 120MHz PowerPC” 604
F ; 8MB RAM (256MB Max RAM) 8MB RAM (256MB Max RAM) 16MB RAM (512MB Max RAM)
i
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recommend that you take a 850MB 11ms SCSI Hard Drive 850MB 11ms SCSI Hard Drive 1,0GB 11ms SCSI Hard Drive
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Computing has to offer.” Built-in Ethernet (10Base-T & AAU!) 3 Fast PCI Expansion Slots 3 Fast PCI Expansion Slots
Maclser- Aug 95 Built-in Graphics w/1MB VRAM. Built-in Ethernet (10Base-T & AAU!) Built-in Ethernet (10Base-T & AAU!)
upgradeable to 4MB VRAM Built-in Graphics w/1MB VRAM. 64-bit PCI Graphics w/2MB VRAM.
“They might as well Extended Keyboard & Mouse upgradeable to 4MB VRAM. Desktop Computer Case
have come from Apple - 14 inch .28 DP Monitor Extended Keyboard & Mouse
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Seated $1899 $2499 $3199
“.0an excellent Mac
Pc CRM aaEN PowerWave 604/132 Hot Pick PowerWave 604/132 MultiMedia fll PowerWave 604/150 Hot Pick
POS ECE CITB 132 MHz PowerPC™ 604 132 MHz PowerPC™ 604 150 MHz PowerPC™ 604
your pennies.” GMB RAM (512MB Max RAM) 24MB RAM (512MB Max RAM) 16MB RAM (512MB Max RAM)
PC Magazine. Aug 95 256K Level 2 Cache (1MB Max) 256K Level 2 Cache (1MB Max) 512K Level 2 Cache (1MB Max)
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ees dee Quad-Speed (4X) CD-ROM Drive 14 inch .28 DP Monitor 14 inch 28 DP Monitor
avctots PowerMac counterparts 3 Fast PCI Expansion Slots Quad-Speed (4X) CD-ROM Drive Quad-Speed (4X) CD-ROM Drive
for speed and compatibility Built-in Ethernet (10Base-T & AAU!) 3 Fast PCI Expansion Slots 3 Fast PCI Expansion Slots
and are every bit as good 64-bit PCI Graphics w/2MB VRAM Built-in Ethernet (10Base-T & AAU!) Built-in Ethernet (10Base-T & AAU!)
i as a dyed-in-the-wool Extended Keyboard & Mouse 64-bit PCI Graphics w/2MB VRAM 64-bit PCI Graphics w/2MB VRAM
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Circle 161 on reader service card
Macworld
94
102
4 April 1996
Features
Internet Essentials
Get On the Web
BY MEL BECKMAN You don’t
have to be a Unix-head to build
your own Internet server, Mac-
world Lab compares solutions for
a Mac-based server and proves
the Mac is definitely a contender
when it comes to the Web.
Internet Essentials
Stay On the Web
BY MATTHEW HAWN From
small office to big business, every-
one’s getting on the Net—what
about you? Practical advice on
how to integrate the Internet with
your business, plus a list of ten
essentials to keep your site active
and profitable.
aN
i
GIF giving, in
NetSmart, page 121.
The Right Tools for the Job
BY ROBERT C ECKHARDT
Sometimes it’s not what Mac you
have, but what you have in it, We
comb through scores of utilities
to come up with a winning com-
bination of productivity tools.
MACWORLD
38
40
41
46
48
THE MACINTOSH® AUTHORITY APRIL 1996
News
News Flash
Shakeup at Apple
Spindler makes way for a new
CEO.
Coming Attractions
Exciting Copland features and
interface refinements previewed
at Expo sneak peek.
Internet Watch
Server security * Try out the
latest browsers, and more.
Special Report
Which Port Will It Be?
Firewire, GeoPort, or USB.
Macworld Exclusive
Quark's Dilemma
Product and personnel problems
nag the page-layout giant.
‘Adobe Illustrator 6.0:
what's new, what's not—
reviewed, page 54.
19
27
33
252
KY
OCR miniscanner,
reviewed, page 75.
oe
Opinion
Letters
State of the Mac
8Y ADRIAN MELLO Apple: Sur-
vival guide for a new era.
The Desktop Critic
sy pavip PoGuE Eight ways
to make a million,
Viewpoint
ay sTeveN Levy A visit from
our favorite iconoclast.
115
121
125
128
130
‘The PowerCurve
601/120—Macworld
Lab-tested and
reviewed, page 57.
Secrets
Comedy of Errors
BY JOSEPH SCHORR Plain-
English translations of the Mac’s
error messages.
Quick Tips
BY LON POOLE
and shortcuts.
Tips, tricks,
NetSmart
BY CAMERON CRoTTY The
hows and whys of encoding elec-
tronic files.
Media
Sounding Good
By JIM HEID ‘Tips on how to
get the best multimedia sound.
Publishing Workshop
BY DAVID BLATNER Clipalittle
here, crop a little there.
Graphics Workshop
gy caTHy ages Get the most
out of customized brushes.
ON THE CovER
Photograph by Kevin Candland:
sereen image by FPG
133
155
159
Buyers’ Tools
Affordable Color Printers
BY PETER M STOLLER The
proof is in the printing—Mac-
world Lab tests six ink-jet print-
ers designed for small offices,
with surprising results.
Consumer Advocate
BY HOWARD BALDWIN Howto
choose the right Mac for you.
Star Ratings
Macworld’s ratings for hundreds
of hardware and software prod-
ucts at a glance.
4
Down the CD-ROM
road with DVD, page 45.
‘Ae 1996 Vohene 13, Mamber Mac SSN 0781-9617 9 sb
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Reviews
54 ##kx/7.1 Adobe Illustrator 6.0
Illustration program
56 *kk*/8.2 FileMaker Pro 3.0
Relational database
57 xkx*x/75 PowerCurve 601/120
Desktop system
58 *&%%/5.9 PowerBook Duo 2300c
‘Subnotebook
59 %«k/6.3 Adobe PhotoDeluxe
Image-editing package
60° **%/5.0 QuickDraw 3D
Accelerator Card;
‘*/1.9 Yar Screamer
Accelerator cards
61 x*xx*xx/8.9 Retrospect 3.0;
Retrospect Remote 3.0
Backup utility
62 *x/6.3 QuickStream/3;
kK */3,.2 TribeLink2
Remote-access servers
63 *#*&k*x*/8.0 CommuniGate
Client/server messaging software
64 **/3.7 Biz Card Manager;
*k/3.7 Biz Card Reader;
**/3,8 VIP Scan
Business card scanners
66 *x*x/7.1 Kiplinger TaxCut;
ekk*/8.6 MacinTax Deluxe;
***/5.2 Personal Tax Edge.
Tax software
67 %*/4.0 ProView 1.1;
**/3.5 Mediagniigen 1.0.1
Multimedia authoring software
69 *kkx/3.9 KPT Final Effects 3.0
After Effects plug-ins
69 **x/6.5 Movie Cleaner
Pro 1.1.4 ie
QuickTime-compression utility
70 *kx*x/7.5 Hitachi StudioPad
Graphics tablet
70 **x/5.0 MailKeeper 1.0.2
Online information database
72 *kk/8,5 Descent 1.0
Adventure game :
72 *&k*k/7.4 Spreadware Statisti
Menu 4
Statistics software
75 **x/6.9 Mac IRISPen
Pen OCR scanner
75 %*/4.9 STIP Professional 2.1
Multimedia authoring tool
77 *&kx/5.9 Sony PC Cam
Desktop video camera
77 *x/3,.0 Indexicon 1.0
Indexing program for Word 6
78 *kkx/8.6 The Cartoon Guide
to Physics
Educational CD-ROM.
80 *k%*x/8.8 In the 1st Degree
Interactive adventure game
82 *%/4.4 MapLinx 3.0
Mapping software.
84 %**/6.5 theFONDIer 4.0.1
Font utility
MACWORLD April 1996 5
When it comes t
MacUser magazine recently
put some of the leading multi-
media monitors through their
paces. They performed lab tests
on image and sound quality.
‘They stared at test documents,
line art and scanned images.
