You're not paying attention. He said it came packed with an Intel Mac but boots on a G4. If there is PPC code on there and it boots, there may be a way to trick the installer into putting it on the hard drive. The big question is, why did Apple put PPC code on an install disc that shouldn't support PPC code at all?
As for the Leopard install on slow G4's, I never heard of a firmware hack. The way I read about involves finding the CPU speed checker and changing it to a slower speed to fool the installer into thinking it is a supported machine. Why would you screw around with the firmware when all you have to do is change a few bytes on the install disc?