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RATINGS!
by Lenore Wolgelenter
he television world of good
guys vs. bad guys is catching
up to the “real world” and
script writers have decided that com-
puters can be used to catch the bad
guys. Not only have the writers in TV
land discovered computers, they have
also discovered what most of us have
known for a long time...when you
need help with computers. ..look
toward kids. With that concept in
mind, a television program was born.
The Whiz Kids airs every Saturday
night, at 8 p.m., on CBS,
Thad the pleasure of meeting Max-
well Gail, star of the show, on location
in Los Angeles’ Griffith Park. Max’s
TV credentials go way back to “Bar-
ney Miller,” in which he played
“Wojo” for seven years. In addition to
acting, Max writes songs, poetry and
plays piano. His original career goals
did not include acting. At Williams
College in Mass. he majored in math
and physics, but graduated with a
degree in economics. After moving to
Detroit, he taught both history and
English, and proximity to the Univer-
sity of Michigan led to an MBA.
Evidently, something was not quite
right with all these academic dis-
ciplines as Max was still looking. With
free time on his hands, he took his first
acting class; simultaneously, he
studied for the law boards. He never
took the boards, because acting
answered the questions and all his
energies went into performing.
Max was hired for the role of Lew
Farley. Farley is a friend of Richie's
(the leading Whiz Kid) family and an
investigative reporter. Farley is a
tough character with an inquisitive
mind and a set of values left from his
college days in the sixties and carly
seventies, This makes him trusted by
the Whiz Kids and brings adult
experiences to the show. He goes to
the kids for their computer expertise
and in return, they come to him for
opinions and friendship.
The “kids” on the show include
Mathew Laborteaux, age 18: Jeff Jac-
quet, age 18. Todd Porter, age 16:
Andrea Elson, age 15: and Melanie
Gaffin, age 10. For the pro-
gram, Mat plays Richie, a
sophomore in high school,
whose father had helped
him build a computer that
talks. Richie is portrayed as
the brain and computer
hacker while the other 3 are
in supporting roles. Mela-
nie plays the seven year old
sister, Cheryl, and is
portrayed more as a
tag along. but she
too is becoming more
involved with com-
puters.
Off stage, Mat is
very involved with
computers and is on
the National Advis-
ory Board for Atari
Computer Corpor
tion. Jeff is begin-
ning to do some
programming with
the Apple, and Todd .
uses his Apple //e at home. Melanie is
becoming expert at Frogger and learn-
ing to program. Between takes, all four
kids can be found playing games with
the offstage Apples, learning to pro-
gram riddles for the others to solve.
Every now and then, and with slow
persistence, they are getting the non-
computer crew members involved with
Apples.
Max, as the reporter, Farley. uses a
word processor on the show and turns:
to the “kids for the hard-core com-
puter work. In real life, he i
purchase his first computer.
he wants a word proce: ystem,
and a synthesizer for recording his
songs.
During the planning stages of the
show, Max's objectives included
scripts which realistically approached
kids, portrayed the sophistication of
their lives and demystified com-
puters. The program is targeted
towards middle-class families with a
strong emphasis on education and
achievement. To Max, and others T
interviewed, this was an opportunity
to present kids and the technology of
today in a substantive manner.
Instead, the writers and produce!
are going towards a more “solve the
crime of the week” type of script, and
from the building of interper-
sonal relationships. As Max said:
“Sometimes, the powers that be lis-
ten, and at other times high ratings
The day | was on the set, the crew
was filming a sequence at Griffith
Park. In this sequence, Max, as the
reporter, was driving his Mustang
and was instructed to turn at the edge
of the cliff and stop. Down at the bot-
tom was a brand new sports car with
the “victi Later on in the filming
process, the “bad guys" came along
and realized that someone had killed
their possible informant. As a neo-
phyte lo this type of production, it was
fun to watch a show being produced.
For every few minutes of TV viewing,
there are repetitive “takes” to get it
right. Watching the filming process
was interesting, but it was not the
reason for my trip to Los Angeles.
Bob Garon, Max’s agent, called the
studio and got the people behind the
computers out to the set.
Apple Orehard-June 1984 43
I wanted to think it was my inter-
view that induced them to go through
the L.A. traffic in mid-afternoon.
Then I discovered, with great
pleasure, that it was really the lunch.
One of the benefits of going on loca-
tion is the wonderful food served to
the crew. With tables set under the
trees, Rick and Jim gave me some
insight to their computer back-
grounds. Rie Edelman has been in the
computer business since 1975. He start-
ed selling Apples at the original Com-
puter Mart in the city and was hired to
train the secretaries at CBS to use
computers. After working as an
instructor, he consulted for the Whiz
Kids program. This led to his job as
the show's resident computer expert.
Jim Michaels was an accounting
major in college and a computer hobby-
ist. He graduated college in 1983.
While attending college, he held
various positions involving com-
puters. He was hired as Ri assis-
tant and after a short time of proving
himself, he too was offered a perma-
nent position, The third member of the
team, Kurt Borg, was credited as the
mastermind behind the show's com-
puter graphics. Kurt's background
includes an MBA; his strong interest
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Circle HelpCard No.30
44 Apple Orchard—June 1984
in computer graphics led to an excit-
ing professional position.
Both Rie and Jim were quick to
show their enthusiasm for the Apple
computer. While their Apples were
not shown on the stage very often, the
three Apple //e’s back stage are
referred to as the “work horses” of the
set. In one instance the Apples are
communication tools for sending
digitized photos over phone lines. As
the onstage computers are not work-
ing terminals, all images and typing
simulation that appears on your
sereen is being generated off stage by
the Apple //e’s. Individually Rie and
Jim are responsible for programming
the story points for on: n viewing.
As I needed translation for the trade
jargon, story points are pieces of
information or dialogue that the
viewer sees. All of the work has been
pre-programmed on the Apples and
they serve as the control computers
for what is (or will be) filmed. Keeping
up (and ahead) is a challenge which
all three computer people readily
accept and enjoy.
One particular show which gene
ated excitement involved dolphins
and dolphin sounds. For the dolphin
sound effects, they were delighted to
tell me all about their lucky find,
“Dolphin Dialogue” from Syntauri
Corporation*. (Neither of these people
knew of my previous association with
Syntauri.) We discovered a wonderful
common interest and went off on a
long conversation about the software
and work being done with dolphins
both in Florida, and at Marine World,
in California. They were also de-
lighted to find out the history of this
program and more information about.
the alphaSynturi synthesizer. We
traded anecdotes about our longevity
in this industry, music, computers, the
future for computer the new tools.
for creativity and communication. Our
conversation headed towards comple-
tion with a discussion of the Macii
tosh and the Lisa, the L.A. freeways
and departure for another interview.
The final note came when Rie de-
scribed with pleasure how he man-
aged to get the show's producer
converted to computers and to pur-
chase a Lisa.
* Dolphin Dialogue is available from Syn-
tauri Corporation (800) 227-1817 and pro-
ceeds go to the Delphind Research Institute,
Key West, Florida.
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