They played their favorite CD's
at various levels. They fiddled
with knobs and on-screen
(2 nt Horse Sst
controls. And they researched
street prices and warranties.
After all the results were in,
the ViewSonic 17GA
16.0" viewable) PerfectSound™
multimedia monitor was
singled out as the “Best Buy.”
No wonder. An entirely new
technology creates the ultimate
screen image — maximum
LLL
MacUser™ Rated, December 1995
rating multimedia monitors,
resolution of 1,280 x 1,024, And the 17GA is so attractively
refresh rales as high as priced, it’ like getting the
160Hz, and razor sharp Weteigee 7élimedia feature
screen definition. era a Sor free. Several
And listen to this. High secemnen isas Competitive models
fidelity speakers are integrated cast as much but are not
into the monitor bezel so the even multimedia monitors.
full, rich stereo sound envelopes Rather than toot our own
you. To quote a satisfied horn, perhaps we should refer
customer, “It rocks, man!” you to MacUser magazine:
mice are nice but checks are better.
“A real multimedia bargain,”
they said, “the ViewSonic 17GA
offers solid image quality,
warm colors, fine-sounding
audio and a slew of easy-
to-use on-screen controls.”
So when you're ready to buy,
remember this: Many 17"
(various viewable) multi-
media monitors come
+/OUTSTANDING © /ACCEPTABLE -/POOR
RATING PRODUCT PRICE SUPPORT IMAGE ‘SOUND
QUALITY QUALITY
5A re
Areal multimedia bargain, the ViewSonic 17GA (estimated street
price, $850) offers solid image quality, warm colors, fine-sound-
BEST
BUY
ing audio, and a slew of easy-to-use on-sreen controls —all at a
competitive price. The stylish case will also make you the envy of
your office mates.
$444 Apple Apple Vision
1710AV Zz = + +
$48) IBM 17S/S = id ®. +
444: Nokia 4470 . * + =
$44; Panasonic
PanaMedia17 = @ + . ©
44% Philips 178 . iM ° =
44; Philips Briliance 15A © = © =
Circle 59 on reader service card
with mice, bul only the
ViewSonic 17GA has been
selected as MacUser magazines
“Best Buy.”
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See them all in our catalog, then call
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DIRECTOR OF HUMAN RESOURCES Shelly Ginenthal
[APLOVEE RELATIONS MANAGER Marisa Chow
NETWORK MANAGER Walter J. Clegg
1s Teenncians Dave Johnson, ‘Theodore Kim
PROGRAMMAERIANALYST Frederic Desbois
ADMINISTRATIVE ASSISTANT Ginger Von Wening
CORPORATE BUSINESS MANAGER Christina W. Spence
Accountincvortnarions Pat Murphy
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(Macworld, pbished ty Macwond Communcatons, Ine, a whol ened ube
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10 April 1996 MACWORLD
Moni
Hf! AW! Wi
rorroR.N-cH
Adrian Mello
EDITORIAL
ExACUTIVE KOITORS Galen Gruman, Carol Person
torTOMAL PRODUCIR Barbara Assadi
DIRECTOR OF EDITORIAL OPERATIONS Jane Lagas
StNIOR EOWTOR/FEATURES Charles Piller
stron Lo1TOR Howard Baldwin
SENIOR ASSOCIATE NOITOR/OLPARTMENTS Marjorie Baer
SHOR ASSOCIATE DITORS Anita Epler, Dan L
ASSOCIATE COrTORIREVIEWS
ASSOCIATE EDITORS P
y, Elizabeth Dougherty
ASSISTANT (O1TORS Suzanne Courteau, J
ley
ADMINISTRATIVE ASSISTANT Roxanne Gentile
ASSISTANT TO THE ADITORIN-CHIEE Patricia Carberry-Harris
contamunne rortons. Robert C. Eekhardt, Erfert Fenton,
Jim Heid, Steven Levy, Cary Lu, Deke McClelland,
n Negrino, David
Joseph Schorr, C
INTERNATIONAL CorTORS
Osimund Iversen, Australia;
Vinicius Souza, Brazil; Marianne Fajstrup, Denmark;
‘Michael ‘Thevenet, Fra
Stephan Scherzer, Germany;
Guilio Ferrari, Italy; Osarnw Honma, Japan
Jessica Monreal, Mexico; Osear Kneppers, Netherlands;
‘Toraly Osvang, Norveay; Alvaro Ibatier, Spain;
Nicklas Mattsson, Swede
Bahattin Apak, Ti
Cuno
chneeberger, Switzerland;
Peter W
lock, United Kingdom
as ointcton
|. Black
Mark Hurlow, Jeff Sacitorto
Matthew R, Clark, Danny Lee
InvewTorY contmouttn Paul Br
SUMIOR TECHNICAL ANALYSTS
THEHNICAL ANALYSTS
COPY EDIT AND EDITORIAL PRODUCTION
ASSISTANT MANAGING KO1TOR
h Henrich
SstH08 cory forToR Katherine I, Ulrich
st10K PRopuETiON Lo1TOR Lisa Brazieal
rons Paul-Michael King, Gail E, Nelson
ASSISTANT PRODUCTION (OITOR Jackie Goodman
ART AND DESIGN
ACTING DESIGN DIRECTOR Leslie Barton
Ant bintcTOR Joanne Hoffman
SENIOR DISIENER/INFORMATIONAL GRAPHICS Arne Hurey
ASSOCIATE ART DIRLCTOR Sylvia Benvenuti
ASSOCIATE OFSICNER ‘Tim Johnson
SUWOR DESIGN ASSOCIATE Martha Kart
otsicn Assocuares Rachel Amold, Belinds Chlouber
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ro1Ton Suzanne Stefanac
Contin AUS MANAGER Jeff Julian
Wee ADMuNsTRATOR Chip Carman
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INTRODUCING
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12 April 1996 MACWORLD
Macworld
DISPLAY ADVERTISING SALES
ASSOCIATE PUBLISHER ‘Matt Sweency (415/978-3271)
Steve Plevin (415/978-3138)
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ACCOUNT MANAGER/AW DIRECTORY
MACWORLD GLOBAL PRODUCT SUPPORT CENTER
COMMUNICATIONS Kimberlee A. Luedee
aneeTove AISOCIATE Alisson Walsh
MARKET RESEARCH
RESEARCH DIRECTOR Linds Lawrence
RESEARCH ANALYSTS Phillip Hibbert, Matt McAlister
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maRETING DAECTOR (Cynthia Koral
ARCOM MANAGER Rhona Hamilton
[TRADE SMOW/EVENTS MANAGER ‘Ana Noetzel
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S208 CIRCULATION MANAGER Lori Hitchcock
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NEWSSTAND SALES MANAGER Martin Garchar
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reply
Replys ofginal DOS on Mac card is also availble for Macintosh Cents 610 and 650 eee)
computers and Quara 610, 650, 700, 800, 90 and 950 computes
solution available inthe second quarter cf 1996, Herren:
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14 April 1996 MACWORLD
Macworld
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Se NAN ERNE COA MTR SEN ONO VA
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mistakes
a C
forgiven
°
294 Micrasoit Corporation llrightsreserved. For info. oniy: (nthe 5D United States and Ganiada (e00) 531-6740, Oulside the U:S. arid Canada, call your local Microsot subsiGlary or (206! 936-8663, Fee Microsatt
(ent telethon (T1/70D) services eal (00) 892-5258 in the U.S, oF (908) $48:964 In Canada, Microsolt Is a registered trademark and Wooro db you want to go tad? ta trademark of Microsoft Cord, Power
uc isa trademark of Apple Computer Ine
<
—
moaewe
You are on
Your Power Mac:*
You are in
Microsoft® Word 6.0.1,
Your mind
Ts racing.
Your fingers
Are racing
To keep up
With your thoughts.
ou oH Woe F Merz co<
You begin
Anew sentence y
Until you have finished.
With
9 You click AutoFormat.
A lowercase letter,
i Y In U And the block of words
This mistake is corrected 0 Gahenamie
U Print preview
Automatically. y w A letter.
You begin a new
0 R You change R A proposal.
y Sentence with E hk
\ story.
iv ; An abbreviation Neral
3 Knowing there are ‘i Vv + Automatically
100 level: oe Rs You write. Because you can
U levels R £ z E
It becomes S$
I : And words,
R_ Of Undo. . An entire phrase,
E n
And 100 levels Eye cutomatically
Vv
I Of Redo.
2
= Just in case.
Microsoft
[WHERE Bo You WANT 76/60 Topaye]
coRooN stunts
A Note on Copland
RECENTLY PURCHASED A DAYSTAR
PowerPro 601 upgrade for my Mac Cen-
tis 650. I am very pleased with its perfor-
mance, but I was surprised and shocked to
read in “Why Apple Can't Meet Demand”
Ganuary 1996) that Copland will not sup-
port PowerPC accelerator cards. When I
called Apple, the technical representative I
spoke with claimed to know nothing about
this. Greg Erickson, the DayStar rep who
answered my E-mail inquiry, re-
sponded promptly but didn’t shed much
light on the issue. His statement:
“The article did state that Copland
will require controller chips found
on Power Mac computers but not Power-
PC upgrade cards. However, Copland
will not be available for at least a year and
feature sets and operating requirements
are subject to change. Apple, too, has a
lot of PowerPC upgrade cards in the field.
It is certainly in their interest to broaden
the list of supported Macs!”
I'm writing to ask if Macworld could
publish more details on this important
issue. There must be many users of
PowerPC-upgraded Macs who don’t want
to be excluded from enjoying the benefits
of Copland.
Gary SHACKELFORD
via the Internet
According to Apple's OS technologies depart-
ment, Copland will not run on PowerPC-
upgraded 680X0 Macs or 500-series Power-
Books, whether the upgrade cards were
purchased from Apple or DayStar. Apple will
introduce a 680X0 version of some Copland
technologies, such as the interface, but that solu-
tion will not support true multitasking and
multithreading, as Copland will
Duo 200 owners who opt for the PowerPC
upgrade will be able to take full advantage
of Copland, since the PowerPC upgrade will
replace the entire motherboard.—Ed.
Game Point
S THE FLIGHT SIMULATORS I USE
-\ become more complicated, I find I
need a reminder for which keys do what.
So I designed a series of overlays in
Adobe's PDF format for several games: A-
10 Attack, A-10 Weapons Loadout Chart,
Chuck Yeager’s Air Combat, Dogfight
City, Falcon, Flight Simulator 4, Hellcats
and Leyte Gulf, and F/A-18 Hornet.
They're all available on my home
page (http://www.fairmont.wonet.edu/
www/webteam/bob/overlays/overlays. html)
and should print easily on just about any
printer. PDF files require Acrobat Read-
er to view or print out, so I also have a link
to Adobe's Web page.
Bon HEFFNER
vite the Internet
NHIS REVIEW OF DOMARK SOFTWARE'S
Out of the Sun (January 1996), Mel
Beckman waxed enthusiastic about the
game’s historical accuracy. I am wary of
his enthusiasm, though, because accord-
ing to the graphic accompanying the
review, the people at Domark Software
(and evidently Mel) don’t know that the
B-25 Mitchell was a product of North
American Aviation, not Martin Aircraft.
Marun Aircraft produced the B-26
Marauder, another twin-engine medium
bomber of the era.
Gary K. MCCoRMICK
San Jose, California
Ouch! We stand corrected.—Ed.
S$ ALWAYS, I ENJOY YOUR MAGAZINE
4-4 for all the information it provides,
both fun and business-related. I am still
only part way through the January issue,
but I thought you might want to know
about a game site you did not mention in
“Game On” (Macworld Online, January
1996). Why pay $9.95 per month to Out-
land, fanatic backgammon players, when
you can play for free via FIBS (First Inter-
net Backgammon Server)? The interface
is a little bare, and the screen constantly
scrolls as players log in and out, start
and finish games and matches, and so on,
but I have found it addicting enough
to make do. For those of us who are not
into supergraphic, joystick-slammin’
action stuff, it is a blast. I have played
against folks in Germany, Italy, and
Greece, as well as throughout the United
States. If only I could find some interest-
ed flesh-and-blood types to start a local
club, maybe I could get off FIBS and
get back to work!
ADAM Tyson
via the Internet
continues
MACWORLD April 1996 19
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you fanatical backgammon players can jus
LETTERS
© The Performa 6300 does not come
with a second serial port or. an MPE
video-playback card as stated in Jan-
uary’s New Produets—Apple’ plans
changed after our issue went ta pre
The correct phone number for Cre=
ative Solutions is 410/766-4080 (“New
Products,” News, February 1996).
The correct price for Meadow Informa-
tion Systems’ AutoPrice is $1895 (“Ne
Products,” News, February 1996). |
Searching for backgammon on the Warld Wide
Web reveals a number of tasty-looking sites. Or
Tel-
net directly to FIBS at fraggel65.mdstud
chalmers.se:4321 and log in as a guest, then
type help for an introduction to FIBS. If the
command-line interface distresses you ton much,
download Paul Ferguson's MacFIBS 2.0.3
graphical front end from frp://fep.best.com/
pub/fergy.—Ed.
QuickTake Retake
N YOUR DIGITAL CAMERAS REVIE!
(January 1996), Deke McClelland says.
“You should avoid quarter-screen pho-
tos—one image contains 77,000 pixels,
less than half the number used to print the
yellow F at the beginning of this article.”
That may be true if the F Deke was refer-
ring to was printed on a 600-dpi printer.
At screen resolution, it would have taken
up, at most, 1024 pixels—the same size as
an icon (32 by 32 pixels). And a 320 by 240
“quarter-screen” image is a lot bigger, at
screen resolution, than an icon.
SIMON RINGS
MUTI
via the Internet
That yellow F, as printed in the magazine, mea-
sured 15 points tall by 12 wide, and was print
ed at 2400 dpi. As a result, it contained around
200,000 pixels, more than 250 percent as many
asa quarter-screen image. Quarter-screen images
are far too small for printing purposes; even if
you don't notice the graininess, jagged edges,
and soft focus that comes with low resolution,
‘you can rest assured some of your readers will.
Quarter-screen digital-camera pictures are also
ill-suited to screen display, since the compression
is more obvious on screen than it is in print. If
you shoot your pictures at maximum resolution
and resample them do
pression becomes almost invisib
Why | Love Apple
\ ITH THE HIGH-PR!
mercials and magazine blitzes cur-
rently going on between Macintosh and
Microsoft's Windows 95, I found this sim-
ple diagram on ease of use to be the Last
Word! I recently received my free copy
of The Merchant: Hassle-free Shopping
on CD-ROM. When I opened the pack-
aging, I found the following instructions
quite humorous.
How do | get started?
For Windows Users:
I. From the Program Manager, choose
Run from the file menu. 2. In the Com-
mand Line box, type D:\INSTALL (where D
is the letter assigned to your CD-ROM.
drive), and click OK. To run The Mer-
chant, double-click The Merchant icon.
Start shopping!
For Windows 95 Users:
Windows should start The Merchant
automatically, The first time it is run,
click on Install The Merchant, If
Windows does not start the program
automatically:
1. Choose Run from the Start menu.
2. In the Open box, type D:\INSTALL
(where D is the letter assigned to your
CD-ROM drive), and click OK. Then,
to run The Merchant, select Start The
Merchant when the -ROM is first
inserted, or from the Start menu select
Programs>Merchant For Men>The
Merchant. Start shopping!
For Mac User
Double-click The Merchant icon, Start
shopping!
LYNN CHAMBERS
Brewton, Alabama
Kiosk Hall of Shame
‘HE DAY GOT THE JANUARY 1996 ISSUE
of Macworld, had just returned from
the Rock and Roll Hall of Fame and
Museum. The first display of kiosks I
encountered, to the left on the ground
floor, were sluggish and temperamental;
the five on the right simply gave up and
shut down a few minutes after we got
there. The server would flash error mes-
sages, which the software would cover up,
and then the application would quit. To
continues
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LETTERS
make things worse, I got a brief glimpse
of Apple’s At Ease running underneath.
The frame rates were impressive, as you
said (“Finally, Rock Computes,” Networks
news, January 1996), but the kiosks them-
selves broke down far too often.
But it gets worse. After taking two or
three hours to browse the museum, I was
really looking forward to seeing the Hall
of Fame itself on the darkened sixth floor.
I climbed the spiral staircase and entered
the blackness to face the monochrome,
LCD screen of a PC, with “Please wait,
ROM BIOS is booting up” on the screen.
‘The singing rocks in front of the mu-
seum captured my attention longer than
either of these two attempts at multimedia.
THOMAS MICHAEL BROOKS
via the Internet
The Quadra 630 Question
AM LOOKING FOR A DOS CARD FOR MY
Quadra 630. I checked with Reply and
they said Apple provides this solution. I
called Apple and was told to check with
Reply. What's the deal? Do you know
who is making the DOS card? I'd appre-
ciate any information about who is mak-
inga DOS card and if it can be purchased.
JACKIE MCCARTNEY
via the Internet
You've been led on a wild goose chase, I’m afraid.
Neither Apple nor Reply—nor any other third-
party vendor for that matter—makes a DOS
card for the Quadra 630 because of its LC
Il]-style PDS slot. Owners of a Performa/LC
410-series, 550-series, or 570-series Mac are in
the same predicament. Your only option is a soft-
ware solution like Insignia Solutions’ SoftWin-
dows 1.0 (2.0 won't run on 680X0 Macs) or
Farallon Computing’s Timbuktu.—Ed.
FTER READING NEW PRODUCTS (ANU-
ary 1996), I called Apple to get a re~
lease date on the Quadra 630-to—Performa
6300 upgrade. The guy I spoke to at Apple
said it didn’t exist and eluded my attempts
to get information on this or any future
upgrades. But he did slam Macworld for
printing the announcement. What's up
with these guys? Do you know the truth
about this on-again, off-again upgrade?
Bos OLson
via the Internet
Sometimes customer service is the last to know.
The motherboard upgrade to take a Per-
22 April 1996 MACWORLD
forma/Quadra 630, 5200, and 6200 to a
100MHz PowerPC Performa 6300 was expect
ed to begin shipping in January.—Ed.
Join One, Join All
R ARDING YOUR CONSPICUOUS
UConsumer column in the January
1996 issue, I disagree that users are better
off joining a local user group instead of
one of the national giants—BMUG and
BCS*Mac in particular.
While it’s true that the local groups
offer more to people in their immediate
geographical areas, national ones still
offer ail users information opportuni-
ties beyond those any local group could
hope to offer. BMUG% excellent BBS is
on the Internet; through using it, I’ve
been able to avoid ever calling for com-
mercial technical help. Its help lines are
available by phone. It maintains an enor-
mous shareware library, creates its own
CD-ROMS, and sells both its own and
other computer books at a discount.
Finally, its formidable newsletter is a pow-
erful influence on the computer industry.
It’s not either/or; both large and local
user groups have something to offer anyone.
Betsy RAMBERG
via the Internet
CAPrice
| N RESPONSE TO THE LETTER ADMON-
_ ishing Guy Kawasaki for his criticism
of those who type E-mail in all caps (Let-
ters, January 1996), I offer the following:
dearsir:iamsorrythatyoudisagreewith
guykawasaki’sremarksaboutfolkswhotype
inallcaps.however, yourexcuseofsaving
yourselffromearpaltunnelsyndromeis
ludicrous.isavedawholelotofkeystrokesin
thismessage,butitsureishardtoread!
CHARLES REEVES, JR.
via the Internet
Letters should be sent to Letters, Macworld, 501 Sec~
San Francisco, CA 94107; via fax, 415/442-
0766; or electronically to CompuServe (70370,702),
MCI Mail (294-8078), America Online (keyword
Macworld), AppleLink (Macworld1), or via the Inter-
net (letters@macworld com), Include return address and
ond St,
daytime phone number. Due to the high volume of
mail received, we can’t respond personally to each
letter. We reserve the right to edit all letters. All pub-
lished letters become the property of Macworld. mM
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‘MACINTOSH! WINDOWS
State of the Mac
by Adrian Mello
Apple Leadership: Chain of Fools
APPLE'S
1s Y THE BLA
veils. Forget the oper-
atic media pundits pre-
dicting Apple's immi-
nent implosion. Apple
isa strong business with
tremendous assets, and
the Mac isn’t going to
die anytime soon, if
ever. Beyond the hype, though, the com-
pany must make fundamental changes in
the way it does business. Because Apple
has not been successful in solving its
problems, I’ve developed an action plan
for a new board of directors, a would-be
buyer, or even the current leadership.
Apple’s real problems have little to do
with products or balance sheets; Apple’s
real problems stem from the epic levels
of incompetence and indecision displayed
by a core of inept leadership and bloated
layers of self-serving managers. The Mac
is an unbelievably great computer. Apple
is an unbelievably rugged company. Ap-
ple’s leadership is just plain unbelievable.
Let me make this very clear: Apple
must act. Empty press releases, feel-good
advertisements like those it ran in the New
York Times, and speeches that repackage
old dogma don’t solve anything. Such
sparent moves are particularly dam-
aging now that Apples management has
once again proven itself so willing to
dodge, rather than solve, crucial issues.
Make Up Your Mind
Apple's biggest problem is that it is spread
too thin. Years of greed have saddled the
company with the dual burden of driving
the Mac Operating System forward and
selling enough computers to maintain the
Mac’s market share. There’s a joke that
illustrates Apple’s unrealistic ambitions:
What company does Apple think it’s most
like—Microsoft, IBM, or Novell? An-
swer: All of the above.
Apple must decide what its funda-
mental business is. The sheer breadth of
Apple’s endeavors prevents it from focus-
ing its efforts. Apple must develop lead-
ership and discipline: it must both play
hard in businesses where it can make
money, and learn how and when to stay
the course with developing technologies.
Further, by insisting on having all the
markets all to itself, Apple has steadily
alienated potential strategic partners.
Rather than acting like a selfish child,
clutching its toys to its breast, Apple must
learn to work and play with others.
Apple should maintain a portfolio of
businesses, but each discrete unit should
be organized and scaled in a way that
makes sense, Within Apple, Claris is a
good example of this. Claris is treated as
a truly separate division; it remains
focused on being a successful software
company and is doing quite well. Apple
should cut loose projects and divisions
that aren’t central to the company’s core
vision, and work toward organizing other
key parts of its business—computers,
imaging hardware, Newton, and eventu-
ally, system software—as separate divi-
sions. The result will be a set of linked
enterprises that are better motivated,
more effective, more decisive, and more
accountable for their decisions.
INEPT CHIEFS ARE DISCONNECTED FROM REALITY
Build Premium Products
Apple should focus on selling better-out-
fitted, better-quality Macs and leave low-
cost, low-profit Macs to manufacturers
set up to fight price wars. When Apple
tries to compete solely on price, its mar-
gins aren't high enough to cover its re-
search and development costs and remain
profitable. However, Apple has shown
time and time again that it can make bet-
ter, more interesting products than other
computer makers, and sell those products
ata premium,
But Apple cannot just hike up the
prices and ignore offering competitive
values as it did several years ago. Neither
should it abandon the home and educa-
tion markets. Doing so would only dam-
age the Mac’s presence in
these markets, which is not in
Apple’s long-term interests.
Of course, Apple’s focus-
ing on premium computers
requires that there be a strong
clone presence to maintain the
Mac market's critical mass.
Which leads to...
Let Clones Happen
Apple absolutely, without fail,
must become serious about
licensing the Mac OS, Not
licensing the Mac OS early
enough is the company’s worst
strategic mistake of all time,
and its continued failure to
license broadly only perpetu-
ates this bad situation. Since
announcing licensing plans in late
1994, Apple has effectively turned away
every major computer company that
has shown interest.
Apple’s current halfhearted licensing
measures are nearly worthless, It will take
a number of large-scale computer manu-
facturers to establish broad support for
the Mac platform and grow its market
share, and it’s unlikely that major com-
continues
MACWORLD April 1996 27
STATE OF THE MAC
puter companies will license the Mac OS
if they can only make low-cost Macs.
They will want to compete with full prod-
uct lines, enabling them to make better
margins on their own premium comput-
ers. Apple must show that it is willing to
enter into this kind of an agreement with
a large-scale manufacturing company.
completely dependent on hardware sales.
In the long run, Apple needs to make a
larger percentage of its revenues off its
software business.
As soon as possible, the system soft-
ware group must be organized as a stand-
alone division whose revenue depends
solely on licensing the Mac OS. This
move will result in several quarters of red
ink. But it will make the system software
group accountable to the market rather
than to other Apple divisions, Eventu-
Leverage Your Assets
Apple's best competitive asset is software
expertise, but its revenues are almost
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28 April 1996
MACWORLD
ally, a strong licensing business will help
Apple pay for the continuing develop-
ment of the Mac OS.
Make Them Understand
In addition to managing its business more
pragmatically, Apple must manage public
perception more effectively. As much as
recent events point to significant prob-
lems, it’s absurd to think that they mean
Apple is going out of business.
Apple is selling record numbers of
computers—over a million Power Macs
in the last three months of 1995. The Mac
is extremely successful and has tremen-
dous customer loyalty in a number of key
markets, and Apple has one of the best-
recognized brands in the world and vir-
tually no debt. These aren’t signs of a
company going down the tubes. But the
constant funeral preparations by critics
are a sign that Apple is doing a poor job
managing the public’s understanding of
the company’s state of affairs. The danger
is that the constant doomsaying could
become a self-fulfilling prophecy. Poten-
tial customers hearing only about Apple’s
troubles may be chased away.
Once Apple defines a clear and sensi-
ble strategy, the company really needs
someone at the executive level who can
help customers, investors, business part-
ners, and employees understand how
Apple management will restore order and
move forward.
Don't Talk. Act.
The success of the plan I’ve outlined
depends on one more essential element:
if Apple’s current board and management
are to remain at all (and this is a dubious
choice at best), they must stop believing
their own hype.
These spin doctors have failed mis-
erably in convincing the outside world
of the company’s health, but they have
succeeded horrifically in convincing
themselves that their occasional success-
es have been the results of sound plan-
ning and good management, rather than
the fruit of rare and unpredictable flash-
es of competence.
Miracles don’t last forever. Apple
must outline a plan for a real licensing
effort and restructuring its business. It
must communicate that plan quickly and
clearly. And then Apple must prove that
it has the courage of its convictions by
eschewing its classic cosmetic restructur-
ing programs in favor of real change. m
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Looking fora
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How about the
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Introducing the
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Its called the World Wide Web (WWW). But that
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foe Kusules
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. can now create a WWW site—whether you work
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The Desktop Critic
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You, Too, Can Become a Millionaire Overnight
EIGHT BEST-SELLING MAC PRODUCTS THAT DON'T EXIST—YET
N 1985, RAYMOND LAU, A NEW
York teenager, wrote an
obscure shareware file-com-
pression program. Its name
was Stufflt; now he’s rich. In
1990, Lloyd Chambers wrote
a little program known as
DiskDoubler; today, he’s driv-
ing a BMW. A programmer I
know wrote a couple of shareware pro-
grams; now he makes $28,000 a year in
shareware payments alone.
Such stories prove that the American
success fable can happen—even today.
Invent the right gadget, solve the right
problem, fill the right niche, and the
world will beat a path to your E-mail
address, Look at ATM, or FileMaker, or
RAM Doubler. You, too, like Bill Gates,
can be worth $20 billion by age 35.
In fact, I’m going to make it easy for
you. I'll give you the ideas, All you have
to do is be the first to produce and mar-
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ist that | am, [ask for nothing in return—
except a handshake, a mention in the
Read Me file, and 10 percent of the gross.
Concatenator Pro
Can somebody explain to me why Apple’s
CD-ROM drive requires five extensions
in your System Folder? Why Microsoft
Word 6 needs six extensions just to run?
You need three extensions for Quick-
Time, seven for PowerTalk, eight for
QuickDraw GX—and, incredibly, rwelve
for Open ‘Transport!
Why can’t programmers confine their
start-up code to a single extension icon? I
don’t care if it’s a 2MB icon—I just don’t
want to have to turn twelve extensions on
or off individually to disable some feature.
That’s why Concatenator Pro will be
a hit. It’s a simple drag-and-drop applica-
tion: round up as many extension icons as
you like, drop them onto the Concatena-
tor Pro icon, and it spews out a single ex-
tension icon that incorporates the code
of all of the originals, How glorious: you'll
have one icon for CD-ROM, one for file
sharing, and so on. Troubleshooting and
configuration will be so much easier!
In the unlikely event that you need
your original splintered constellation of
extensions back, you can drag your con-
catenated superextension icon onto Con-
cat Pro’s icon again—and this time, it spits
out the original batch.
Uninstaller Plus
For years, a program called Uninstaller
has been a best-seller in the DOS/Win-
dows world. But nobody wrote a Mac ver-
sion. People said the Mac didn’t need it.
To remove a program, you just drag it to
the Trash—right?
Not anymore. Today’s programs
deposit their own proprietary junk into
your Preferences, Extensions, Control
Panels, Startup Items, and other folders.
What we need is a quick, simple utility
that clears out all that crud when we re-
move the culprit program.
Carpal Diem 1.0
Experts say that the keys to avoiding
repetitive strain injuries (RSIs) are correct
posture and regular breaks. But we
all know that when you’re deep in that
hypnotic Mac trance, sucked into some
brainstorm or round of Myst, the real
world evaporates, You're supposed to be
thinking about ergonomics and rest
breaks? Forget it.
Enter Carpal Diem, a small but inge-
nious control panel, It shows you graphi
cally exactly how rotten your typing habits
are, displayed as a time line (see “Carpal
unnel Panel”)—because what matters
isn’t how many hours a day you type, but
how intensely you type. Better still, the
program can display friendly reminders—
not just every few minutes, as the share-
ware program ‘TakeABreak does, but every
few thousand keystrokes, which is what we
really care about. It can also print out
clever little reports that analyze your work
habits and make suggestions.
Alas, nobody will write this
program. Some user would get
wrist pain despite Carpal Diem’s
advice, and the lawyers would
descend like rain.
www.pricedex.com
You see these ads on TV all the
time: “We will not be undersold!”
“We'll beat any price!” “Pepto-
Bismol, $1.95 this week only!”
Half the time, though, I sus-
pect we're being scammed. The
advertiser knows we don’t have
time to comparison shop for each
little $1.95 item. We're helpless.
Shoot, how would anyone know
what Pepto-Bismol normally costs?
The PriceDex Web page changes all
that. Each week, this service accepts a
modem dump from every retail store in
your area. Each transmission contains that
store's inventory and current price list.
All you have to do is dial in and
search for the item you want. Immedi-
ately, you’re shown a list of local stores
that carry it—and a graph of the various
ee “www. pricedex”).
“Aha,” you’re thinking, “but what
store in its right mind would participate
continues
MACWORLD April 1996 33
i
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THE DESKTOP CRITIC
in such a program?” The answer is, of
course, all of them. Each would be too
paranoid to consider being left out. And
the dealers that genuinely do offer good
prices would be only too happy for the
free advertising.
VideoSpigot
‘The SuperMac VideoSpigot was a cheap,
simple NuBus card that turned your cam-
corder footage into high-quality Quick-
Time movies. Customers came by the
thousands, gobbling up VideoSpigot cards.
So what did SuperMac do? It discon-
tinued the VideoSpigot.
Today, if you want to make Quick-
Time movies, you have a handful of
unappetizing options. Choice A: Buy a
“pro” card in the $4000 range (like the
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Carpal Tunnel Panel The Carpal Diem control pane!
graphs your keyboard and mouse activity for the day.
Truevision Targa-2000). Choice B: Buy a
Quick-Cam for about $100—and live
with its jerky, low-res, black-and-white
movies. Choice C: Buy a new Mac that
has built-in video inputs. But except for
the Power Mac 8500, those Macs make
QuickTime movies with a top speed of
15 frames per second—too jittery. Choice
D: Ger a SpigotlI Tape, the VideoSpig-
ot’s $800 descendant. But it, too, has
essentially been abandoned—Radius has
no plans to make it compatible with
QuickTime 2.0 or System 7.5.
Between $100 and $800, meanwhile,
stretches a market niche screaming to be
filled. What's wrong with these companies?
Why don’t they reintroduce the plain
old $300 Spigot? I say: If you build it, they
will digitize.
QuickTime Performer
I'm astounded that nobody has thought of
this: a music sequencing program that
uses QuickTime 2's Musical Instruments
as a synthesizer.
For years, music recording programs
like Mark of the Unicorn’s Performer and
Opcode’s Vision required a MIDI syn-
thesizer keyboard for playback, since the
Mac could produce only four cheesy notes
ata time. But then Apple licensed 30 real-
istic instrument sounds from Roland, the
synthesizer maker, and included them
with QuickTime 2.0. With these Musical
Instruments and the right software, your
Mac can be a MIDI synthesizer.
Some notation programs can use
Musical Instruments. But the world still
waits for a genuine, tape-recorder-like,
music-recording program—a sequencer,
as it’s known—thar's clever enough to use
Musical Instruments. Such a program
would bring cheap, high-quality music-
making to schools worldwide, to Power-
Book-porting presenters, and to music
hobbyists everywhere.
ExtensionsWorld Magazine
A brand-new Power Mac 8500 comes
with 120 extensions—right out of the box.
continues
SPSS
3.1 for the Macintos
Real Stats. Real Easy
Get answers to tough
‘questions using in-
depth statistics!
Use 60+ statistics
from basics such as.
counts and crosstabs
to more sophisticated
statistics including
factor, regression and
logistic regression.
Get fost. flexible data
=| management!
‘The spreadsheet-style
Data Editor makes enter-
ing, editing and manag-
ing your data fast and
easy using either values
or value labels. And, you
‘can work with even your
largest data files!
a
Work faster with an all
new Macintosh interface!
Leam faster using an
online tutorial and speed
up analysis with task-
oriented help, statistical
glossary and a new toolbar.
Plus, you get fast access to
|] allstatstis through menus
and dialog boxes without
typing commands!
See your results quickly
and clearly!
Choose from 50+ high-resolution
business, statistical and SOC
charts. All can be fully edited
-click tools.
stions like
‘quarter? = What ere the patterns in my data?
Get a great value — order now!
Call 1(800) 457-8287
or Fax 1 (800) 841-0064
‘or mail ta: SPSS Ine. 444 N. Michigan Ave.
Chicago, IL 60611
Discover, MasterCani,
‘American Express, h
VISA and LM-PAC. cards accepted
Circle 85 on reader service card
MACWORLD April 1996 35
THE DESKTOP CRITIC
How is
the ordinary Macin-
iE Netscape: Pricetien Resulls for “Breyers™
tosh fan supposed to keep
BepPennoe Fe
them all straight?
ee
Yes, folks, it’s Extensions-
at ca torr a
World, the magazine for those
who loathe the jungle in every
System Folder (IDG, $24.95
for 12 issues). Sample articles | 7 carymmpantiiiin ou fois ns cee oPArRLD
from the premiere issue: “65 | sos scp wane ss :
=xtensions You Can ‘Throw nee 22 = |
y Right Now,” “The | eda —
tensionsWorld Secret- | faints if }
bout-Box Awards,” “Exclu- | 8} ate ——_
1 . 3 a
The Logic behind the — | ts filets SS
z ; . 12 [pote Feat ee
tem-Enabler Numbering — | 38 LS
Scheme Revealed,” and |
“A/ROSE: Useful Soft a
or a Cruel Apple Hoax’
ch issue also contains a listing of
every single extension, enabler, patch, and
system update Apple has ever released,
complete with information on where to
get it, whether to get it, and whether you
can throw it aw:
PocketBoot
Why is it that the faster the Mac model,
the longer it takes to start up? My Power
Mac 7100 takes nearly ewo minutes to
www.pricedex The PriceDex Web page. Each store's
‘name is a Web link to additional store information,
start up, and almost four minutes to
recover from a sj
‘That's why the PocketBoot is such a
terrific gadget, It looks like
case, connects to your SCST j
tains about 2MB of RAM,
enough room to store the information
your Mac needs to start up: the routines,
The Monitor that
Shows You the
Whole Dam Thing,
diagonal,
Pri ‘The Pivot 1700°has other 17"
pae.atetls color monitors beat from top
to bottom. It pivots from horizontal to vertical
mode to give you the tallest, sharpest display
you can get. Taller, even, than a 2I"monitor!
And much more affordable. So now you can
5"x II" page without scrolling.
read a full 85
Call us today or, if you prefer, e-mail us at
pdlcalifcaol.com for the whole story.
butpy/Awww portrait.com
extensions, control panels, and so on.
Withall of this stored on a glorified RAM
your Mae will
start up in about eight seconds. By my
alculations, the PocketBoot will save the
average Macintosh user about 35 hours
each year of sitting there staring at the
Mac OS logo.
The Upshot
Right there you've got enough great ideas
to make eight millionaires—and I haven't
even told you about the Modem Port
Multiplier, the Word ‘Tool-Bar Eraser, or
the Newton Home Entertainment Cen-
ter Remote Control Kit.
But if you play your c:
should be able to follow the path of s
made computer-industry entrepreneurs.
before you. You'll experience the Five
Phases of Ultimate Product Success:
glowing reviews, acclaim on the Internet,
blockbuster sales, enormous profits, and
finally, buyout by Microsoft. m
Contributing editor DAVID POGUE js the author
of Mac FAQs [Frequently Asked Questions] (IDG
Books Worldwide, 1995)—a book tha
made hima
millionaire overnight, when measured in pesos,
This could be
a best
But it’s free.
You can't buy the Consumer
Information Catalog anywhere.
But you can get it, free! It's your
guide to more than 200 free
or low-cost government publica-
tions about getting federal
benefits, finding jobs, staying
healthy, buying a home,
educating your children, saving
and investing, and more. The
Catalog is free. The information
is priceless. Write:
Consumer
Information €enter
Department BEST
Puebla, co s1003
Circle 89 on reader service card
36 April 1996 MACWORLD
How to make
a full recovery
when disaster strikes.
Disasters don’t play favorites.
Tt doesn’t matter if you're a
huge corporation. Or a one-man
band. The result is the same:
without Retrospect; your files
can be completely wiped out in
a second.
How to get disaster
| insurance for your data.
Data loss will
happen to half of us this
3] year: meteors,
4\ fire, theft, earthquakes,
ant@y power surges, hard
disk failure, human
error—it goes on
and on. But with
Retrospect and a
solid backup strategy, nothing
can harm your data.
Before you back up.
Figure out what you'll
back up to—removable
cartridges or a dedicated
backup drive. For lots of files,
you want a device with the
capacity for unattended
operation—say DAT, DLT,
or an autoloader.
How to back up if you're
a small company.
+
Retrospect will show you
the best way. The EasyScript
older files, or the entire hard drive.
Take the next step. There has
to be a reason why more
people rely on
Retrospect than
all the rest yj
i
feature sets up a backup strategy
from your answers to a few
simple questions, then carries it
out automatically to whatever
media you select.
combined.
Why it
consistently earns
the top scores, the best
reviews. We have the
answers. Call us at
800-982-9981 for our
Understanding Backup white paper.
It would be a disaster not to.
How to back up if
you're a big company.
i The answer is Retrospect
Remote’ our network backup
product. Use a set schedule or
the more flexible Backup Server
which automatically backs up
Macs with the oldest backup
first—ideal for PowerBooks
that appear and disappear
off the = =
network. SN ™ a
The bottom \
line: Retrospect
Remote covers your
network like a blanket.
How to laugh in
the face of
bs danger.
Were not suggesting |
standing on the top
of the building
during a lightning
storm. But when
disaster strikes,
Retrospect can restore
whatever you're
missing—files from
your latest backup,
Circle 26 on reader service card
APRIL 1996
NEWS
SH
Apple Fires Spindler, Brings in Amelio
A MOVE TO FIX ITS.
FLAWS AFTER WEEKS OF
UNCLEAR DIRECTION
by Galen Gruman
ME inally, Apple may be
able to put its house in
MM order. After weeks of
turmoil surrounding a
[ $69 million loss be-
cause of lower-than-expected
margins during the Christmas
buying season; after months
of rumors about possible
mergers with and buyouts by
companies such as IBM, Sun
Microsystems, Sony, Fujitsu,
Motorola, and Hewlett-
Packard; and after a year of
high-level executives’ (15 of 45
have left) and key engineers’
departing Apple for greener
pastures, Apple’s board of
directors took real action,
On January 31, it fired
Apple CEO Michael Spindler
and demoted chairman of the
board A. C, “Mike” Markku-
la, Jr, a founder of the 20-
year-old company, to vice
chairman. The new leader,
announced on February 2, is
Gilbert Amelio, an Apple board
member who is now presi
dent, CEO, and chairman,
which gives him unprecedent-
38 April 1996 MACWORLD
ed power at Apple. Amelio
had run National Semicon-
ductor, a chip maker that he is
credited with returning to
profitability during a nearly
five-year stint at the top.
The board’s action was
welcome after three weeks of
bland statements about re-
structuring Apple—something
Apple has done once or twice
a year for years, with little
effect—and refocusing on the
[
same key markets it has pur-
sued for ten years.
What Went Wrong Apple
is the number three personal-
computer maker in the Unit-
ed States, with a worldwide
market share of about 9.4 per-
cent—and the only non-Win-
dows company to have kept a
steady market percentage
despite continuing improve-
ments in the Intel-Microsoft
PC platform. Between Octo-
ber 1 and December 31 alone,
Apple sold more than | mil-
lion Power Macintoshes.
So why the financial
shortfall? Because Apple,
ing a parts shortage, shifted
production to its lower-end
Power Macs and Performas
during the Christmas buying
season. But it turned out that
customers wanted higher-
powered computers, and Macs
like the 7500 were hard to get.
Stuck with unsold Macs,
Apple dropped prices, cutting
its profit per system from 27
percent a year earlier to 15
percent this fall. That's less
than PC clone maker Dell
Computer—which — doesn’t
design its operating system or
motherboards—made.
Apple’s mistake was sim-
ple, but it was typical of
the company’s woes under
Spindler’s three-year reign. It
has consistently miscalculated
product development and
manufacturing schedules, as
well as customer demand.
A$69 million loss is nota
lot of money for a company
with $1.1 billion in reserves;
even with an expected $200
million loss in the fiscal quar-
ter ending March 31, Apple
is in no danger of collapse.
(Although the company does
have about $2 billion of un-
sold parts in inventory.) But
for industry and financial ana-
lysts, the loss was one miscal-
culation too many.
Apple has also mi
aged its technological devel-
opment. Groups within the
company battle for resources
and management approval,
rather than help make strate-
gies work.
At the same time, inde-
pendent Mac developers have
complained of Apple’s long-
standing tendency to promote
a new. technology—Quick-
Draw GX, AppleScript, bal-
loon help, Power'Talk, publish
and subscribe, Taligent,
ScriptX, and now perhaps
OpenDoc—and then lose
interest. Even when a tech-
nology has promise, Apple
relies on other companies to
find a compelling use, rather
than use its AppleSoft division
to create an application that
will make people want the
technology, as Microsoft does
with its programs to promote
new Windows technologies.
A Renewed Focus Apple
says it will take several steps
to refocus the company on
man-
MACWORLD EXCLUSIVE
QUARK'S XPOSURE
IS IN REAL TROUBLE, AND
MAY NEVER SHIP. 1S
QUARK'S DIVERSIFICATION
EFFORT IN DOUBT?
MACWORLD PRESENTS
AN EXCLUSIVE REPORT
ON PAGE 48
profitable and forward-look-
ing areas. Before he was fired,
pple CEO Spindler prom-
ised “to fundamentally change
our business model.” That
effort is continuing. Among
Apple’ intended actions:
* Rely on clone makers
to serve the home and small-
office markets.
* Spend less time on side
projects and aim the compa-
ny’s energies on key Mac
strengths, such as publishing,
the Internet, and education.
However, the company is
only beginning to reveal how
it will substantively address its
management problems and
accomplish these goals.
Accomplishing these ob-
jectives will mean expanding
Apple's clone-licensing effort.
Apple's new CEO, Gilbert Amelio
Ironically, this reverses
Apple’s actions of 1995, in
which it backpedaled on its
initial promises to make the
Mac OS license widely avail-
able. This reliance on clone
makers—and Apple will need
continues on page 48
Record crowds at Macworld Expo came to see hundreds of products.
Macworld
Expo Delivers
Hot Products
WEALTH OF PRODUCTS
DRAWS RECORD CROWD
by James A. Martin
utside it was cold, but
it was piping hot
inside. Despite Apple’s
recent financial woes,
the 1996 Maeworld
Expo in San Francisco boast-
ed nearly 70,000 attendees (a
record that marked a 10 per-
cent increase over last year)
and more new Mac products
introduced than ever before.
Here are just a few products
shown at Expo, not pre-
viewed in previous issues,
that caught our editors’
Fly Your Mac Flight-sim-
ulator aficionados demand
realism, and Flight Unlimited
($69.95) from Looking Glass
‘Technologies (617/441-3946)
has realism to spare. You'd
expect hours of meticulous
work on perfecting the flight
models of the aerobatic flying
machines (including a sail-
plane), but what you might
not expect is the hyperreal
treatment given to the exter-
nal environment
The Flight Unlimited
artists did much of their
development in an airplane,
photographing terrain from
two different altitudes. They
then digitized the photos and
mapped them onto a three-
dimensional surface, to
breathtaking effect. Looking
pects Flight Unlimit-
ed to be available in March.
The Mercedes of Digital
Cameras The screen is the
star of the $1000 QV-30, the
new digital camera from
Casio Computer (201/361-
5400). The QV-30' 2.5-inch,
active matrix, antiglare color
display affords a better look at
your subject (compared with a
traditional viewfinder). And
you can check out your digital
snapshots on the spot, de!
ing any unwanted images.
The camera stores up to 96
JPEG-compressed photos in
flash memory, which you can
transfer toa Macintosh or di:
continues
IN THE NEWS
Copland's New Features
40
Making the Web Secure
41
CHRP Prototype Shown
42
Corel Buys WordPerfect
42
Faster
46
Buses to Debut
After a successful run on the PC,
Logitech's TrackMan Live,
TrackMan Marble, and Mouse-
Man Cordless (clockwise
from left) make their Mac debut.
ion via the
play on a televi
included cables.
Point Your Way Logitech
(510/795-8500) introduced
the $149 TrackMan Live,
a remote, radio-controlled
pointer for use up to 30 feet
from a Mac; and the $39
‘TrackMan Marble, a thumb-
operated trackball that
promises precise tracking
with minimal finger move-
ment. The company also
unveiled Mac versions of its
$89 MouseMan Cord]
which transmits trac
movement via radio frequen-
cies rather than a cord.
Visual Spreadsheets
is powerful, but it can be a
bear to use unless you're a
trained professional. Building
a spreadsheet with Keep It
Simple Spreadsheet (KISS),
from Casady & Greene (esti-
mated price $129; 408/484-
9228, csy@casadyg.com), is a
simple matter of dragging
cells and mathematical opera-
tors onto a blank worksheet
and then connecting them
with lines, as you would con-
nect a flowchart.
Simple relations between
numbers are immediately
obvious, and for the more
advanced user, complicated
formulas can be created and
reduced to boxes with input
and output registers. C:
& Greene also include:
by-step instructions, as well
as templates for common
calculations.
40 April 1996 MACWORLD
/ News
Easier Paper Chase The
office paper chase just got a
little easier to manage, thanks
to ePaper, a $169 full-bodied
document-archiving and
-management application from
Second Glance Software (360/
692-9241, info@secondglance
.com). The program uses
Xerox’s TextBridge 3.0 OCR
technology to translate
scanned documents into
editable text; lets you quickly
annotate files using electronic
rubber stamps, sticky notes,
and bookmarks; creates
thumbnail information on
every document for keyword
and other searches; and works
with Apple, Epson, Hewlett-
Packard, and ‘TWAIN-com-
patible scanners.
Copland’s New Abilities
NEW OS LETS YOU ORGANIZE FILES BY CONTENT
by Galen Gruman
pple has long prom-
ised that the Mae will
stant,
wade
be an active a:
helping you
through your data
and make sense of it, not just
serving as a repository for it,
‘The next major release of the
Macintosh Operating S:
code-named Copland and due
out in late 1996 or early 1997,
will move the Mac a larger
One for Business, One for Pleasure
Personal document scanners have taken desktops by
storm, and the $429 ScanJet 4s, pictured here, is
Hewlett-Packard’s (415/857-1501) entry. The 200-dpi
gray-scale scanner comes with Visioneer's PaperPort
3.0 document-management software.
For less text-intensive jobs, Storm Software's (415/
691-6600, sales@stormsoft.com) $259 EasyPhoto
scanner is a quick and easy way to scan in photographs.
The 24-bit color scanner handles originals up to 5 by
7 inches, and comes with software for scanning, edit-
ing, and displaying your images— CAMERON CROTTY
re some of the new
$s you can expect.
View by Content
A new technology tentatively
called a view window lets you
information based
on your crit
One v
wowed the
ria.
y to use it that
udience was Cop-
land’s ability to find and orga-
nize documents based on their
content. You enter words you
want Copland to find in docu-
ments, and it then creates a
window that contains all doc-
uments with the words, along
with a ranking of how clos
the document fits your search
request. For example, a docu-
ment that uses the words fre-
quently is judged to be more
relevant to your request than a
document that contains only
one instance of the word, This
feature also lets you select a
document and have the Mac
OS find documents with simi-
lar content—no need for you
to enter the search text.
Apple will use this pat-
tern-matching technology for
more than document-content
searches; the technology will
also let users view all applica-
tions installed on a system, or
all files created by a specific
user or modified after a
tain date.
You can save any view
window and have it automati-
cally update with any new or
changed documents the next
time you open it, thanks to
Copland’s multithreaded de-
sign that allows powerful
background processing.
cer-
Interface Refinements
Copland will have refinements
to the user interface through-
out. One that drew audience
applause was a subtle change
to the Finder's file-view capa-
bilities. Now, when a file
name is too long to fit in the
list view (view by name), the
Finder just displays the first
part of the name. If you have
a long document name that
ends with significant informa-
tion, such as a revision num-
ber or date, you can’t see that
Copland, Vito Salvageio con-
cedes that tod: tem
Folder is a seein morass
of files, extensions, and prefer
ences that makes system man-
ement and troubleshooting
difficult. However, he notes
that this restructuring may not
make it into the first version of
Copland. For Apple to meet
its end-of-1996 release date,
the company may have to pull
Hind S
‘Ox serw to these doaurrents
‘cooking cuisine in 5 F Geco-Poman Art ana Food] a]
Groece Diy Sierras n breve
o P Pecoes and More
Date: within Tastimonth [=]
[Tocorare >)
tie Leeson Rank Wort fant rd
P rccaonearvieve Ch cocarents NNN ovtre cook ence
A oacnceorceeetCikae G ceece ee ret
imeawanineies Storey RENEE cheese Mae
GP Eurcpean signts 1G tavel Felder Tae oma
Gece
The Copland OS will let you find and organize your data by its content.
information. But Copland’s
Finder shows part of the
beginning of the file name
and part of the end, so you
have enough context to readi-
ly tell file
The |
tomizable, so you can change
the order of displayed infor-
mation (for example, you
might want the modification
date—rather than System
7.5's default, the file size—to
follow the file name). Cop-
land lets you change the width
of each piece of file informa-
tion, as you can adjust most
spreadsheets’ column widths,
and it will even adjust charac-
ter spacing to squeeze in as
much text as it can.
Restructured System Folder
Apple also plans to restruc-
ture the System Folder so that
you can tell which extensions
the system needs and how
recent they are. Apple's prod-
uct-marketing director for
some features and. deliver
them in 1997 as an upgrade,
Custom Configurations
Salvaggio also. demonstrated
some previously announced
features, including the ability
to set up multiple users on
one system, each with dif
ent preferences and act
capabilities. Salvaggio expects
ls who need dif
ent settings on their systems
to use this feature as well, For
» a notebook user
ve one group of set-
tings on the road, when serv-
s is unnecessary, and a
ferent group when plugged
into the office network.
You can sort of do this
now by using System $
Extensions Mai
different
land, switching user Ses
requires only a partial res
which takes much less time.
rt,
Internet
The Right Connection when it comes to
serving up content on the Internet, Macs are second only
to Unix boxes in popularity, and the latest release from
StarNine, now a division of Quarterdeck (510/649-4949,
info@starnine.com), should add to the Mac's momentum.
The $1295 WebStar SSL Security
Toolkit coexists with any other Web
server, and handles clients that
attempt a secure connection using
Netscape’s SSL protocol,
Early this year, StarNine is plan-
ning more support for Web-based
commerce, Its Business Toolkit will
consist of a CGI script and a helper application to help
Webmasters move information from HTML forms into
processing applications (such as orders databases, credit
card-checking software, or online-banking software).
In other news, Intercon (703/709-5500, info@
intercon,com) has announced that version 1.1 of its $495
InterServer Publisher will be Open Transport-native,
and that it will ship with Adobe Systems’ PageMill
HTML authoring software. Intercon also announced a
$295 domain-name server called InterServer DNS.
New Browsing News
Macintosh Net surfers should soon
have more browser options.
In the 3-D space, Virtus
(919/467-9700, info@virtus
.com) is shipping the $29 Voy-
ager VRML 3-D helper application. You can download
a trial version from http://www.virtus.com.
And Microsoft (206/882-8080) recently released a
beta of its Internet Explorer browser for the Mac, which
should ship this spring. You can download a version from
Attp://www.microsoft.com. (Microsoft also bought Ver-
meer Technologies’ FrontPage Web-authoring software.)
More Fetching Fetch For those of you not
using your Web browser to download files from FTP serv-
ers, version 3.0 of Fetch, by Jim Matthews, is available,
New features for the latest version of the Macintosh FTP
client include bookmark lists, plus support for System 7.5
drag and drop, multiple connections, and native Open
Transport code. The single-user
license fee for Fetch is $25; for
more information, browse
hitp://www.dartmouth,edu/
pages/softdev/fetch.html.
MACWORLD
April 1996 41
42
A Step Closer to CHRP for the first time,
Apple has publicly shown the Mac OS running on an 18M.
system. The IBM system—based on the PowerPC plat-
form once known as CHRP and codeveloped by Apple,
IBM, and Motorola—ran System 7.5 and several pro-
grams, including Adobe Photoshop 3.05 and Microsoft
Excel 5.0. Apple presented the system at the Demo 96
conference in late January. According to sources, engi-
neers at Apple have resisted working on the CHRP proj-
ect, and the demonstration was meant to make Apple
management's commitment to the new platform clear.
First Japanese Mac Clone sow that it
hhas shipped its PowerWave and PowerCurve Mac clones,
Power Computing is readying to enter the Japanese Mac
market, which is Apple's second-largest market. Power
Computing has opened an office in Tokyo and plans to
launch a Japanese Mac-clone line later this year.
StarGate’s Takeoff Delayed rower com-
puting (512/258-1350) has delayed the release of its
$249 StarGate riser card, which adds two NuBus slots to
the company's PCI-based PowerWave and PowerCurve
Mac clones. The company found some incompatibili-
ties with some NuBus cards that slowed performance.
Affected cards include the Radius Thunder IV GX. A fixed
card is due out about the time you read this. Similarly,
Second Wave's (512/329-9283) XPanse PN NuBus-to-
PCI adapters do not well work with some NuBus cards,
including FWB's SCSI accelerators.
The Elephant-Size Fix 10 help powersook
5300, 2300, and 190 owners deal with a variety of prob-
lems, Apple (408/996-1010) has released a software
patch—a 14-disk replacement of
Showing the first 100000 of 774384 characters.